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Other Added - The Magic of Persuasion - Jedi Mind Tricks
Promoting your business is extremely important and every business owner knows the importance of new, interesting and effective advertising and the impact it can have on business. By finding new and different ways to promote your business, you can put a whole new face on your company.A great way to introduce a new wave of advertising to your business is to look at promotional pens. You can literally write your own business by handing out promotional pens. Promotional pens are advertising that moves around with your customers and are also something that your customers will be able to use.Think about how many times a day you use a pen and all the places that you use them. Women keep pens in their purse, men keep them in their pockets. Think of all of the places that you 'lose' pens - now if one of your customers loses a pen in a public venue, chances are someone else will pick it up and use it, move it and definitel
People are very predictable because they do think with their gut...which is why they are 50 pounds overweight and as long as people espouse, "go with your gut," or "go with your instincts," they will easily be fooled, manipulated and make for a great audience for magic.
The two quarters? It would seem just logical that if you carefully rotate the coin 180 degrees all the while touching the other coin, without slipping, that the rotated coin would now be upside down.
But no, intuition is dead wrong again.
Both coins are once again heads up facing left. The rotating coin is actually head down when it's in the 12 o' clock position (rotated from the 9' o clock position.
As parents you have a very modest input into your children's destiny. Not including genetics, the most significant factor is their friends. Then their school teachers...oh, and then there is you finishing dead last.
If your customers are happier with your company more than your employees are, you're probably losing money or not making what you could be.
Ah, and happy employee's are better and more productive employees? Nope. On average the opposite is true.
Common sense and instinct might be great for some things...but it is pretty useless for thinking.
People "t
What does your best customer look like? Are they blond, dark haired, tall or short with a light or dark complexion? I ask this question because we often don't know what our customers look like. Some might argue that it doesn't matter. I would agree that in many cases, it doesn't matter.I was in a hotel lobby a few months back and a person shouted my name. I turned around and didn't recognize who the person was. They knew me and my brain churning didn't come up with a name to match the face. As it turned out, I had met this person several times and had lunch with him a few years ago. Yes, it was almost embarrassing; I finally remembered who he was.Why Customers are FacelessCustomers don't come into our businesses like they used to. They use the internet or the telephone which creates a faceless image of our business. If we want to awaken our brand and image, we must put a face to our busine
Creative minds in the field of magic and mentalism are constantly coming up with better ways to fool the senses.
When everything is boiled down to the basics in magic, you have just a few principles that makes Sylvia Browne and James van Pragh so effective in front of an audience. They are the same things that makes David Copperfield and Lance Burton appear to be able to make things vanish and reappear before your very eyes.
One principle is that of misdirection.
For example- I perform one card "trick" (it's an illusion) where a selected card disappears from the deck and appears underneath a plate, surrounded by strangers and no friends to help.
I'm not sleight of hand expert.
I simply practiced the elements of this effect over and over, hundreds of times. The entire success or failure of the illusion rests in a one second moment where everyone's eyes must be away from the plate.
Someday I'm sure I'll be found out on this illusion (it truly is magical to have not only mind reading but telekinesis going down all at the same time!). I'm just not that good.
Misdirection is the critical factor in many magic "tricks" and "illusions."
The ability to know how their human brain will react and respond to your instructions....every time...or close enough to every time that you'll never be seen as anything other than astonishing.
There are a few other factors in magic that can be drawn upon to make something appear from nowhere. Concealment for example.
Concealment comes into play in many illusions and magic tricks.
The better one can conceal the more astonishing the illusion.
Like these elements that give you the pieces to create and design a magic trick, you can also use generalizations about how people will react in certain environments, given certain stimuli.
Magic IS Persuasion.
Persuasion can be magical.
In both magic and persuading others, you *must* know what people will do in specific scenarios and be able to predict those behaviors or actions.
You have to be operating at a high level of certainty as an expert persuader and as a magician. (I'll spare the argument they are one and the same...they are close enough.) I know very few people who are extremely persuasive who do not have a strong interest in magic.
I know of no one in magic who doesn't have a scientific mind...the ability to predict outcomes given a certain set of controlled variables...and do it almost flawlessly...and the ability to reverse engineer RESULTS and BEHAVIORS and ACTIONS back into causes for the effects....for THAT is what a magician is.
The psychic does this as well. They simply are disingenuous about the story they present.
Research is at the core of success for all magicians and all those who persuade.
Those who have the best information inevitably become the better magicians.
Those who understand what the audience will look at, look for and pay attention to will become masters.
Those who create their illusions in a way that creates a natural flow of occurrences so the audience always feels that everything that is happening...is happening naturally...they are the masters...here the audience suspends criticism and lowers their defenses. They now want to be a part of the experience.
And so it is with the master persuader.
A natural flow of occurrences however demands that the performer and the master persuader work within the construct of how his audience thinks and feels. He has to know what they will look at and think and why. Only then can he create magic.
Successful Persuasion is Magic and Magic starts with understanding your audience
It's absolutely necessary that the Master assume nothing and set aside all instincts and intuitions.
Like the magician, if the salesperson or manager, "goes with their gut," they will fail.
Intuitively we know that as parents we have the most influence in how our children will "turn out." Yes?
And obviously a happy employee is a good and productive employee. Yes?
Certainly if customers are satisfied more with the company than the employees of the same company you're going to make more money...right?
Obviously it requires 367 people in a room before you can GUARANTEE that two people will have the same birthday. But how many people does it take in the same room before there is a 50/50 chance that some two people will have a birthday in common in the room. 183?
And when you place two quarters heads up, side by side, touching each other so that Washington is looking straight left on both coins...now you rotate one coin while it remains in contact with the other quarter. You rotate 180 degrees. (Going from 9:00 to 3:00.) Washington is now head down (so to speak) and facing your right on one coin and facing left on the unmoved coin. Right?
The answer is of course that gut instinct is not very helpful. In fact, people who follow their gut turn out to be the failures of life.
It doesn't require 183 people in a room for there to be a 50/50 chance of two people having the same birthday. How many does it require? 23.
That's it. Mentalists and magicians are all aware of this and when they find themselves in a room of 40 people the odds are overwhelming that two of the 40 will share the same birthday...thus able to create the illusion of coincidence, synchronicity...when it's nothing of the sort.
People are very predictable because they do think with their gut...which is why they are 50 pounds overweight and as long as people espouse, "go with your gut," or "go with your instincts," they will easily be fooled, manipulated and make for a great audience for magic.
The two quarters? It would seem just logical that if you carefully rotate the coin 180 degrees all the while touching the other coin, without slipping, that the rotated coin would now be upside down.
But no, intuition is dead wrong again.
Both coins are once again heads up facing left. The rotating coin is actually head down when it's in the 12 o' clock position (rotated from the 9' o clock position.
As parents you have a very modest input into your children's destiny. Not including genetics, the most significant factor is their friends. Then their school teachers...oh, and then there is you finishing dead last.
If your customers are happier with your company more than your employees are, you're probably losing money or not making what you could be.
Ah, and happy employee's are better and more productive employees? Nope. On average the opposite is true.
Common sense and instinct might be great for some things...but it is pretty useless for thinking.
People "t
Are you interested in seeing increased free web site traffic, the Google way?You know how Google built up their current colossal amounts of free web site traffic, don't you? They simply developed a product, offered it for free and just kept on improving on it until it was the best on the web and in the whole wide world. Then they started to figure out how to turn the almost overwhelming amounts of traffic into cash. Google had to succeed because they didn't do it the way the rest of us do. Which is to figure out ways of making cash from traffic that we don't have as yet.I can hear you say, that that was Google and that method will not work any more. You're wrong because even as you read this there are plenty of other sites that are succeeding using exactly the same principle.If you've never heard of Christopher Knight and his ..every time...or close enough to every time that you'll never be seen as anything other than astonishing.
There are a few other factors in magic that can be drawn upon to make something appear from nowhere. Concealment for example.
Concealment comes into play in many illusions and magic tricks.
The better one can conceal the more astonishing the illusion.
Like these elements that give you the pieces to create and design a magic trick, you can also use generalizations about how people will react in certain environments, given certain stimuli.
Magic IS Persuasion.
Persuasion can be magical.
In both magic and persuading others, you *must* know what people will do in specific scenarios and be able to predict those behaviors or actions.
You have to be operating at a high level of certainty as an expert persuader and as a magician. (I'll spare the argument they are one and the same...they are close enough.) I know very few people who are extremely persuasive who do not have a strong interest in magic.
I know of no one in magic who doesn't have a scientific mind...the ability to predict outcomes given a certain set of controlled variables...and do it almost flawlessly...and the ability to reverse engineer RESULTS and BEHAVIORS and ACTIONS back into causes for the effects....for THAT is what a magician is.
The psychic does this as well. They simply are disingenuous about the story they present.
Research is at the core of success for all magicians and all those who persuade.
Those who have the best information inevitably become the better magicians.
Those who understand what the audience will look at, look for and pay attention to will become masters.
Those who create their illusions in a way that creates a natural flow of occurrences so the audience always feels that everything that is happening...is happening naturally...they are the masters...here the audience suspends criticism and lowers their defenses. They now want to be a part of the experience.
And so it is with the master persuader.
A natural flow of occurrences however demands that the performer and the master persuader work within the construct of how his audience thinks and feels. He has to know what they will look at and think and why. Only then can he create magic.
Successful Persuasion is Magic and Magic starts with understanding your audience
It's absolutely necessary that the Master assume nothing and set aside all instincts and intuitions.
Like the magician, if the salesperson or manager, "goes with their gut," they will fail.
Intuitively we know that as parents we have the most influence in how our children will "turn out." Yes?
And obviously a happy employee is a good and productive employee. Yes?
Certainly if customers are satisfied more with the company than the employees of the same company you're going to make more money...right?
Obviously it requires 367 people in a room before you can GUARANTEE that two people will have the same birthday. But how many people does it take in the same room before there is a 50/50 chance that some two people will have a birthday in common in the room. 183?
And when you place two quarters heads up, side by side, touching each other so that Washington is looking straight left on both coins...now you rotate one coin while it remains in contact with the other quarter. You rotate 180 degrees. (Going from 9:00 to 3:00.) Washington is now head down (so to speak) and facing your right on one coin and facing left on the unmoved coin. Right?
The answer is of course that gut instinct is not very helpful. In fact, people who follow their gut turn out to be the failures of life.
It doesn't require 183 people in a room for there to be a 50/50 chance of two people having the same birthday. How many does it require? 23.
That's it. Mentalists and magicians are all aware of this and when they find themselves in a room of 40 people the odds are overwhelming that two of the 40 will share the same birthday...thus able to create the illusion of coincidence, synchronicity...when it's nothing of the sort.
People are very predictable because they do think with their gut...which is why they are 50 pounds overweight and as long as people espouse, "go with your gut," or "go with your instincts," they will easily be fooled, manipulated and make for a great audience for magic.
The two quarters? It would seem just logical that if you carefully rotate the coin 180 degrees all the while touching the other coin, without slipping, that the rotated coin would now be upside down.
But no, intuition is dead wrong again.
Both coins are once again heads up facing left. The rotating coin is actually head down when it's in the 12 o' clock position (rotated from the 9' o clock position.
As parents you have a very modest input into your children's destiny. Not including genetics, the most significant factor is their friends. Then their school teachers...oh, and then there is you finishing dead last.
If your customers are happier with your company more than your employees are, you're probably losing money or not making what you could be.
Ah, and happy employee's are better and more productive employees? Nope. On average the opposite is true.
Common sense and instinct might be great for some things...but it is pretty useless for thinking.
People "t
Direct Mail Sales Letters still remain a viable means of advertising a product in today's electronic world. The biggest reason for this is that email sales letters can and often are shunted off easily with the development of simple spam blocker utilities that almost everyone activates to get rid off unwanted email. To be able to deliver your mailed sales letters effectively, here are 10 tips to help you:Proper Introduction and Post Script - people will often only check two parts of a letter initially before either deciding to read it, or to throw it in the trash bin: the opening statement and the post script. Keep both catchy without sounding like a "positive scripting" addicted sales man. Both should encompass the general message of the entire letter, letting your potential customer know immediately what you're there to talk about.Pay Attention to Layouting - the layout of a letter is the order in which the para
Research is at the core of success for all magicians and all those who persuade.
Those who have the best information inevitably become the better magicians.
Those who understand what the audience will look at, look for and pay attention to will become masters.
Those who create their illusions in a way that creates a natural flow of occurrences so the audience always feels that everything that is happening...is happening naturally...they are the masters...here the audience suspends criticism and lowers their defenses. They now want to be a part of the experience.
And so it is with the master persuader.
A natural flow of occurrences however demands that the performer and the master persuader work within the construct of how his audience thinks and feels. He has to know what they will look at and think and why. Only then can he create magic.
Successful Persuasion is Magic and Magic starts with understanding your audience
It's absolutely necessary that the Master assume nothing and set aside all instincts and intuitions.
Like the magician, if the salesperson or manager, "goes with their gut," they will fail.
Intuitively we know that as parents we have the most influence in how our children will "turn out." Yes?
And obviously a happy employee is a good and productive employee. Yes?
Certainly if customers are satisfied more with the company than the employees of the same company you're going to make more money...right?
Obviously it requires 367 people in a room before you can GUARANTEE that two people will have the same birthday. But how many people does it take in the same room before there is a 50/50 chance that some two people will have a birthday in common in the room. 183?
And when you place two quarters heads up, side by side, touching each other so that Washington is looking straight left on both coins...now you rotate one coin while it remains in contact with the other quarter. You rotate 180 degrees. (Going from 9:00 to 3:00.) Washington is now head down (so to speak) and facing your right on one coin and facing left on the unmoved coin. Right?
The answer is of course that gut instinct is not very helpful. In fact, people who follow their gut turn out to be the failures of life.
It doesn't require 183 people in a room for there to be a 50/50 chance of two people having the same birthday. How many does it require? 23.
That's it. Mentalists and magicians are all aware of this and when they find themselves in a room of 40 people the odds are overwhelming that two of the 40 will share the same birthday...thus able to create the illusion of coincidence, synchronicity...when it's nothing of the sort.
People are very predictable because they do think with their gut...which is why they are 50 pounds overweight and as long as people espouse, "go with your gut," or "go with your instincts," they will easily be fooled, manipulated and make for a great audience for magic.
The two quarters? It would seem just logical that if you carefully rotate the coin 180 degrees all the while touching the other coin, without slipping, that the rotated coin would now be upside down.
But no, intuition is dead wrong again.
Both coins are once again heads up facing left. The rotating coin is actually head down when it's in the 12 o' clock position (rotated from the 9' o clock position.
As parents you have a very modest input into your children's destiny. Not including genetics, the most significant factor is their friends. Then their school teachers...oh, and then there is you finishing dead last.
If your customers are happier with your company more than your employees are, you're probably losing money or not making what you could be.
Ah, and happy employee's are better and more productive employees? Nope. On average the opposite is true.
Common sense and instinct might be great for some things...but it is pretty useless for thinking.
People "t
Some planned changes in life turn out to be less promising than expected. What should you do in such a case?This “concept” of taking your loss is used in the investment area. The principle is simple. You have built up an investment portfolio with different investment instruments. Each individual instrument (a stock, option, future, bond, mutual fund, etc) is priced as an outcome of a market process. And the value of the portfolio changes in a moderate way; some titles increase in value other decline during a trading day. In the end the value of your portfolio is more or less in line with the development of the market. However, there is often some stock in portfolio that turns out to be underperforming: the wrong choice.For example you buy a stock at 80 dollars and after one week of trading the value has declined to 64; you loose 20 percent on this individual stock. The damage to your portfolio is less, because
And obviously a happy employee is a good and productive employee. Yes?
Certainly if customers are satisfied more with the company than the employees of the same company you're going to make more money...right?
Obviously it requires 367 people in a room before you can GUARANTEE that two people will have the same birthday. But how many people does it take in the same room before there is a 50/50 chance that some two people will have a birthday in common in the room. 183?
And when you place two quarters heads up, side by side, touching each other so that Washington is looking straight left on both coins...now you rotate one coin while it remains in contact with the other quarter. You rotate 180 degrees. (Going from 9:00 to 3:00.) Washington is now head down (so to speak) and facing your right on one coin and facing left on the unmoved coin. Right?
The answer is of course that gut instinct is not very helpful. In fact, people who follow their gut turn out to be the failures of life.
It doesn't require 183 people in a room for there to be a 50/50 chance of two people having the same birthday. How many does it require? 23.
That's it. Mentalists and magicians are all aware of this and when they find themselves in a room of 40 people the odds are overwhelming that two of the 40 will share the same birthday...thus able to create the illusion of coincidence, synchronicity...when it's nothing of the sort.
People are very predictable because they do think with their gut...which is why they are 50 pounds overweight and as long as people espouse, "go with your gut," or "go with your instincts," they will easily be fooled, manipulated and make for a great audience for magic.
The two quarters? It would seem just logical that if you carefully rotate the coin 180 degrees all the while touching the other coin, without slipping, that the rotated coin would now be upside down.
But no, intuition is dead wrong again.
Both coins are once again heads up facing left. The rotating coin is actually head down when it's in the 12 o' clock position (rotated from the 9' o clock position.
As parents you have a very modest input into your children's destiny. Not including genetics, the most significant factor is their friends. Then their school teachers...oh, and then there is you finishing dead last.
If your customers are happier with your company more than your employees are, you're probably losing money or not making what you could be.
Ah, and happy employee's are better and more productive employees? Nope. On average the opposite is true.
Common sense and instinct might be great for some things...but it is pretty useless for thinking.
People "t
Adults are vulnerable to personal and professional embarrassment from poor performance in the training program. Poor performance in the classroom may become the basis for personnel decisions by supervisors or the source of ridicule by peers. Economic benefits or promotion may be associated with the training program, creating a feeling of pressure to succeed. The way you handle these fears will largely determine the effectiveness and usefulness of your training program. To fail to recognize that adults have legitimate fears, or to treat them as children, is to guarantee failure.Because adults tend to be more critical than children and are used to having more control of their environments than children, it is particularly important to provide learning environments that are comfortable both physically and psychologically. Each adult has a unique expectation of the course. Trainers must allow students to clarify and articul
People are very predictable because they do think with their gut...which is why they are 50 pounds overweight and as long as people espouse, "go with your gut," or "go with your instincts," they will easily be fooled, manipulated and make for a great audience for magic.
The two quarters? It would seem just logical that if you carefully rotate the coin 180 degrees all the while touching the other coin, without slipping, that the rotated coin would now be upside down.
But no, intuition is dead wrong again.
Both coins are once again heads up facing left. The rotating coin is actually head down when it's in the 12 o' clock position (rotated from the 9' o clock position.
As parents you have a very modest input into your children's destiny. Not including genetics, the most significant factor is their friends. Then their school teachers...oh, and then there is you finishing dead last.
If your customers are happier with your company more than your employees are, you're probably losing money or not making what you could be.
Ah, and happy employee's are better and more productive employees? Nope. On average the opposite is true.
Common sense and instinct might be great for some things...but it is pretty useless for thinking.
People "think" in "rules of thumb." They make wild assumptions that in the moment "feel right" based on their gut and little else.
Understanding how people think, and what they will think is crucial to being a master persuader.
If you ignore how people truly process information, how they behave, what they think in various settings and circumstances, and go with your gut, you don't stand a chance at effective persuasion.
You must know how people think and what they feel. Everything else rises or falls on this first hidden principle.
Next week, we'll look at more hidden principles of persuasion.
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