Copywriting - How To Write A Headline - Part 1

Any advertiser or copywriter will tell you that the headline is the most important part of a print ad. But what exactly IS a headline? What makes a good headline? And more importantly, how can YOU come up with headlines that get the sale? This article will explain all these things, both for newbies and old pros alike.

Web Sales Letter Writing - Web Sales Letter Writing Basics

One of the most important things you have to learn when you going in business online is how to write a Web sales letter. Writing a Web sales letter is one of the most difficult things you will learn to do, unless creating a website is extremely difficult for you. However once you get past that hurdle writing a Web sales letter is the most difficult thing. Why is writing a Web sales letter so difficult? One of the biggest reasons is that people both off-line and online, are used to reading the very best, the most compelling sales letters ever. They are written by people who make anywhere from $5000 to $20,000 per letter. They are really good letters. You have to compete against those letters...

Copywriting Tips That Will Boost Your Profits

Use a persuasive sales letter to monetize your traffic. Master the skill of copywriting and you can become very wealthy.

Checklist For A Writing a Winning Sales Page

Writing a winning sales page is a formula. To be sure, you have to insert the variables of your customer's characteristics and your product or service features, but it's a formula. The formula has eleven points. Make sure your sales letter contains every one of them.

How to Write Your Own Quality Web Content

Many webmasters begin with writing their own web content. If you have the time and energy to produce your own web content, it's highly advisable that you do so...

Copywriting - Two Golden Rules of Sales Copy

If you are writing copy to sell a home-based business opportunity, don't tell your prospective buyers that now through this opportunity they can (for example) visit all the foreign countries that they always wanted to visit. Instead, do this...

Copywriters - How To Promote Your Copywriting Business Online

Are you a copywriter who runs a copywriting business? Do you need to find more clients? Do you want your target customers finding your web site online and contacting you through your web site to hire you? You can accomplish this if you have an effective online marketing system for your copywriting business.

Copywriting Success: If You Can Write A Letter, You Can Write Copy

Writing copy is the easiest and fastest way to make a great income as a writer. With other forms of writing like novels, non-fiction books, articles and screenplays, it's a buyers' market, and you're at the whim of editors. But when you write copy, you're in demand and it's a seller's market: when the word gets out that you write copy, you'll be booked solid for weeks and months ahead.

Copywriting Tips Beyond the Books: 8 Ways to Get Started as a Copywriter

The question I am most asked by new copywriters is this: “Any tips on how to get started copywriting?” The thing is, most newbie copywriters don't really need any copywriting tips from me. They almost always know what they need to do, they only need a nudge.

Bringing Structure To The Art Of Copywriting

If copywriting is an art, how do you make it work in a structured business environment? Specifically, how can you force art?

Advice For Aspiring Copywriters

Recently I was asked for advice by an aspiring copywriter. This happens all the time, but on this particular occasion, I think I actually helped a little! So I thought I'd post the original question and my response in the hopes that it might help someone else-

Don't Let Jargon Hide Your Message

Sometimes our business letters, memos and e-mails fail to communicate our message because we put up barriers between the message and the reader's mind. One of those barriers is inappropriate use of jargon.

What Snoopy Didn't Know About The Copywriter's Life

The life of a copywriter trying to stay motivated.

The Copywriter's Secret Weapon: The Magic Word Because

Have you been using this secret weapon? If not, you have been missing out on one of the most powerful triggers for massively increasing sales.

Rich Jerk Review

The Rich Jerk is, without doubt, one of the most successful campaigns in Internet Marketing history, but is the book actually worth buying – or is it yet another one of those infamous scams that seem to pervade the web?