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    e all of the time, and you can please all people some of the time, but you can't please all people all of the time!"

    Whether you're an ezine publisher, author, speaker, information marketer, coach, or consultant... you WILL be criticized. The more popular you get, the bigger your list gets, the more "out there" you are, the more criticism you'll receive.

    Don't Take It Personally

    Between you and me, some of these emails have brought me to tears. If I'm feeling the effects, I hop in my Beetle convertible, and take a

    How To Find Tons of Hot Items Selling On EBay ...In Less Than 10 Minutes
    There are many ways to start a home business online, and few are easier than eBay - the world's largest online auction site. However, there is one critical condition - you have to know what to sell and how to sell it. That is exactly what David Guindon's software program Hot Item Finder claims to do.After purchasing the software, I had huge hopes of it delivering on it's promise of finding hot items on eBay. Though there were times when certain features would not work, I found Dave to be quick to not only fix the problem but also offer a new updated release for everyone. In fac
    Every week I publish my ezine, I get almost instantaneous feedback. Most of the time it's wonderful comments like "Thank you for all you do, Ali!" and "I really appreciated this article. It gave me tips I could really use on that subject." Or "Great teleseminar you're offering - it's just what I need to learn right now!" These emails make me all warm and fuzzy inside.

    But I want to level with you that publishing isn't all peaches and cream. In fact, here are a few excerpts of emails I've gotten over the past few weeks:

    "Your promotions have gotten too snake oily for me." (From a woman who complained I was hiding the price of one of my teleseminars on the sales page, when in fact it was listed three times.)

    "I'm sad to see you've gone the way of the high falutin' Internet marketers.... At least I can look myself in the mirror every day." (From someone who apparently did not like to see me become so successful.)

    "I'm sorry you want to leave your poor friends behind." (Responding to my urging my readers to surround themselves with people who are as successful and wealthy as they want to be.)

    "Your logo is terrible -- it looks like two b00bs and a crown!" (From a disgruntled designer who was upset I recommended some low-cost sources for fast logos.)

    And, about a recent teleseminar I gave: "I'd avoid prolonged giggling at things that just aren't funny." (Here's a tip folks... I laugh at stuff I think is funny!)

    And there are more!

    For example, I took a recent survey of my list and got an amazing 1800+ responses. But at least 5 people wrote me upset that every question required an answer in order to get the free report that was the thank-you gift.

    Got Critics? You're Not Alone

    Now, hear me out: I'm not writing this article just to bitch and moan. I'm writing this to let YOU know that if you get complaints like these, you're surely not alone.

    I learned fast and hard that the higher you climb your mountain of success, the easier a target you become for the people down below.

    As the saying goes, "You can please some people all of the time, and you can please all people some of the time, but you can't please all people all of the time!"

    Whether you're an ezine publisher, author, speaker, information marketer, coach, or consultant... you WILL be criticized. The more popular you get, the bigger your list gets, the more "out there" you are, the more criticism you'll receive.

    Don't Take It Personally

    Between you and me, some of these emails have brought me to tears. If I'm feeling the effects, I hop in my Beetle convertible, and take a

    Managing the Corporate Brand - a Reputation Perspective
    Adored, respected and coveted by customers and organisations alike, corporate brands represent one of the most fascinating phenomena of the business environment in the 21st century. Their importance is unquestionable. Brands, in their various forms, are integral to our everyday existence. This is particularly the case at the organisational level where the concept of the corporate brand now enjoys wide currency in business parlance. There is an increasing realisation that corporate brands serve as a powerful navigational tool to a variety of stakeholders for a lot of purposes, including employment, inve
    "Your promotions have gotten too snake oily for me." (From a woman who complained I was hiding the price of one of my teleseminars on the sales page, when in fact it was listed three times.)

    "I'm sad to see you've gone the way of the high falutin' Internet marketers.... At least I can look myself in the mirror every day." (From someone who apparently did not like to see me become so successful.)

    "I'm sorry you want to leave your poor friends behind." (Responding to my urging my readers to surround themselves with people who are as successful and wealthy as they want to be.)

    "Your logo is terrible -- it looks like two b00bs and a crown!" (From a disgruntled designer who was upset I recommended some low-cost sources for fast logos.)

    And, about a recent teleseminar I gave: "I'd avoid prolonged giggling at things that just aren't funny." (Here's a tip folks... I laugh at stuff I think is funny!)

    And there are more!

    For example, I took a recent survey of my list and got an amazing 1800+ responses. But at least 5 people wrote me upset that every question required an answer in order to get the free report that was the thank-you gift.

    Got Critics? You're Not Alone

    Now, hear me out: I'm not writing this article just to bitch and moan. I'm writing this to let YOU know that if you get complaints like these, you're surely not alone.

    I learned fast and hard that the higher you climb your mountain of success, the easier a target you become for the people down below.

    As the saying goes, "You can please some people all of the time, and you can please all people some of the time, but you can't please all people all of the time!"

    Whether you're an ezine publisher, author, speaker, information marketer, coach, or consultant... you WILL be criticized. The more popular you get, the bigger your list gets, the more "out there" you are, the more criticism you'll receive.

    Don't Take It Personally

    Between you and me, some of these emails have brought me to tears. If I'm feeling the effects, I hop in my Beetle convertible, and take a

    Leather Money Clips - Cost-effective Advertising Medium
    In advertising, strong statements make the most impact. After all, advertisers are tasked not only with capturing the target group's fickle interest, but also with retaining it --- and retaining it well.In the race to come up with exciting and memorable ways to imprint brand and company names into the public's consciousness, advertising companies are utilizing non-traditional mediums. In the past, the most reliable mediums for promoting products or names is through radio advertising and outdoor advertising, in the form of huge posters and billboards. Over the years, Internet displays and cable T
    es with people who are as successful and wealthy as they want to be.)

    "Your logo is terrible -- it looks like two b00bs and a crown!" (From a disgruntled designer who was upset I recommended some low-cost sources for fast logos.)

    And, about a recent teleseminar I gave: "I'd avoid prolonged giggling at things that just aren't funny." (Here's a tip folks... I laugh at stuff I think is funny!)

    And there are more!

    For example, I took a recent survey of my list and got an amazing 1800+ responses. But at least 5 people wrote me upset that every question required an answer in order to get the free report that was the thank-you gift.

    Got Critics? You're Not Alone

    Now, hear me out: I'm not writing this article just to bitch and moan. I'm writing this to let YOU know that if you get complaints like these, you're surely not alone.

    I learned fast and hard that the higher you climb your mountain of success, the easier a target you become for the people down below.

    As the saying goes, "You can please some people all of the time, and you can please all people some of the time, but you can't please all people all of the time!"

    Whether you're an ezine publisher, author, speaker, information marketer, coach, or consultant... you WILL be criticized. The more popular you get, the bigger your list gets, the more "out there" you are, the more criticism you'll receive.

    Don't Take It Personally

    Between you and me, some of these emails have brought me to tears. If I'm feeling the effects, I hop in my Beetle convertible, and take a

    Everything You Ever Wanted To Know About Fundraisers
    Fundraising is the term used for solicitation and gathering of monetary funds by requesting from individuals, businesses, charitable foundations or government agencies. This is the primary method used by non-profit organizations to maintain operations. Usually organizations use this method to raise money for religious causes, to fund independent research, to help veterans or injured military personnel, or to fund academic scholarship for students, human rights advocacy, or disaster relief projects.One method of fundraising is to organize a special event. This is referred to as a fund drive or fu
    ast 5 people wrote me upset that every question required an answer in order to get the free report that was the thank-you gift.

    Got Critics? You're Not Alone

    Now, hear me out: I'm not writing this article just to bitch and moan. I'm writing this to let YOU know that if you get complaints like these, you're surely not alone.

    I learned fast and hard that the higher you climb your mountain of success, the easier a target you become for the people down below.

    As the saying goes, "You can please some people all of the time, and you can please all people some of the time, but you can't please all people all of the time!"

    Whether you're an ezine publisher, author, speaker, information marketer, coach, or consultant... you WILL be criticized. The more popular you get, the bigger your list gets, the more "out there" you are, the more criticism you'll receive.

    Don't Take It Personally

    Between you and me, some of these emails have brought me to tears. If I'm feeling the effects, I hop in my Beetle convertible, and take a

    The Secrets Behind the Best Affiliate Programs: Doing it the Right Way
    Aren’t you curious about what makes some affiliate programs work and what makes other affiliate programs doom to failure? More importantly, don’t you want to know what the people behind the best affiliate programs have in common and how and why they’re enjoying so much success?Critical Success Factors of the People behind the Best Affiliate ProgramsEXCELLENT PRODUCT OR SERVICE – The success behind the best affiliate programs is not primarily due to marketing expertise alone. Beyond that, the success that these programs achieved was mainly due to the type of product or service being endors
    e all of the time, and you can please all people some of the time, but you can't please all people all of the time!"

    Whether you're an ezine publisher, author, speaker, information marketer, coach, or consultant... you WILL be criticized. The more popular you get, the bigger your list gets, the more "out there" you are, the more criticism you'll receive.

    Don't Take It Personally

    Between you and me, some of these emails have brought me to tears. If I'm feeling the effects, I hop in my Beetle convertible, and take a long drive up the Pacific Coast Highway. It clears my head and reminds me why I chose to do what I do - because I LOVE sharing, teaching, and inspiring. Being the Ezine Queen earns me a great living while I help others at the same time. (And I'm sure that's the same reason you do what you do, too!)

    I used to think it was all me, but after talking with several of my colleagues who also publish ezines, they get the same type of emails all the time! And of course we remind each other not to "take anything personally".

    Honestly, I still have trouble with that one. Maybe I'm the sensitve type, but I always feel an "ouch" when someone takes an obvious jab that is not simply a suggestion or constructive criticism. Then I breathe deeply, and tell myself that the offending person may be having a terrible day, or their pet turtle just died, and it really has nothing to do with me.

    Here's What to Do

    What I HAVE learned is that if any of these critics get nasty with you, don't sink to their level. Remember that as a publisher you're also in the business of customer service. I typically handle it via one of these three methods:

    a) respond calmly and acknowledge their point (some people just want to be heard)

    b) disregard or delete their message (if their comments are so inappropriate or hurtful that I can't answer back calmly)

    c) remove them from my list (if they are obviously just trying to make me feel bad)

    Through these petty annoyances, remember the big picture of why you started your e-zine or your current venture. It was likely to gain credibility and "expert" status while increasing your marketing reach and revenues. Your professional reputation is always on the line.

    You may want to lash back, but in the long run, it ALWAYS pays to take the high road.

    Encourage Useful Comments and Feedback!

    Don't forget to welcome constructive criticism with open arms! I've gotten many great ideas from my readers' suggestions and comments, and I hope they keep coming in.

    Just remember that Queens have feelings too. : )

    © 2005 Alexandria K. Brown

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