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Other Added - Search Engines: Different Types, Different Strategies
Just for fun, evaluate the following statement:"Most people want to write a book and get it published, but that's simply impossible 99% of the time."Is the above statement true?Not exactly. What's true is that most people THINK they can't write a book and get it published. And while that's a widely-held belief, just the opposite is true.In fact, it
The reverse is also true. Most Search Engines also provide directory results, in addition to their own search results. All of them use one of the "Big 3" -- Yahoo!, Open Directory, or LookSmart.
Adapt Or Disappear
The difference between the types of Search Engines requires that you adapt your strategy to take maximum advantage of each engine. We'll help you with that.
For a more detailed explanation of these
Before you can order a box or boatload of promotional printed pens, there are a few steps you must take. There’s a good chance your graphic artist has already prepared your digital logo. What looks good on paper may not look so great on a printed pen. Follow these ten Do’s and Don’ts of printed pen preparation to create a positive experience for both you and the printer.
- Free Search Engines
- Pay-For-Inclusion Search Engines
- Pay-Per-Click (PPC) Search Engines
- Directories
Because each type does things a little differently, you need to adapt your strategy to take advantage of their differences.
Free Search Engines
You can submit your pages to these engines free, but be careful. You must make sure not to over-submit (submit too often) or you'll be banned and never get listed.
Always check to see if your site is listed before submitting it.
Pay-For-Inclusion Search Engines
With this type of Search Engine, you pay to have your web site listed in their database. Pay-for-inclusion Search Engines (and the paid section of free engines) are a quick way to get listed in some major databases -- for a price, literally. The cost varies from engine to engine.
The advantages are threefold:
- Faster inclusion into the Search Engine's index.
- Repeated, regular spiderings.
- Guaranteed continuous inclusion.
Pay-Per-Click (PPC) Search Engines
Pay-per-click Search Engines allow you to bid for keyword placement. For example, if one of your pages focuses on the topic of "fashion models," you can bid for the #1 (or any other number) placement on the first page of search results. You only pay when someone actually clicks on your ad.
There's a catch, of course. The most popular keywords have become quite expensive at Overture.com (the first and biggest PPC engine) and are rising at the others.
Directories
Directories are different from Search Engines in that they do not spider pages. Humans review each submission, visit each site, and decide what gets in.
Search engines and directories provide search results for each other. If a search turns up nothing in the directory's database of sites, it will show the search results from one of the spidered engines. All the directories use one of the major engines.
The reverse is also true. Most Search Engines also provide directory results, in addition to their own search results. All of them use one of the "Big 3" -- Yahoo!, Open Directory, or LookSmart.
Adapt Or Disappear
The difference between the types of Search Engines requires that you adapt your strategy to take maximum advantage of each engine. We'll help you with that.
For a more detailed explanation of these
Lesson 2: Closing More Sales To Improve Your Profits Learning how to close sales for higher prices means you get to pick the higher quality, higher paying jobs each month. This means you will be making more money for less work.The best way to start thinking about how to close deals is to consider the product you are offering. Remember that you are not just a trade,
Always check to see if your site is listed before submitting it.
Pay-For-Inclusion Search Engines
With this type of Search Engine, you pay to have your web site listed in their database. Pay-for-inclusion Search Engines (and the paid section of free engines) are a quick way to get listed in some major databases -- for a price, literally. The cost varies from engine to engine.
The advantages are threefold:
- Faster inclusion into the Search Engine's index.
- Repeated, regular spiderings.
- Guaranteed continuous inclusion.
Pay-Per-Click (PPC) Search Engines
Pay-per-click Search Engines allow you to bid for keyword placement. For example, if one of your pages focuses on the topic of "fashion models," you can bid for the #1 (or any other number) placement on the first page of search results. You only pay when someone actually clicks on your ad.
There's a catch, of course. The most popular keywords have become quite expensive at Overture.com (the first and biggest PPC engine) and are rising at the others.
Directories
Directories are different from Search Engines in that they do not spider pages. Humans review each submission, visit each site, and decide what gets in.
Search engines and directories provide search results for each other. If a search turns up nothing in the directory's database of sites, it will show the search results from one of the spidered engines. All the directories use one of the major engines.
The reverse is also true. Most Search Engines also provide directory results, in addition to their own search results. All of them use one of the "Big 3" -- Yahoo!, Open Directory, or LookSmart.
Adapt Or Disappear
The difference between the types of Search Engines requires that you adapt your strategy to take maximum advantage of each engine. We'll help you with that.
For a more detailed explanation of these
Do you sometimes wonder where your customers have gone? In a study by the International Customer Research Institute, individuals gave the following reasons for becoming "non-repeat" customers:* 1 percent died (makes you wonder how they responded)* 3 percent moved* 5 percent said friendships* 9 percent said competition* 14 percent were dissatis
Pay-Per-Click (PPC) Search Engines
Pay-per-click Search Engines allow you to bid for keyword placement. For example, if one of your pages focuses on the topic of "fashion models," you can bid for the #1 (or any other number) placement on the first page of search results. You only pay when someone actually clicks on your ad.
There's a catch, of course. The most popular keywords have become quite expensive at Overture.com (the first and biggest PPC engine) and are rising at the others.
Directories
Directories are different from Search Engines in that they do not spider pages. Humans review each submission, visit each site, and decide what gets in.
Search engines and directories provide search results for each other. If a search turns up nothing in the directory's database of sites, it will show the search results from one of the spidered engines. All the directories use one of the major engines.
The reverse is also true. Most Search Engines also provide directory results, in addition to their own search results. All of them use one of the "Big 3" -- Yahoo!, Open Directory, or LookSmart.
Adapt Or Disappear
The difference between the types of Search Engines requires that you adapt your strategy to take maximum advantage of each engine. We'll help you with that.
For a more detailed explanation of these
Which of the following would you chose? Doing your lifework as a permanent occupation or a regular activity performed in exchange for payment. The first is the definition of a career and the second that of a job. Both involve physical or mental effort or activity directed toward the production or accomplishment of something, but in a career you are self directed and at choic
Directories
Directories are different from Search Engines in that they do not spider pages. Humans review each submission, visit each site, and decide what gets in.
Search engines and directories provide search results for each other. If a search turns up nothing in the directory's database of sites, it will show the search results from one of the spidered engines. All the directories use one of the major engines.
The reverse is also true. Most Search Engines also provide directory results, in addition to their own search results. All of them use one of the "Big 3" -- Yahoo!, Open Directory, or LookSmart.
Adapt Or Disappear
The difference between the types of Search Engines requires that you adapt your strategy to take maximum advantage of each engine. We'll help you with that.
For a more detailed explanation of these
Spending time with people one to one is invaluable.Why?I'll tell you.One to one time may seem an inefficient use of time - after all, if you can spent group time, you can touch far more people. Right?Well, of course that's right.There comes a time when one to one time is much more valuable.With groups, the time you spend is spread thinl
The reverse is also true. Most Search Engines also provide directory results, in addition to their own search results. All of them use one of the "Big 3" -- Yahoo!, Open Directory, or LookSmart.
Adapt Or Disappear
The difference between the types of Search Engines requires that you adapt your strategy to take maximum advantage of each engine. We'll help you with that.
For a more detailed explanation of these Search Engines, along with specific strategies and mistakes to avoid, please visit My Home-Based Business Advisor .
Terry Nicholls
My Home-Based Business Advisor
www.my-home-based-business-advisor.com
Copyright © by Terry Nicholls. All Rights Reserved.
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