Gary Halbert and Me

The Halbert Index is a totally unique way of classifying people. To be at the top of the Index you must have - read the rest of the story here.

Copywriting for the Web - 6 Steps to Copywriting for the Web

Copywriting for the web is a very interesting job. People who are interested in writing and who have a creative mind are very much interested in doing this kind of work. Writing is creative in nature. But when you are writing for the web...

4 Ways to Make More Profit With Copywriting for the Web

Write better quality content to make more profit with copywriting for the web. Write it according to the need of the client. The content should be...

Powerful Copywriting Lessons I Have Learned From Sir Paul McCartney

Two Powerful Lessons Sir Paul McCartney taught me about writing copy.

Learn Copywriting Advertising

Copywriting and advertising go hand-in-hand. But good copywriting for the web is a learned skill. Use this easy way to write great web copy.

How To Create A Great Sales Letter To Funnel Prospects To Customers

Why write your own copy? Well, who knows more about you, your product, your business than you? Copywriting is one of the most important skills to acquire, whether your writing a sales letter, an article, a press release or even a classified ad.

How You Can Teach Yourself Copywriting And Become The Next Internet Millionaire!

You need sales to pay the bills. If you don't know how to write your copy for advertisements, commercials, press releases, brochures, etc. Your business will suffer. And probably you will close your doors soon! Copywriting is selling in print. If you can't write you can't sell. Period.

How To Write Sales Letters That Sell Like Crazy

If you want to be an internet marketer you absolutely have to learn how to write a good sales letter. It does not matter if you are selling and ebook on getting rid of ingrown toenails or a course on how to make money online the simple fact is that if you cannot write a decent sales letter then you will probably give up on internet marketing because of low sales. Anyone can learn to write copy that pulls, even you.

What To Write In Newsletters And Trade Journals

So you've been given the job of coming up with stories for your company's trade journal or newsletter. What do you write about?

Getting More Clients - Look to Your Mail for Extra Business

Take a careful look at each piece of promotional mail you receive. Don't just add favorites to your swipe file. Each piece of mail is an opportunity to gain a client.

Web Copywriting - What's Different About Writing Copy For The Web?

Essentially, copywriting is the art of salesmanship. A client hires you to sell something for them in print, on radio/ TV or on the Web. Discover the difference between copywriting for print, and copywriting for the Web.

How To Use A Copywriting Swipe File Part I (The Invisible Hand Of Advertising)

How can an 18th Century economist really help you to write more profitable ads? Three case studies not only show you how but make it a snap.

Your Copywriting Business - Getting Clients By Building Your Brand Online

Marketing your copywriting business online is very different from marketing yourself via direct mail or print advertising, in two major ways: online is forever and cumulative. It's vital that you keep these two attributes in mind; they're new thinking to most of us. Find out how this works.

Website Copywriting - Secrets to Move Ahead with Website Copywriting

One visit, then another and then another. What has caused this amazing traffic to your site? The secret most of the time, lies with the copywriting on this site. People will keep on visiting your site if-

Teach Yourself Copywriting - Become A Highly Paid Copywriter

You can teach yourself copywriting. Although there are many copywriting courses available online and offline, I believe in teaching yourself copywriting. The basic skills are easy to learn, and it's only with experience that you become proficient at the copywriting craft. This is because all your projects are different.