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    Offline Advertising for Online Companies
    The goal of any business should be to reach the most amount of people possible with the right message at the right time and for the right reason. Many people with online companies are missing out completely when all they do is networking, search engine optimization, and some scattered direct mail to small amounts of people.The majority of consumable dollars, by a very wide margin, are spent offline. The majority of people are spending more than 20 hours per week watching television. The majority of people also spend more than 10 hours per week listening to the radio.Have you ever heard of companies like eBay, Travelocity, Priceline, or Monster? Sure you have. You may think that the online environment is where you’ve heard about them. Sorry, you and everyone else are aware of these names due to offline advertising and marketing.Even though your business is much smaller than these, you need to look into and take advantage of offline opportunities. It does not matter what category of business you are in…. you could be in network marketing, business services, giftware, or whate
    me and small business users while Movable Type is targeted at larger businesses or for internal intranets. Price: Basic, $4.95 a month; premium, $8.95 to $14.95 a month.

    Xanga

    These guys originated back in 1999 as a site for sharing book, music and movie reviews. Although it quickly morphed into a full blown blogging tool Xanga still maintains the ability to run a powerful review site. Xanga pulls data from several retailers like Amazon.com including thumbnails, pricing and a cover. The software also is very usable by novices with a powerful WYSIWYG editor allowing for easy HTML editing, adding smilies, links, and other symbols. By using Blog rings it is also easy to interface

    The Dirty (Half) Dozen: 6 Myths that can Stop Your Nonprofit Career Cold
    “I’m tired of getting up each day so that Sally Sue and Bobby Ray get another widget in their closet! I want to do something meaningful with my life before it’s too late. You know, I’ve always loved bumblebees. I need to work at a nonprofit so I can save the bumblebees!”And so starts another career in the nonprofit world… maybe.Saving bumblebees, fighting cancer, educating children, or any number of other missions can be the best, most meaningful work in your life. But before you eagerly leap into the world of nonprofit work, you need to look at some of the myths that you may currently believe or encounter on your journey. Here’s the “dirty (half) dozen”:1. All nonprofits are poor.Boy, is this a big one.When most people think about nonprofits, they think of their local theater company, or maybe their child’s scout troop selling popcorn and holding bake sales, scrimping for every dollar to feed their mission’s budget. And that’s the key. Many nonprofits – whether big or small, high or low income – act poor because they know that every dollar they save can go in
    The blogging platform wars are getting really interesting and much of the discussion I find myself in lately revolves around what is happening with various CMS systems. The market can essentially be defined into 3 major camps: remotely hosted, self hosted, and community based systems. I have used pretty much every blogging platform available and each of them has its ups and downs. In this article I will cover the best options for each area taking into account price, usability, market share and of course SEO potential.

    All of these products are either open source, completely free or have a functional free version. Links were stripped from this article so you may want to check out the original best blogging software article at ProfitPapers.

    Remotely Hosted Blogging Software (Note: I cannot really recommend any of these from an SEO stand point as optimizing a domain you do not own or control is obviously not a good marketing plan.)

    Blogger

    Blogger is completely free and currently owns the majority of the remotely hosted user base, but not by a land slide . Bought out by Google in 1999, Blogger essentially fired up the blogging trend we see today. It is by far the easiest overall solution to use and if you are a novice user looking to throw up some recipes or poetry, this is for you. Blogger is completely free and includes some great features like comments, photo blogging, and a basic community feel with user profiles. Because it is so dumbed down there are some features you may not find with Blogger that are only available through 3rd party add-ons. As a side note Blogger weblogs do quite well in the search engines and this was recently exploited with it being the first choice for spam blogs or splogs. A splog is a weblog used for the sole purpose of gaining inbound links or generating thousands of keyword stuffed pages with Adsense and the like. The recent Google Jagger update cleared a large portion of this up. Free.

    Typepad

    Released in 2003 Typepad is a product of Sixapart, the makers of Movable Type. it is largely based on MT but there are some major enhancements and differences. Your blog can accomodate one or more photo albums with auto thumbnail generation. You can easily add music, books, and other media to Typelists, which grab a thumbnail from Amazon and other retailers for easily displaying in your sidebar. Typepad is also a great deal more technical than Blogger so a bit of HTML know how is recommended. On that note editing your blog to look the way you want it also quite easy and Typepad blogs are known for being very eye pleasing, intuitive and easy to navigate. In Sixapart's business model Typepad is aimed at regular home and small business users while Movable Type is targeted at larger businesses or for internal intranets. Price: Basic, $4.95 a month; premium, $8.95 to $14.95 a month.

    Xanga

    These guys originated back in 1999 as a site for sharing book, music and movie reviews. Although it quickly morphed into a full blown blogging tool Xanga still maintains the ability to run a powerful review site. Xanga pulls data from several retailers like Amazon.com including thumbnails, pricing and a cover. The software also is very usable by novices with a powerful WYSIWYG editor allowing for easy HTML editing, adding smilies, links, and other symbols. By using Blog rings it is also easy to interface w

    Entirely Free MBA of Customer Relationship Management CRM
    The non-profit Business Technology Open University - http://business-technology.us - offer a completely free MBA of Customer Relationship Management CRM. Its operations are supported by ads - content oriented - of companies, inside the texts of the lessons. However, Business Technology is totally independent and without any connection with any manufacturer or consultant.This course MBA of Customer Relationship Management CRM teaches the foundations of the administration of companies on the relationship with its external world, with the use of the modern information technology CRM, and its goal is to give you a general vision on what is now the CRM level.More and more in the next 5 years the companies will need a CRM Customer Relationship Management, that uses the new technologies (computers, Internet, communications, etc) in all types of relationships with the external world of the company.The Course presents a general vision of each one of the angles of a CRM, the computer system that actuate in reciprocity directly with the customers through voice by phone (and recognitio
    al best blogging software article at ProfitPapers.

    Remotely Hosted Blogging Software (Note: I cannot really recommend any of these from an SEO stand point as optimizing a domain you do not own or control is obviously not a good marketing plan.)

    Blogger

    Blogger is completely free and currently owns the majority of the remotely hosted user base, but not by a land slide . Bought out by Google in 1999, Blogger essentially fired up the blogging trend we see today. It is by far the easiest overall solution to use and if you are a novice user looking to throw up some recipes or poetry, this is for you. Blogger is completely free and includes some great features like comments, photo blogging, and a basic community feel with user profiles. Because it is so dumbed down there are some features you may not find with Blogger that are only available through 3rd party add-ons. As a side note Blogger weblogs do quite well in the search engines and this was recently exploited with it being the first choice for spam blogs or splogs. A splog is a weblog used for the sole purpose of gaining inbound links or generating thousands of keyword stuffed pages with Adsense and the like. The recent Google Jagger update cleared a large portion of this up. Free.

    Typepad

    Released in 2003 Typepad is a product of Sixapart, the makers of Movable Type. it is largely based on MT but there are some major enhancements and differences. Your blog can accomodate one or more photo albums with auto thumbnail generation. You can easily add music, books, and other media to Typelists, which grab a thumbnail from Amazon and other retailers for easily displaying in your sidebar. Typepad is also a great deal more technical than Blogger so a bit of HTML know how is recommended. On that note editing your blog to look the way you want it also quite easy and Typepad blogs are known for being very eye pleasing, intuitive and easy to navigate. In Sixapart's business model Typepad is aimed at regular home and small business users while Movable Type is targeted at larger businesses or for internal intranets. Price: Basic, $4.95 a month; premium, $8.95 to $14.95 a month.

    Xanga

    These guys originated back in 1999 as a site for sharing book, music and movie reviews. Although it quickly morphed into a full blown blogging tool Xanga still maintains the ability to run a powerful review site. Xanga pulls data from several retailers like Amazon.com including thumbnails, pricing and a cover. The software also is very usable by novices with a powerful WYSIWYG editor allowing for easy HTML editing, adding smilies, links, and other symbols. By using Blog rings it is also easy to interface

    Mortgage Leads, The Approach to More Sales
    If you are a loan officer or mortgage broker that is in the market for mortgage leads, your salesmanship has a lot to do with the end results of the mortgage leads you receive.If you are dealing with a good reputable mortgage lead provider that delivers good quality leads, than you are off to a good start.But your approach to the customer can have a lot to do with the end result of the mortgage lead.For instance, once you receive a lead, call the person immediately. Don’t let the lead sit around on your desk for a day, let alone an hour.Especially if you are buying your lead’s non exclusively. Most mortgage lead companies will sell their non exclusive leads up to four to five times. So by waiting to make contact with your potential customer, you are allowing your competition to get a jump on you.Also, don’t be discouraged by an obstacle. If a potential customer gets cold feet and shows disinterest, don’t give up.Place yourself in the customer’s shoes. Buying or refinancing a home is a huge financial deal in the life of your customer. Most likely the lar
    is is for you. Blogger is completely free and includes some great features like comments, photo blogging, and a basic community feel with user profiles. Because it is so dumbed down there are some features you may not find with Blogger that are only available through 3rd party add-ons. As a side note Blogger weblogs do quite well in the search engines and this was recently exploited with it being the first choice for spam blogs or splogs. A splog is a weblog used for the sole purpose of gaining inbound links or generating thousands of keyword stuffed pages with Adsense and the like. The recent Google Jagger update cleared a large portion of this up. Free.

    Typepad

    Released in 2003 Typepad is a product of Sixapart, the makers of Movable Type. it is largely based on MT but there are some major enhancements and differences. Your blog can accomodate one or more photo albums with auto thumbnail generation. You can easily add music, books, and other media to Typelists, which grab a thumbnail from Amazon and other retailers for easily displaying in your sidebar. Typepad is also a great deal more technical than Blogger so a bit of HTML know how is recommended. On that note editing your blog to look the way you want it also quite easy and Typepad blogs are known for being very eye pleasing, intuitive and easy to navigate. In Sixapart's business model Typepad is aimed at regular home and small business users while Movable Type is targeted at larger businesses or for internal intranets. Price: Basic, $4.95 a month; premium, $8.95 to $14.95 a month.

    Xanga

    These guys originated back in 1999 as a site for sharing book, music and movie reviews. Although it quickly morphed into a full blown blogging tool Xanga still maintains the ability to run a powerful review site. Xanga pulls data from several retailers like Amazon.com including thumbnails, pricing and a cover. The software also is very usable by novices with a powerful WYSIWYG editor allowing for easy HTML editing, adding smilies, links, and other symbols. By using Blog rings it is also easy to interface

    Fail to plan... or Plan to FAIL??
    Running a business, whether it be an offline multi-billion dollar company or an online part time home business, they share many similar traits.One of the biggest obstacles I have endeavored to translate to many, many small business / home business people, is a very simple phrase......' Treat It Like a REAL business, Because It IS a REAL Business'.The fundamental reasoning behind so many failures in small business, is the clear lack of willingness to act like a real business. Many people may ' have a go ', they could ' give it a try ', or ' let's see what happens ' - all with the.. ' what have I got to lose? ' attitude. THAT, my friends, is one of the biggest secrets to FAILURE.OK - so let's assume that your small business / home business / BizOp etc., is NOT you main source of income. It is NOT responsible for putting food in you family's stomachs, it is NOT what keeps a roof over your head..... it is NOT the sole form of income that you, your family and your Bank Manager rely upon.So look at it like this. If it WAS, would you put as much effort into
    3 Typepad is a product of Sixapart, the makers of Movable Type. it is largely based on MT but there are some major enhancements and differences. Your blog can accomodate one or more photo albums with auto thumbnail generation. You can easily add music, books, and other media to Typelists, which grab a thumbnail from Amazon and other retailers for easily displaying in your sidebar. Typepad is also a great deal more technical than Blogger so a bit of HTML know how is recommended. On that note editing your blog to look the way you want it also quite easy and Typepad blogs are known for being very eye pleasing, intuitive and easy to navigate. In Sixapart's business model Typepad is aimed at regular home and small business users while Movable Type is targeted at larger businesses or for internal intranets. Price: Basic, $4.95 a month; premium, $8.95 to $14.95 a month.

    Xanga

    These guys originated back in 1999 as a site for sharing book, music and movie reviews. Although it quickly morphed into a full blown blogging tool Xanga still maintains the ability to run a powerful review site. Xanga pulls data from several retailers like Amazon.com including thumbnails, pricing and a cover. The software also is very usable by novices with a powerful WYSIWYG editor allowing for easy HTML editing, adding smilies, links, and other symbols. By using Blog rings it is also easy to interface

    You, Too, Can Drive Anyone Crazy
    You, too, can drive anyone crazy. All you have to do is use slippery speak and make all kinds of logical sounding “poor me” slick excuses why others won’t allow you to be the leader of your own life. Who said blaming others for the mess you put yourself in is hard work? The ulterior purpose of crafty “psychoexcuses” is to distract the focus away from a continuing failure to deliver on promised actions or results.SLIPPERY SPEAK: THAT MAY BE WHAT YOU HEARD, BUT…“That may be what you heard, I can’t argue with that, but that’s not what I said!” is slippery speak. “BUT I didn’t mean to…!” is another way to turn off a team or family member fast. Chilly, too, is “NOW that’s how it’s always been done around here!” Or, “There you go again pointing the finger of blame at my team!” And what about, “I don’t do IT all the time!”ME-TYPE TALKTake a listen and you will hear more “ME”-TYPE TALK excuses below. Have some fun relief…and listen for any of these excuses you hear yourself or others use today in the workplace or home space. Just add these to the “99 Ways to Turn People off
    me and small business users while Movable Type is targeted at larger businesses or for internal intranets. Price: Basic, $4.95 a month; premium, $8.95 to $14.95 a month.

    Xanga

    These guys originated back in 1999 as a site for sharing book, music and movie reviews. Although it quickly morphed into a full blown blogging tool Xanga still maintains the ability to run a powerful review site. Xanga pulls data from several retailers like Amazon.com including thumbnails, pricing and a cover. The software also is very usable by novices with a powerful WYSIWYG editor allowing for easy HTML editing, adding smilies, links, and other symbols. By using Blog rings it is also easy to interface with Xanga's other 3 million users to share interests, ideas, and of course traffic. Xanga comes in a free and $25 flavor.

    Mentions: Blogsome, Blogster, MindSay, Multiply,

    Self Hosted Blogging Software

    WordPress

    WordPress originally began as a mod of an older open source package known as B2. WP is MT's biggest competition and is often the bain of endless Wordpress vs Movabletype style threads around the internet. Although launched just over a year or so ago WP has really taken the blogosphere by storm. And with good reason - Wordpress is completely free under GNU licensing and is packed with many featured you will not find anywhere else. It is also much easier to install and get blogging for novice users and has a very large and helpful community. WP runs on PHP/mySQL and is quite scalable judging from some of the very large and trafficked sites I see using it. It also sports utilities to import files from Movable Type, Textpattern, Greymatter, Blogger, and b2. Wordpress recently upped the ante when Yahoo recently included them on their hosting packages, in addition to MT. I have to admit I am finding myself more and more digging WP and will likely convert Profitpapers to WP as I get time (it can be a biznitch). Wordpress is free.

    Movable Type

    Aside from maybe Greymatter (the original open source blogging tool), Movabletype dominated the blogging market share in 2002-2004. Released in late 2001, Perl based Movable Type by Sixapart has maintained a large portion of the blogging market share, due mainly to the fact that there is a free version (supporting up to 3 weblogs) and that it is incredibly powerful, intuitive and easy to customize. Template driven Movable Type also sports one of the largest communities of developers and blogging enthusiasts around, meaning lots of support, idea sharing, and of course plugins. Movable Type can be configured to dynamically generate HTML, PHP or any other kind of pages you like, meaning it is incredibly scalable, fast, and loved by spiders. It is perhaps the most well known blogging software for SEO purposes and it what currently powers Profitpapers and several of my other projects. Moveabletype is either Free with 3 authors, 1 weblog, and no support or $69.95 with unlimited weblogs, authors and full support.

    Textpattern

    Textpattern is the brainchild of Dean Allen and was written to ease publishing of content for those not inclined to learn HTML. Like WP and MT Textpattern runs on PHP and mySQL for easy administration, backups, and power. What really sets textpattern apart from the others is the integration of Textile. Textile is a tool for easily formatting content for those who do not know HTML. WP & MT have modules for textile as well but it is native t

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