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    his category? An example would be Coca Cola, ever heard of them? So for those who fall into the other category, and that would be about 90% of us, fortunately there are alternatives to help boost your rankings.

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    Yeah why not! They look good and can be very creative with a lot of visual effects. But the truth is they are not very search engine friendly. For those who have just spent a lot of bucks on creating a flash masterpiece, no need to panic, there are a few ways to help improve your website’s search engine visibility.

    To give you a quick rundown as to why flash websites are not favoured by search engines, they are seen as a one page image file with no text based content. You will notice that when you navigate through a flash website, the URL address will always remain the same. So here you have a website with no text based content, is a one page image file and has no internal link structure, translating into a search engine’s enemy.

    Unless you have an extremely popular name within your industry or have an enormous amount of relevant incoming links, then you will get away with having a flash website for the obvious keyword phrases i.e. company name. Who would fall into this category? An example would be Coca Cola, ever heard of them? So for those who fall into the other category, and that would be about 90% of us, fortunately there are alternatives to help boost your rankings.

    There are three suitable methods

    Do You Really Know Your Prospect?
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    a few ways to help improve your website’s search engine visibility.

    To give you a quick rundown as to why flash websites are not favoured by search engines, they are seen as a one page image file with no text based content. You will notice that when you navigate through a flash website, the URL address will always remain the same. So here you have a website with no text based content, is a one page image file and has no internal link structure, translating into a search engine’s enemy.

    Unless you have an extremely popular name within your industry or have an enormous amount of relevant incoming links, then you will get away with having a flash website for the obvious keyword phrases i.e. company name. Who would fall into this category? An example would be Coca Cola, ever heard of them? So for those who fall into the other category, and that would be about 90% of us, fortunately there are alternatives to help boost your rankings.

    There are three suitable method

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    hat when you navigate through a flash website, the URL address will always remain the same. So here you have a website with no text based content, is a one page image file and has no internal link structure, translating into a search engine’s enemy.

    Unless you have an extremely popular name within your industry or have an enormous amount of relevant incoming links, then you will get away with having a flash website for the obvious keyword phrases i.e. company name. Who would fall into this category? An example would be Coca Cola, ever heard of them? So for those who fall into the other category, and that would be about 90% of us, fortunately there are alternatives to help boost your rankings.

    There are three suitable method

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    Unless you have an extremely popular name within your industry or have an enormous amount of relevant incoming links, then you will get away with having a flash website for the obvious keyword phrases i.e. company name. Who would fall into this category? An example would be Coca Cola, ever heard of them? So for those who fall into the other category, and that would be about 90% of us, fortunately there are alternatives to help boost your rankings.

    There are three suitable method

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    Food for thought?Internet Business Strategy is so very important online, on the internet business strategy is not less important, it is equally important. Developing your Internet business strategy is an ongoing process.BusinessYour website must therefore embody and reinforce your Unique Selling Proposition—the essential reason that
    his category? An example would be Coca Cola, ever heard of them? So for those who fall into the other category, and that would be about 90% of us, fortunately there are alternatives to help boost your rankings.

    There are three suitable methods that I would recommend. The first method is by far the easiest and cost efficient. It involves optimising your Title and Meta tags for the single page to the best of your ability and then including optimised text information beneath the flash image. Some may see this as a form of spam, but given the scenario, I would recommend this method provided that the text is written accordingly and avoids keyword stuffing.

    The second method can be quite costly and might not be favoured given the fact that you have spent a lot of cash on your flash website. It involves developing a second site designed in HTML. When a visitor visits your site, they would be presented with two links, one to your flash site and one to your HTML site. That way search engine crawlers will access all the content and pages via the HTML website.

    The third method is by far the most preferred. It works by developing an HTML website with your flash images embedded on the page, and all content is written

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