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Other Added - Website Design Strategies for Internet Marketer
The field of marketing can be a broad one. From marketing coordinators to brand managers, the many facets of business make this career division a dynamic one. College graduates with marketing degrees, related experience, a high level of creativity, and strong communication skills will have their pick of the litter when it comes to corresponding marketing careers. Employers typically seek those who have marketing degrees, as well as computer skills in order to conduct advertising, promotions, and sales activities on a daily basis.If a marketing career is your calling, continue on this path by earning your marketing degree. The marketing education you receive will take you to your first entry-level opportunity post graduation. Don't worry -- you're making the right decision with employment in advertising, marketing, promotions, and public relations increasing faster than the average for all occupations through 2014, according to the Bureau of Labor Statistics. Because of global competition of products and services, marketing and related occupa
9. Think creatively when developing your links.
You should think creatively when developing your links, but be sure they make sense! For example, which link do you think people would be more likely to click on: "Other Stuff" or "Valuable Tips and Resources"?
10. Provide text alternatives for all graphics and links.
This is very important because some of your visitors will have their graphics option turned off in their browser. Insert your text or keyword in your ALT image.
(img src="your graphics.jpg" ALT="your text or keyword here")
11. Use descriptive and meaningful file names.
Would you remember a page that looked like this:
http://www.yoursite.com/cg
Nowadays the competition amongst the website on the World Wide Web has increased a lot. Due to this reason there are many more ways used today by the internet marketers as compared to those which were used previously. Now the world has turned away from the traditional methods of internet marketing to more advanced ones. Affiliate marketing is one of such ways. This way of marketing is a newer approach.If you want to get started with affiliate marketing is by joining an affiliate program. These affiliate programs has made it easier for people to join the internet work force to make money. Initially, if one wanted to make some money through the internet, he or she had to at least produce a new product to sell it. Now you do not need to do it. Now you can make lots of money by selling other people’s stuff through affiliate programs. While you are looking for an affiliate program to join, you must be careful about the authenticity of that program. Some of the programs may seem to be very appealing but if that program does not pay you on time, it
I think this sound easy, right? But you need to constantly be trying and testing new things, even if you currently have a website that is doing well. Why? Because what works today, is not necessarily going to work tomorrow!
Here are a few strategies that you have to foolow when building and maintaining your website:
1. Make sure that your website will be fast loading.
If your homepage does not load quickly, your visitors will lose patience and click away. Get out a timer or a watch that registers seconds. Now stare at your screen for 10 seconds. It seems like eternity, doesn't it?! Did you know that web surfers are extremely impatience, if they can't begin reading or viewing your homepage in less than 10 seconds, they will simply leave.
Just remember that not everyone is using a 56.6K modem, cable, DSL, or higher. There are still a LOT of people out there using 28.8K and 33.6K modems, so it's important that you don't overload your website with large graphics. You don't want to lose potential sales just because your website took forever to load, right?
If you really DO need to use large graphics on your home page, just consider this tricks:
- Reduce the file size of graphics on your page. - Specify the dimensions of a graphics file in the HTML code. - Reduce the number of files that your webpage consists of, both HTML and graphics files. - You only need 72 dpi screen resolution, and 256 colors (or less). - Substitute colored text for a graphics file when possible.
2. You should collect E-mail Addresses.
Do this as quickly as possible, from your home or index page. Give you visitors a reason to give you their e-mail addresses. Offer them a free report, a free newsletter, or a free e-book and information updates. Get their addresses and their permission to contact them.
3. You should limit your visitors choices.
You shouldn't give your visitors hundreds of choices on your home page. Lead them through your site. If you are selling a product or service, lead you visitors towards the "decision to buy." Don't leave it to chance that, out of thirty choices on your home page, they might decide to look at and buy your product or service. Take control and lead them to your offer!
4. Never include links to related sites on your home page!
It's like killing yourself! After working hard to get the visitor to your site, why would you send them away to check out someone else's product? It just doesn't make sense. Put your related links and products on a separate page.
5. It must be simple to navigate.
Your website should be easy to navigate. Don't make your visitors wade through dozens of irrelevant pages before you give them the information they need. Make it easy for them to move through your website, they'll stick around much longer, and will be more likely to visit your website again.
6. Please, be consistent.
Be sure that the look and design of your website is consistent. Choose a background color and stick with it. Choose link and text colors, and use them consistently. Always put your navigation buttons in the same place, be it along the side, or across the bottom of the page.
7. Be wise when choosing a colored text.
Use colored text indicate links (blue is the traditional one) and to emphasize important concepts or points. Too many different colors make your text hard to read, and it surely will looks unprofessional. You are designing a web page, not a circus poster!, I recommend never using more than 3 colors of text, including the black text.
8. Be very careful when choosing colored backgrounds.
Don't get carried away using fancy background textures or colors. Remember that different browsers read colors differently, some folks purposefully set their browsers to read only 16 or 256 color combinations. So be warned! While white background with black text may seem pretty boring, everyone will be able to read your copy!
9. Think creatively when developing your links.
You should think creatively when developing your links, but be sure they make sense! For example, which link do you think people would be more likely to click on: "Other Stuff" or "Valuable Tips and Resources"?
10. Provide text alternatives for all graphics and links.
This is very important because some of your visitors will have their graphics option turned off in their browser. Insert your text or keyword in your ALT image.
(img src="your graphics.jpg" ALT="your text or keyword here")
11. Use descriptive and meaningful file names.
Would you remember a page that looked like this:
http://www.yoursite.com/cgi
Business communication is more than annual reports. It's the employee handbook and grant proposals, press releases and business plans, stockholders presentations and these days, the company blog. Your business communications reflects everything your organization stands for and should reflect the same high quality as the work you do. This is true for any business, regardless of size. Make sure your business communications make a stellar first impression.Make sure everyone is on the same page.Clear communication of company policies and procedures can mean the difference between a productive, secure workplace and a workplace full of people who don't quite know where they stand. Procedural and policy manuals may not be the sexiest type of corporate communication, but they can be among the most important.The same clarity is important when communicating with clients via user guides or technical manuals. Do you have new products to offer or an upgrade to roll out? Make sure your clients understand what's has changed and how it
If you really DO need to use large graphics on your home page, just consider this tricks:
- Reduce the file size of graphics on your page. - Specify the dimensions of a graphics file in the HTML code. - Reduce the number of files that your webpage consists of, both HTML and graphics files. - You only need 72 dpi screen resolution, and 256 colors (or less). - Substitute colored text for a graphics file when possible.
2. You should collect E-mail Addresses.
Do this as quickly as possible, from your home or index page. Give you visitors a reason to give you their e-mail addresses. Offer them a free report, a free newsletter, or a free e-book and information updates. Get their addresses and their permission to contact them.
3. You should limit your visitors choices.
You shouldn't give your visitors hundreds of choices on your home page. Lead them through your site. If you are selling a product or service, lead you visitors towards the "decision to buy." Don't leave it to chance that, out of thirty choices on your home page, they might decide to look at and buy your product or service. Take control and lead them to your offer!
4. Never include links to related sites on your home page!
It's like killing yourself! After working hard to get the visitor to your site, why would you send them away to check out someone else's product? It just doesn't make sense. Put your related links and products on a separate page.
5. It must be simple to navigate.
Your website should be easy to navigate. Don't make your visitors wade through dozens of irrelevant pages before you give them the information they need. Make it easy for them to move through your website, they'll stick around much longer, and will be more likely to visit your website again.
6. Please, be consistent.
Be sure that the look and design of your website is consistent. Choose a background color and stick with it. Choose link and text colors, and use them consistently. Always put your navigation buttons in the same place, be it along the side, or across the bottom of the page.
7. Be wise when choosing a colored text.
Use colored text indicate links (blue is the traditional one) and to emphasize important concepts or points. Too many different colors make your text hard to read, and it surely will looks unprofessional. You are designing a web page, not a circus poster!, I recommend never using more than 3 colors of text, including the black text.
8. Be very careful when choosing colored backgrounds.
Don't get carried away using fancy background textures or colors. Remember that different browsers read colors differently, some folks purposefully set their browsers to read only 16 or 256 color combinations. So be warned! While white background with black text may seem pretty boring, everyone will be able to read your copy!
9. Think creatively when developing your links.
You should think creatively when developing your links, but be sure they make sense! For example, which link do you think people would be more likely to click on: "Other Stuff" or "Valuable Tips and Resources"?
10. Provide text alternatives for all graphics and links.
This is very important because some of your visitors will have their graphics option turned off in their browser. Insert your text or keyword in your ALT image.
(img src="your graphics.jpg" ALT="your text or keyword here")
11. Use descriptive and meaningful file names.
Would you remember a page that looked like this:
http://www.yoursite.com/cg
For the past 40 years of my life, I've been involved with basketball in one way or another. First as a mighty mite player, as a 10-year-old. And progressing through the ranks, as a player, coach, referee and spectator.As a youngster, there were only two manufacturers of sneakers that could be worn for basketball. The two manufacturers were PF Flyers and Chuck Taylor Converse. If you were really a player, you bought the Chuck Taylor Converse. Or Chucks as we used to call them. And there were only two colors. Black or white. And two styles. High tops or low cut.If you really wanted to get fancy,you took the white laces out of your shoes and replaced them with different colored laces to match your school colors. So your parents ended up paying $9.99 for sneakers(plus $1 for the laces). In the late 1970's, there weren't any retail stores specializing in sneakers and footwear. We bought our sneakers at the local Army Navy Store.I'm not suggesting that we go back to those days. But I think it is absolutely outrageous that
3. You should limit your visitors choices.
You shouldn't give your visitors hundreds of choices on your home page. Lead them through your site. If you are selling a product or service, lead you visitors towards the "decision to buy." Don't leave it to chance that, out of thirty choices on your home page, they might decide to look at and buy your product or service. Take control and lead them to your offer!
4. Never include links to related sites on your home page!
It's like killing yourself! After working hard to get the visitor to your site, why would you send them away to check out someone else's product? It just doesn't make sense. Put your related links and products on a separate page.
5. It must be simple to navigate.
Your website should be easy to navigate. Don't make your visitors wade through dozens of irrelevant pages before you give them the information they need. Make it easy for them to move through your website, they'll stick around much longer, and will be more likely to visit your website again.
6. Please, be consistent.
Be sure that the look and design of your website is consistent. Choose a background color and stick with it. Choose link and text colors, and use them consistently. Always put your navigation buttons in the same place, be it along the side, or across the bottom of the page.
7. Be wise when choosing a colored text.
Use colored text indicate links (blue is the traditional one) and to emphasize important concepts or points. Too many different colors make your text hard to read, and it surely will looks unprofessional. You are designing a web page, not a circus poster!, I recommend never using more than 3 colors of text, including the black text.
8. Be very careful when choosing colored backgrounds.
Don't get carried away using fancy background textures or colors. Remember that different browsers read colors differently, some folks purposefully set their browsers to read only 16 or 256 color combinations. So be warned! While white background with black text may seem pretty boring, everyone will be able to read your copy!
9. Think creatively when developing your links.
You should think creatively when developing your links, but be sure they make sense! For example, which link do you think people would be more likely to click on: "Other Stuff" or "Valuable Tips and Resources"?
10. Provide text alternatives for all graphics and links.
This is very important because some of your visitors will have their graphics option turned off in their browser. Insert your text or keyword in your ALT image.
(img src="your graphics.jpg" ALT="your text or keyword here")
11. Use descriptive and meaningful file names.
Would you remember a page that looked like this:
http://www.yoursite.com/cg
Nobody likes to lose a bid. Unfortunately, it comes with the territory. Like a great hitter in baseball, even the best salesman only close about 20% to 33% of all the deals that they pursue. Having said that, let's discuss a strategy that might help you focus on the most promising deals and also help you to at least learn something from your lost deals.In the book “Hope is Not a Strategy”, Rick Page states the the worst case scenario is to commit significant resources to a potential deal, only to finish second. If you are going to lose a deal, it’s best that you “lose early”. That’s because the less time and energy that you invest in a lost cause, the more time and energy you have to spend on more promising deals. So if you can develop some methods to help you identify the most promising deals and the least promising deals, you can start “losing early” more often instead of finishing second in a deal that you were going to lose anyway. One of the ways to help you identify your most promising prospects is to review your most successful
6. Please, be consistent.
Be sure that the look and design of your website is consistent. Choose a background color and stick with it. Choose link and text colors, and use them consistently. Always put your navigation buttons in the same place, be it along the side, or across the bottom of the page.
7. Be wise when choosing a colored text.
Use colored text indicate links (blue is the traditional one) and to emphasize important concepts or points. Too many different colors make your text hard to read, and it surely will looks unprofessional. You are designing a web page, not a circus poster!, I recommend never using more than 3 colors of text, including the black text.
8. Be very careful when choosing colored backgrounds.
Don't get carried away using fancy background textures or colors. Remember that different browsers read colors differently, some folks purposefully set their browsers to read only 16 or 256 color combinations. So be warned! While white background with black text may seem pretty boring, everyone will be able to read your copy!
9. Think creatively when developing your links.
You should think creatively when developing your links, but be sure they make sense! For example, which link do you think people would be more likely to click on: "Other Stuff" or "Valuable Tips and Resources"?
10. Provide text alternatives for all graphics and links.
This is very important because some of your visitors will have their graphics option turned off in their browser. Insert your text or keyword in your ALT image.
(img src="your graphics.jpg" ALT="your text or keyword here")
11. Use descriptive and meaningful file names.
Would you remember a page that looked like this:
http://www.yoursite.com/cg
This article relates to the Compensation and Benefits Competency, commonly evaluated in employee satisfaction surveys. The questions included in this competency will help your organization determine whether your employees feel they are fairly paid for the work they perform when compared to a similar job at a different company. This competency also queries their feelings regarding the adequacy and quality of their benefits package. A fair and attractive compensation package is critical for hiring and retaining quality employees. A high satisfaction level in this competency requires that your compensation structure and benefits package be fair, balanced, and understood by your present employees.This article, The Worth of Health Insurance, is part of AlphaMeasure's compilation, Tales from the Corporate Frontlines. It focuses specifically on the value of employer provided health insurance to employees in today's workplace and economic climate.Anonymous Submission:Large salary increases are rare these days, especially for mid
9. Think creatively when developing your links.
You should think creatively when developing your links, but be sure they make sense! For example, which link do you think people would be more likely to click on: "Other Stuff" or "Valuable Tips and Resources"?
10. Provide text alternatives for all graphics and links.
This is very important because some of your visitors will have their graphics option turned off in their browser. Insert your text or keyword in your ALT image.
(img src="your graphics.jpg" ALT="your text or keyword here")
11. Use descriptive and meaningful file names.
Would you remember a page that looked like this:
http://www.yoursite.com/cgibin/736wye/g5524sw?
Or would you be more likely to return to:
http://www.yoursite.com/cgi-bin/newsletter
12. Java, animation, and wild graphics.
I'm not going to tell you not to use them, If you are a multimedia game designer demontrating your skills, then it may be appropriate. However, you should not feel that you have to design the most advanced site on the Net to get noticed or make sales.
13. Let your visitors know who you are.
Make it easy for visitors to contact you, don't make them hunt through your website for your e-mail address.
14. Make it easy for people to buy from you.
I'm sure this sounds ridiculous, but I've seen far too many order forms that cause people to leave in frustration. People who make purchases on the internet expect your ordering process to be fast and easy to use.
15. You must offer a secure order page!
This doesn't mean that your entire website needs to be "secure", just the page that people place their final order on.
16. Consider adding a shopping cart.
If you sell more than a handful of items, shopping cart software will help increase your sales. However visitors should be able to access and use shopping carts easily.
17. Accommodate the customers who wish to order offline.
You will need to be able to process orders by phone, fax, and mail. You also must be prepared to handle checks and money orders.
18. Be ready with fresh content.
Your website content must be up-to-date and relevant to your audience. If your site is information based, then you need to be sure that you are adding new content on a regular basis.
19. Tets! Test! Test!
Be sure that you take the time to test each of your pages in the different browsers, as well as in all resolutions, even take the time to test your page on new and older versions of the major browsers.
20. Suggest "Bookmarking" your website!
At the beginning of your sales message or site, suggest that the visitor "bookmark" your site for later reference. This will encourages repeat visits, and therefore repeat sales! And also be sure that you make the title of your page descriptive so that it will make sense in a long list of bookmarks.
21. Keep your purpose in focus at ALL times!
Don't lose sight of why you developed your website in the first place. Every aspect of your site should somehow contribute to your goal, be it to sell, inform, or simply entertain!
That's all.
There is a great software that you should consider if you want to build a website for your home businesses or something else called "XSitePro".
XSitePro is a web design software specially created for internet marketers, that allows you to create professional looking and search engine friendly websites in a matter of minutes, not days or weeks.
XSitePro also allows you to update websites quick and easy, so the fact that you can create, manage and maintain websites fast and easy, makes XSitePro a MUST-HAVE for internet marketers.
Ohh and I almost forgot, you DO NOT need HTML skills, if you know how to write a letter in Word, you are ready to go, this makes XSitePro the perfect tool also for beginners.
You can check XSitePro at:
http://www.advancetactics.com/xsitepro.html
Copyright 2005 Syahriansyah
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