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Other Added - Using Website Translations To Monetize Content And Boost Online Revenues
How important is the initial start-up cost (price point) of an online or home based business opportunity? This is a very delicate subject that is often not credited with enough significance. Hitting the right “sweet spot” with start-up costs can literally make or break your success in the online entrepreneurial world.Call it what you want – ”price point”, “start-up cost”, “price threshold” (the initial fee to get registered and started in an online opportunity), b
Web publishers in the US or UK who are looking to monetize their websites with contextual advertising or affiliate marketing can drive so much more traffic when they have their w
Have you ever considered an online career? The money is fast and easy. You don't have to work hard anymore and the cash just rolls in by the boat loads. Really life on the net is very simple. You simply find some program that will do all the work for you and the next thing you know success comes down the road for you. Actually all you have to do is jump on the next big thing that everyone is talking about, tell just a few people about it and get them to signup and before l
However, a fact that often goes unnoticed is the huge amount of money that many of these publishers leave on the table by not “pushing” out their prized content to a much bigger market. By no means am I advocating stepping out of the niche that the publisher has created; rather, I’d like to highlight the opportunity that opens up when the website publisher is able to reach a bigger audience within that niche.
There is a very simple solution: translate your websites into multiple languages.
Now, we’ve heard many people say that the benefits of translation of websites are for the big multinational companies that have large plans for specific markets, including having a local presence. However, this is not true. Granted that the opportunities for these larger organizations and the scale of investment for their website translation and localization would be significantly different, but the opportunities for smaller websites to boost their revenues are certainly not insignificant.
Why translate websites?
It is easy to gauge the considerable potential by translating websites (or even some pages of a website) into more languages, when we look at the numbers. Vast numbers of Internet users (in fact, well over 50% worldwide) do not use the English language. Let’s consider for example some of the biggest markets in Asia- China, India, Japan and Korea. Barring India, English is not spoken or understood by the vast majority of the Internet-using population in the other countries. At the same, users in Japan and Korea are amongst the most net-savvy users in the world, with the Internet playing an integral part in their lives, from seeking information to shopping online.
Web publishers in the US or UK who are looking to monetize their websites with contextual advertising or affiliate marketing can drive so much more traffic when they have their we
Some interviewers ask great questions; others ask dumb questions; and, worst of all, some ask questions that can get them into legal hot water.Every recruiter, hiring manager, executive, and department manager must realize that asking the wrong questions or making improper inquiries can lead to discrimination or wrongful-discharge lawsuits. These suits can be won or lost based on statements made during the interview process. To stay out of hot water:Avoid
There is a very simple solution: translate your websites into multiple languages.
Now, we’ve heard many people say that the benefits of translation of websites are for the big multinational companies that have large plans for specific markets, including having a local presence. However, this is not true. Granted that the opportunities for these larger organizations and the scale of investment for their website translation and localization would be significantly different, but the opportunities for smaller websites to boost their revenues are certainly not insignificant.
Why translate websites?
It is easy to gauge the considerable potential by translating websites (or even some pages of a website) into more languages, when we look at the numbers. Vast numbers of Internet users (in fact, well over 50% worldwide) do not use the English language. Let’s consider for example some of the biggest markets in Asia- China, India, Japan and Korea. Barring India, English is not spoken or understood by the vast majority of the Internet-using population in the other countries. At the same, users in Japan and Korea are amongst the most net-savvy users in the world, with the Internet playing an integral part in their lives, from seeking information to shopping online.
Web publishers in the US or UK who are looking to monetize their websites with contextual advertising or affiliate marketing can drive so much more traffic when they have their w
The concept of a chronological series of articles revealing all aspects of my online business ventures no matter the personal consequences was my original focus. At this time though I believe it would be appropriate to actually reveal where or how far or not along I am with this adventure. So with the intentions of still covering the thought process up to this present revelation in future articles, I will detail as best I can my present online business condition.The
Why translate websites?
It is easy to gauge the considerable potential by translating websites (or even some pages of a website) into more languages, when we look at the numbers. Vast numbers of Internet users (in fact, well over 50% worldwide) do not use the English language. Let’s consider for example some of the biggest markets in Asia- China, India, Japan and Korea. Barring India, English is not spoken or understood by the vast majority of the Internet-using population in the other countries. At the same, users in Japan and Korea are amongst the most net-savvy users in the world, with the Internet playing an integral part in their lives, from seeking information to shopping online.
Web publishers in the US or UK who are looking to monetize their websites with contextual advertising or affiliate marketing can drive so much more traffic when they have their w
Many times realtors will show you several properties and then leave you to think about which one to buy. In fact realtors find themselves leaving their realtor business cards many times to close the deal. As a result these realtor business cards need to be designed really well to help potential clients make the right decision to go with you!Appeal to the ClientWhen deciding what type of business cards to go with you will want to consider your clients. Do you
Web publishers in the US or UK who are looking to monetize their websites with contextual advertising or affiliate marketing can drive so much more traffic when they have their w
It takes a lot of time and effort to get invited to a job interview. Don't blow your chances by being misunderstood by the interviewer. Not many people are aware that giving one word answers to questions, substantially increases your chances of conveying the wrong impression.Active Listening Skill Tips for InterviewsDuring a job interview, a potential employer asks, “Can you take on more than one project at a time?” If you respond, “Yes,” you may want to reth
Web publishers in the US or UK who are looking to monetize their websites with contextual advertising or affiliate marketing can drive so much more traffic when they have their website content translated into Japanese, Chinese or Korean.
It is likely that while a website may not rank very high for a particular keyword phrase in English, it may rank much higher for its translated version in another language.
In a case study in a Global By Design report, published by Byte Level, a German software company adopted this strategy to multiply its traffic from search engines and attract the right kind of traffic to its website, despite the fact that it translated only a fraction of its content on the parent site into other languages.
Even though this particular example pertains to the advantages of web localization and globalization undertaken by a software company, the same rationale applies to online retailers or information publishers monetizing websites with contextual advertising such as Google AdSense or affiliate marketing links.
Many website publishers who do take cognizance of the opportunities presented by translation, take a short cut and try to get their websites translated using some free online translation tools.
While these tools are certainly useful for some purposes, they can hardly be a substitute for professional translation by a native translator who knows the intricacies of the language as well as its cultural nuances.
The consequences of not taking into account the cultural sensitivities of the Japanese or Chinese, for example, when translating a website into these languages can be disastrous.
Professional marketers – be they of products, services or content-- can ill-afford to let their message get lost in translation.
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