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Book Marketing

Instantly Boost Your Ebook Sales With an Ebook Cover Image

It's important to represent your ebook with an image. When used correctly, quality ebook covers can double and even triple your ebook sales.


A Day in the Life of a Book Reviewer; How a Little Research Can Save You a Ton of Embarrassment!

Yesterday I learned something so valuable that I am compelled to share this with you.


Getting Published

Getting Prepared to Be a Published Author.


What if You did Your Book Marketing Online?

What if there was something you wanted to share with the World? What if you possessed secrets to an industry or had first hand knowledge of some incredible skill you could teach others? What if you wanted to get the word out and make a little bit of money for your efforts?


Read This Article if You Like Books

Are you a book lover and find yourself getting lost in a bookstore and literally losing track of time and closing the place down as if you were out for a night on the town? Some people love to go to bars and get drunk and carry on; I like books.


Follow Up to Keep from Falling Down

Do you want to call the tune instead of paying the fiddler? Then you'd better be prepared to monitor the progress of your projects. While diligent follow through increases your odds for success in all aspects of publishing, it's especially crucial in promotion and sales. Many sound marketing plans flounder for lack of follow up.


Autographing Books for Sales Clout

An autographed book is perceived as having more value. While there are several ways to capitalize on this fact, the most obvious often doesn't work. Autograph parties sound glamorous; in reality they are boring! When you're stuck in a store for two or three hours and hardly anybody shows up, it's both embarrassing and time wasting.


Capitalize On Contacts To Maximize Sales Momentum

Developing a support system of your peers makes complete sense. Networking with other authors and small publishers provides mental stimulation, emotional comfort, and a source for getting your questions answered. Find a writing group or publishing association in your area, or organize one if none exists. The collective promotional ideas will amaze you. You may also find someone willing to serve as an informal mentor, guiding you toward greater heights in this exciting venture.


Gain PR Attention Using Contests, Awards, and Surveys

While mass marketers often run games and contests on a nationwide scale, small business can't afford this kind of promotion. But what we lack in money, we can make up for in moxie. Let's examine some other industries to discover what they have done. Hopefully, this will trigger some ideas for you.


Book Promotion Tips - 9 Sure-fire Strategies

1. Know your competition. How can you make your book better than what's already out there unless you are aware of your rivals? Look in the Subject Guide to Books in Print in a major library to determine what other books are available on your topic. Then stop at a good independent bookstore and ask the owner or manager what three books on the subject he or she would recommend. Buy them. Study them. Don't emulate them! Find a way to make yours more...


Editorial Checklist

The following editorial checklist will help you evaluate your finished nonfiction manuscript and pinpoint any potentially weak areas. It will assist you in coming across professionally rather than smacking of amateurism.


How and Why to Start a Business Book Club

I suggest and encourage business book clubs. Maybe you would like to start one within your organization or maybe you would prefer to build one among colleagues from outside of work. Either way this article will outline the keys to help you build a successful single event or long-term club.


Attract More Buyers to Your Book: Use Metaphors

Surprise your potential buyers. Give them chocolate frosting! Now in the information age we expect to read short, concise pieces. Yet, we can, if we play a little, add more of our original ideas to our books if we use metaphor.


The High Cost of a Six-Figure Book Advance

If you want a six-figure book advance, you're going to have to earn it. For some authors, the time, money, and effort required aren't worth it.


Looking to Sell Your Book for a Good Price?

Are you interested in eventually selling your book to a large publisher at a good price? A DOI strategy is an inexpensive way to boost the market value of your book, because the big guys talk DOI.


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