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You are here: Home > Internet and Businesses Online > Internet Marketing > How to Do a Simple SPLIT TEST and Improve Your Marketing, Guaranteed |
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Other Added - How to Do a Simple SPLIT TEST and Improve Your Marketing, Guaranteed
Advantages of Self Employment t photoI recognized the advantages of self employment about 5 years ago when I started working for myself. After working for other people my whole career, it was certainly a bit of a change when I no longer got a salary and benefits, something I had become quite accustomed to!I’ve read other resources that talk about the advantages of self employment (and the disadvantages too) and they typically mention “working long hours” as one of the disadvantages.I disagree with thi * a different bonus. 4. Set up your split test. The fastest and easiest way to do this is using the "Ad Tracker" feature in QueenCart.com. It takes less than 5 minutes to set up! All you need to do is enter both URLs. The system will then give you a tracking link. You'll use THIS link in your emails Increase Profits by Bundling Your Cleaning Services One great thing about marketing on the Internet is it's all very trackable, if you do it right. That means you can easily and quickly figure out what works BEST for your business.Anytime you place an order in a fast-food restaurant you're asked if you would like the "meal special" or "value deal". Instead of just ordering a sandwich you are now given the choice of a complete meal at a value price. Indeed, fast-food chains have perfected the idea of product bundling into an effective marketing strategy. What is bundling? It's a selling strategy that offers your customers a discount for buying two or more products or services. Packaging your cleaning ser How would you like to know which headlines better get people's attention? Or what price point is more appealing to your target market? The good news is it's very EASY to find out, with something called a SPLIT TEST. In the past, setting up a split test practically required an advanced programming degree. But now, all you need to do a split test is a website, something to sell, and a good shopping cart system that will do the test for you. (I use, swear by, and recommend QueenCart.com.) Here's what to do: 1. Create the web sales page for your product. Make sure it's FINAL and everything is in place. (For step-by-step instructions on writing a web page that SELLS, see my quick-start guide.) 2. Create a duplicate sales page, but give it a different URL. For example, your first sales page could be www.mywebsite.com/salespageA.htm and your second sales page could be www.mywebsite.com/salespageB.htm. This is more for YOU to easily keep track and tell the difference between the two pages. 3. Change ONE variable on sales page B. The important thing here is to only change ONE thing. A few things you can test: 4. Set up your split test. The fastest and easiest way to do this is using the "Ad Tracker" feature in QueenCart.com. It takes less than 5 minutes to set up! All you need to do is enter both URLs. The system will then give you a tracking link. You'll use THIS link in your emails y 3 Internet Marketing Techniques Simplified for Success ed a SPLIT TEST.Internet marketing experts first start using Onsite Optimization and using the right keywords using keywords in your titles, descriptions and heading tags. Simply placing more keywords selectively in certain areas on the page is key.Keyword density should be 5 to 6 %, do not over load key phrases. But good Internet marketing experts will place keywords and use anchor text to help you rank and convert sales.Use anchor text towards the top of pages. This anchor text In the past, setting up a split test practically required an advanced programming degree. But now, all you need to do a split test is a website, something to sell, and a good shopping cart system that will do the test for you. (I use, swear by, and recommend QueenCart.com.) Here's what to do: 1. Create the web sales page for your product. Make sure it's FINAL and everything is in place. (For step-by-step instructions on writing a web page that SELLS, see my quick-start guide.) 2. Create a duplicate sales page, but give it a different URL. For example, your first sales page could be www.mywebsite.com/salespageA.htm and your second sales page could be www.mywebsite.com/salespageB.htm. This is more for YOU to easily keep track and tell the difference between the two pages. 3. Change ONE variable on sales page B. The important thing here is to only change ONE thing. A few things you can test: 4. Set up your split test. The fastest and easiest way to do this is using the "Ad Tracker" feature in QueenCart.com. It takes less than 5 minutes to set up! All you need to do is enter both URLs. The system will then give you a tracking link. You'll use THIS link in your emails Think Twice Before Selling ROI Create the web sales page for your product. Make sure it's FINAL and everything is in place. (For step-by-step instructions on writing a web page that SELLS, see my quick-start guide.)When we're selling to business people, our value proposition has to show a good return. Solid, credible Return On Investment (ROI) calculations are supposed to prove this for us. But if we don't think twice, calculating ROI can sabotage our sale.Lots has been written about various ROI methods -- return on assets, net present value, months to break even -- and I'm not knocking any of them here. Use the one that serves your customer and your purposes best. Create the financ 2. Create a duplicate sales page, but give it a different URL. For example, your first sales page could be www.mywebsite.com/salespageA.htm and your second sales page could be www.mywebsite.com/salespageB.htm. This is more for YOU to easily keep track and tell the difference between the two pages. 3. Change ONE variable on sales page B. The important thing here is to only change ONE thing. A few things you can test: 4. Set up your split test. The fastest and easiest way to do this is using the "Ad Tracker" feature in QueenCart.com. It takes less than 5 minutes to set up! All you need to do is enter both URLs. The system will then give you a tracking link. You'll use THIS link in your emails Increase Your Orders By Answering Questions te.com/salespageA.htm and your second sales page could be www.mywebsite.com/salespageB.htm. This is more for YOU to easily keep track and tell the difference between the two pages.People will contact your customer service to ask questions about your business or products. Did you know you can increase your orders by training your customer service to actually sell products? You should include your signature file with all the questions you answer by e-mail. Your signature file should be no longer than 5 lines, 65 characters per line. Include your contact information, business name and an attention getting headline. Tell people about the new 3. Change ONE variable on sales page B. The important thing here is to only change ONE thing. A few things you can test: 4. Set up your split test. The fastest and easiest way to do this is using the "Ad Tracker" feature in QueenCart.com. It takes less than 5 minutes to set up! All you need to do is enter both URLs. The system will then give you a tracking link. You'll use THIS link in your emails How to Earn with Google Adsense t photoIf you have your own website, you can earn a good amount of money through Google Adsense. What do you have to do to earn money from your website? Nothing, really. You just have to re-post, in your site, the ads that Google has posted in its search engine pages. Here’s how it works.Earn with Google: How does it work?Every time you fire a Google search, alongside the search results, you find a few links displayed under the heading ‘sponsored links.’ Well, these are l * a different bonus. 4. Set up your split test. The fastest and easiest way to do this is using the "Ad Tracker" feature in QueenCart.com. It takes less than 5 minutes to set up! All you need to do is enter both URLs. The system will then give you a tracking link. You'll use THIS link in your emails you send to your list. When your readers click on the link, the system will automatically alternate each visitor, sending visitor 1 to page A, visitor 2 to page B, visitor 3 to page A, visitor 4 to page B, and so on. And if a person returns to the link, she will be directed to the same page she saw. (Neat, yes?) 5. Interpret your results. When you log into QueenCart.com to view your test results, it will not only tell you how many sales came from each page, but the percentage difference in sales. The information you can learn from a simple split test can be INVALUABLE to growing your business! For example, I instructed one of my clients to test her new program at two price points: $87 and $97. She made 20 sales at $87 but NONE at $97. That means that $87 is a price ceiling for that group on this particular topic. (If she had made equal sales at both price points, I would have instructed her to make it $97 from now on, and to keep raising the price via testing until it hits a ceiling.) Another example: One test I did during a product launch revealed that a simple change in the *design* of the sales page resulted in 25% more sales! So you can be sure I used that design going forward. You don't have to use split testing only for sales. Wouldn't it be great to know which pages on your website get more opt-ins? QueenCart.com can also tell you how many people opt-in for your ezine while they're there. See how fun and interesting this can be? : ) Using simple tests like this GUARANTEES that you are
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