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Other Added - Viral Marketing and New Business
I recently became involved in a conversation with a researcher who belonged to the Performance Management Group of a leading business school.Being curious I had to ask exactly how it was that her group actually “managed” performance.She told m
One thing a lot of us don't do in sales is take time out to analyse things.How are we doing it? Why are we doing it? Can we do it better?Taking time out to assess your management style is one of the most fundemental tasks a person
Your business development efforts should use an integrated approach that combines at least two communications tools. Internet search engines is one, viral marketing on the internet is another.
Here are a few sure-fire ways to get customer attention. Target a local or regional niche that you have serviced. If you service or sell to the military, obtain emails from m
Ezine is short for ‘electronic magazine’, and ezines tend to be very focused on a specific subject. You get golf ezines, interne marketing ezines and ezines that deal specifically with cats, sorry – cars! Or both, cats and cars. It does not matter. An e
Your business development efforts should use an integrated approach that combines at least two communications tools. Internet search engines is one, viral marketing on the internet is another.
Here are a few sure-fire ways to get customer attention. Target a local or regional niche that you have serviced. If you service or sell to the military, obtain emails from
The other day my radio show cohost, Paul Finley, mentioned that he had received an email from his dentist. The point of the email was to let Paul know that his office would be closed for a week and included instructions on what to do in case of a dental em
Your business development efforts should use an integrated approach that combines at least two communications tools. Internet search engines is one, viral marketing on the internet is another.
Here are a few sure-fire ways to get customer attention. Target a local or regional niche that you have serviced. If you service or sell to the military, obtain emails from
People communicate in three different ways.(Well, actually, people probably communicate in a thousand different ways, but...)It's usually visually, auditory or kinesthetic.And although most people have some combination of all three, one
Here are a few sure-fire ways to get customer attention. Target a local or regional niche that you have serviced. If you service or sell to the military, obtain emails from
A firm's organisational structure is the result of many things – history, strategy, value chain, product line, competition etc to name but a few.Flat hierarchies tend to foster creativity but why? What if an entity has a tall hierarchy – drastic tran
Here is a more specific example of a viral campaign we recently launched for a new client.
This client offers luxury automobile leasing programs to busy professionals. They have various clients in the professions of communications, finance, advertising, medical and legal. They wanted to acquire new medical and attorney clientele in their geographical sales area.
We first went to t
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