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    Career Changes; AOL to Lay Off 5,000 Workers
    We have all heard of people losing their job for something they have said in an e-mail sent out from their company. But what happens when AOL lays off 5000 people because they want to give away free e-mail? All those people are being laid off because of e-mail too. Sometimes beeng laid off may not be all that bad and if you wor
    e we strive to know of those who might possess gold and loot to give to this Kingdom, rather than a neighboring Kingdom competing for such wealth and fealty. The Sales Fiefdom was secure.

    The Knight of Exhibits

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    Though they were adjacent in the same country, each had a fiefdom that was defended with tenacity and guile. When the King agreed to participate in a Royal Market Event, the three Knights vied for position and glory.

    The Knight of Marketing sent messengers to the vast lands to herald the goods of the Kingdom, to entice seekers of good deals and buyers with real money, to visit the Royal Enclave. Riders went out, pamphlets were delivered and subjects spread the word to come see the Kingdom’s wares. The Marketing Fiefdom was secure.

    The Knight of Sales planned to receive the gold and loot from the Event. This Knight drew his Knaves together and said – We must band together. We are the most important fiefdom because we strive to know of those who might possess gold and loot to give to this Kingdom, rather than a neighboring Kingdom competing for such wealth and fealty. The Sales Fiefdom was secure.

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    with tenacity and guile. When the King agreed to participate in a Royal Market Event, the three Knights vied for position and glory.

    The Knight of Marketing sent messengers to the vast lands to herald the goods of the Kingdom, to entice seekers of good deals and buyers with real money, to visit the Royal Enclave. Riders went out, pamphlets were delivered and subjects spread the word to come see the Kingdom’s wares. The Marketing Fiefdom was secure.

    The Knight of Sales planned to receive the gold and loot from the Event. This Knight drew his Knaves together and said – We must band together. We are the most important fiefdom because we strive to know of those who might possess gold and loot to give to this Kingdom, rather than a neighboring Kingdom competing for such wealth and fealty. The Sales Fiefdom was secure.

    The Knight of Exhibits

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    of the Kingdom, to entice seekers of good deals and buyers with real money, to visit the Royal Enclave. Riders went out, pamphlets were delivered and subjects spread the word to come see the Kingdom’s wares. The Marketing Fiefdom was secure.

    The Knight of Sales planned to receive the gold and loot from the Event. This Knight drew his Knaves together and said – We must band together. We are the most important fiefdom because we strive to know of those who might possess gold and loot to give to this Kingdom, rather than a neighboring Kingdom competing for such wealth and fealty. The Sales Fiefdom was secure.

    The Knight of Exhibits

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    keting Fiefdom was secure.

    The Knight of Sales planned to receive the gold and loot from the Event. This Knight drew his Knaves together and said – We must band together. We are the most important fiefdom because we strive to know of those who might possess gold and loot to give to this Kingdom, rather than a neighboring Kingdom competing for such wealth and fealty. The Sales Fiefdom was secure.

    The Knight of Exhibits

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    e we strive to know of those who might possess gold and loot to give to this Kingdom, rather than a neighboring Kingdom competing for such wealth and fealty. The Sales Fiefdom was secure.

    The Knight of Exhibits was expected to be the Bridge – to fill the Gap – between the Knights of Marketing and Sales. His role was equally important as he coordinated the Event, designed the enticing Tent and cleaned up after the horses. The Exhibits Fiefdom was secure.

    THE KING WAS SAD. The Event occurred. The Tent was lovely. The messengers spread the word. The appearance of gold and loot was disappointing. The Knights were called in to report to the King.

    What went wrong? FIEFDOMS DO NOT EQUAL GOLD

    This Event was a marketing event – part of the continuum of letting the people know about products and services. It was not just One Event. It was an opportunity for the entire Kingdom to be judged and receive gold and fealty for months to come.

    Competition among fiefdoms divided the final goal. Communications amongst these three – or any number – of Knigh

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