Freelance Copywriter Secrets: How to Boost Business Writing Case Histories

Prospective customers want to know if you can deliver the goods. They want to know if you can do what you claim you can do. One of the best ways to show them this is by writing case studies. Find out how to write case studies to show future customers how you have solved problems for your previous clients.

Land High Pay Copywriting Clients by Overcoming Lack of Confidence

Last year, I was taking a course where I had to write a sales letter selling a local restaurant. (Has anybody else taken the same course?) Well, I didn't want to write the letter for nothing. So I picked a restaurant in Toronto that I liked and decided I would approach them about being paid on performance. I wrote up a nice 2-page proposal. The problem was I couldn't find the restaurant owner's name on the internet. So I picked up the phone and called. Lady answers. I ask if I could have the name of the business owner.

Tweak Your Website -- Get More Leads and Sales

Many website owners make basic design and web copy mistakes. If they fix these, their websites will get more visitors, who will stick around longer. And more visitors result in a boost in leads and sales.

Writing Web Content

Professional writers find it hard to read web content. Not because web content lacks quality, but because it lacks literary style. Obviously writing for the printed media and writing for the web are two different matters.

Content Writing India and Its Importance

Content writing is nothing but writing for the web. Ironically, it sounds easy but to be honest it is not. It is not only lucrative but also a time and brain consuming job.

Invite Your Personality Into Your Sales Letter

Your prospects don't want to hear from a robot, they want to hear form you. you must invite your personality into your sales letter if you want increased results.

Five (5) Major Pitfalls of Ad Copywriting and What YOU Can Do To Avoid Them

Great copywriting demands discipline, imagination, creativity and hard work. You will not become a great copywriter overnight. Even for the best of us, it takes time to master the skill of ad copywriting. With hard work, dedication and purpose you will be able to acquire the techniques that will have you producing great ad copy.

Basics of Writing a Winning Sales Letter

How to write a sales letter that really pulls

10 Ways a Virtual Copywriter Can Help You Work SMARTER, Not Harder

People don't just drop in to visit your web site from thin air. They find it by way of inbound links from other web sites, blogs, ezines and networks. Sure, your web guy could get you out there no problem... if he knew how to clone himself.

White Papers: Writing Mistakes that Turn-Off Readers

A compelling topic and an attractive design will initially draw readers to a white paper. But those readers may lose interest if the paper contains any of five common writing mistakes.

Secret Copywriting Tactic Used By Popular TV Show Makes People Eager To Buy From You

Want to write copy that people love to read and are eager to buy from? The kind of copy that draws people in from the first word and has them practically salivatin

Web Copy Must Aim at Your Target Audience

A big mistake many web owners and copywriters make is to write web copy that's too generic. That is, their copy doesn't single out a specific target audience, so reaches no one. Instead, through extensive research, copywriters should discover exactly who they're aiming at, so they can target their copy with laser-accurate precision. Generic copy fails, as it doesn't sell, whereas targeted copy sells like gangbusters.

How To Write A Compelling Marketing Letter That Actually Gets Read; Part 2

This article focuses will show you how to make sure that your entire marketing letter gets read. Even by the most uninterested prospects.

Marketing Expert Says 'Small' Writing Errors Can Cost Corporations 'Big'

Up to 10% of a business’s annual sales are lost due to miscommunications from bad writing, says Allison Nazarian, President of Get It In Writing, Inc.

Who Should You Write For?

Do you really think that somebody who is in the grips of making a decision about a major purchase, with all the emotional turmoil and ...