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Book Marketing
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Tips For A Succesful Email Blast About Your Book
Email marketing is an easy, cheap way to get your message out. Once you have your mailing lists compiled you can use them to send out email blasts. You can also have a sign up box on your website where people can join your email list to be notified of new products, announcements or anything you want to tell them.
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The Surge of Black Erotica
This article is about the dominance of black erotica in the world of fiction and why it has become a booming business for publishers.
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How to Get Your Book Rejected, Part Two
In Part One of this series, I mentioned briefly the importance of knowing the markets to which you submit. If you are an aspiring romance novelist sending your work to a publisher where the bread and butter is paid for by hard science fiction, chances are you are not going to have much luck.
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Can Book Giveaways Hurt Sales?
Some authors condone the practice on the premise that a book in the hands of a reader may encourage that reader to buy more books. Especially if the book is part of a series, the reader may wish to collect the entire set. Using a book as the proverbial carrot, too, may guide readers to the author's website, where they may find titles appealing enough to purchase. Also, an author seen as being so generous may develop a following in a faithful readership that will benefit them in the long run.
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Intrepid's Odyssey: Behind the Creation of the Intrepid Museum
Read the ups and downs, the joys, the heartaches, the disappointments, the conspiracy, the over-throw of
corporations by the insidious few in a takeover struggle of the museum concept. And finally, after eight
exhaustive years, see that individual's dream taken from him without any recognition whatsoever, for this
wonderful museum by the all powerful few.
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A Typhoon - A Lot Of Seasickness and The Start Of A More Serious Illness
In 1971 I was a ship's surgeon on the P&O liner Orcades. Other than my salary the main source of extra income was seasickness among the passengers: the short cruising schedule never allowing passengers to fully acclimatise, so that every two weeks the coffers received a generous addition from the new batch of cruisers.
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Powerful Book Pricing Tips for Authors
It should come as no surprise that the amount of success your book enjoys rests largely upon its pricing. The retail price has to be competitive and the distributor discount has to be appealing. Often, those two goals are in conflict with one another, and therein lies the problem..
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Where to Find Self Publishing Resources
If you're thinking about self-publishing there are a number of excellent resources, especially on the Internet. You may need help writing the article or book you want to self-publish, you may want to find the best places or ways to market it, and you may need help determining book size, fonts or book cover design.
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The Jury Is In - And It's A Split Decision On The Google Book Search Program
The jury is in and it's a split decision. Split on the Google Book Search Program that is. Some people love it. Others think it's the apocalypse. I really don’t want to get into the legal ramifications, copyright law and every other argument out there. The bottom line: From a book marketing standpoint, it’s a good thing. Why? It's simple. People can't buy what they don't know about. Google Book Search lets people find a book with the topic they’re searching for and allows them to peek inside. If they like it, and want more they can buy it.
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