Marketing Expert Says 'Small' Writing Errors Can Cost Corporations 'Big'

Up to 10% of a business’s annual sales are lost due to miscommunications from bad writing, says Allison Nazarian, President of Get It In Writing, Inc.

Top 7 Straight Steps To Hypnotic Headlines!

Wake up the hypnotic headline writing wizard in you in 7 little, quick steps - GUARANTEED!-

Freelance Writers: 3 Ways to Start Making Money Within One Week – Guaranteed!

If you're a freelance wrtier, there are a few ways on the Internet where you can start making money right away – as in, within one week. Following are three.

Effective Content Writing Tips

Content writing has become an important task for webmasters nowadays. Literally content writing means writing content for the web. If you’re into web business then it becomes necessary for you to have a website that has current, relevant, and interesting content.

Five Ways to Write Web Copy That Sells

Common sense rules on the Internet, and the guidelines for writing good web copy are no exception. The following is my personal checklist for writing copy that is not only search engine friendly but will have your visitors asking for more of what you sell.

Two Marketing Birds With One Stone: Split Testing With Your Sales Letter

You can't beat the web for low-cost and no-cost advertising... and yet there are thousands of solo entrepreneurs who have yet to create a sales page and start aggressively marketing their information product. Which brings us to the obvious question: WHY create a product if you aren't going to market it?

10 Questions a Writer Should Ask a Client Before Accepting a Direct Mail Sales Project

Forgetting to ask these important questions can limit your success, or worse, can even get you into deep trouble.

Copywriting 101: How to Get Your Customers to Take Action

Yes it IS possible to write marketing materials that get your customers to take action. (Best yet, it’s easier then you think.)

Writing White Papers That Pull Leads and Build Credibility

You know content is king. Now learn how to write more compelling, more effective white papers to generate leads, boost your credibility and load your website with valuable information readers want. From the author of Writing Copy for Dummies.

5 Tips On How To Write Concisely

Whatever you write, you stand a better chance of people reading it if you keep the writing tight and concise. This is particularly true of your marketing materials. Whether it's a brochure, a sales letter, a postcard, or website content, a lasered message is more compelling than pages of wordiness that dance around the point.

How To Make Copywriting Assignments A Thousand Times Easier To Get Started On And Finished

If you are faced with a copywriting assignment that is gigantic in scope -- such as when you have to mold a letter out of 100+ pages of notes -- and if you want to eliminate all the nagging anxiety and stress of just getting started, then this article will show you how.

Boost Your Copywriting Profits Immediately Simply By Changing This One Small Detail In Your Ads

If you'd like to make more money from your marketing promotions simply by changing one simple little detail in your ad copy, then check this out:

Simple Copywriting Technique Guarantees You Never Sound Like An Obnoxious Braggart In Your Ads

One of my favorite copywriters -- whose ads and books I study almost every single day -- is the late Eugene Schwartz. And one of the best lines he ever said (in a speech he gave to Phillips Publishing 13 years ago) was something to the effect of:

DIY Copywriting or Just Call in the Pros?

The most prolific activity related to all aspects of Internet marketing today is... writing. I’ve often wondered exactly how many people fully understand that statement. So let’s take a brief look at what it actually means.

Amazing Copywriting Secret Lets You Charge Ten Times More Money For Your Products And Services

If you want to charge up to ten times more money for whatever you're selling...without touching, tweaking or even so much as adding one single thing to your product or service...then this article will show you how.