The first thing you must do, then, in designing your website, is to include an opt-in form, and where the product makes it appropriate, you should have a squeeze page. This is a page that is designed to squeeze the first name and email address out of the visitor in return for some benefit yoThe whole crux of growing your internet business is to persuade as many visitors as possible to give you their email address, and least their first name. The first name is crucial, since when you later contact them, they are more likely to open the email if they see their own name in the subject line. It is a psychologically proven fact that cannot be disputed. You will now have two questions: why and how?

The why is easy. No matter how good your product, people are less likely to purchase online than from a High Street store. That might seem a little bit strange to you since you know loads of people that purchase goods online and you may even do so yourself. However, how many times have you purchased something online that you have not physically seen in an offline store? If you purchase a DVD recorder or a digital camera you have probably had a look at it in your local electrical store before buying online. You can’t do that with an ebook, or with many of the products sold from an individual’s online business.

Statistics show the seven or eight exposures, so that is what you must give them, and you cannot do that without a contact address. The first thing you must do, then, in designing your website, is to include an opt-in form, and where the product makes it appropriate, you should have a squeeze page. This is a page that is designed to squeeze the first name and email address out of the visitor in return for some benefit you

ect line. It is a psychologically proven fact that cannot be disputed. You will now have two questions: why and how?

The why is easy. No matter how good your product, people are less likely to purchase online than from a High Street store. That might seem a little bit strange to you since you know loads of people that purchase goods online and you may even do so yourself. However, how many times have you purchased something online that you have not physically seen in an offline store? If you purchase a DVD recorder or a digital camera you have probably had a look at it in your local electrical store before buying online. You can’t do that with an ebook, or with many of the products sold from an individual’s online business.

Statistics show the seven or eight exposures, so that is what you must give them, and you cannot do that without a contact address. The first thing you must do, then, in designing your website, is to include an opt-in form, and where the product makes it appropriate, you should have a squeeze page. This is a page that is designed to squeeze the first name and email address out of the visitor in return for some benefit yo

since you know loads of people that purchase goods online and you may even do so yourself. However, how many times have you purchased something online that you have not physically seen in an offline store? If you purchase a DVD recorder or a digital camera you have probably had a look at it in your local electrical store before buying online. You can’t do that with an ebook, or with many of the products sold from an individual’s online business.

Statistics show the seven or eight exposures, so that is what you must give them, and you cannot do that without a contact address. The first thing you must do, then, in designing your website, is to include an opt-in form, and where the product makes it appropriate, you should have a squeeze page. This is a page that is designed to squeeze the first name and email address out of the visitor in return for some benefit yo

n your local electrical store before buying online. You can’t do that with an ebook, or with many of the products sold from an individual’s online business.

Statistics show the seven or eight exposures, so that is what you must give them, and you cannot do that without a contact address. The first thing you must do, then, in designing your website, is to include an opt-in form, and where the product makes it appropriate, you should have a squeeze page. This is a page that is designed to squeeze the first name and email address out of the visitor in return for some benefit yo

The first thing you must do, then, in designing your website, is to include an opt-in form, and where the product makes it appropriate, you should have a squeeze page. This is a page that is designed to squeeze the first name and email address out of the visitor in return for some benefit you can offer them.