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    Marketing an Auto Detailing Shop
    How do you market an auto detailing shop? Well a couple of years back I was giving a speech at a College to some business students who appeared to be considering going on to get an MBA and so I posed this exact question to them you see?I told them to write down their answers and the winner would receive a free car detail from our local franchisee. I got a lot
    ent plan of what you want to talk about. You should know your presentation so well, that during the actual presentation, you should only have to briefly glance at your notes to ensure you are staying on track. Your practice session should include a "live" session by practicing in front of coworkers, family, or friends (or Devil Advocates as I call them in my ebook). They can be valuable at providing feedback and it gives you a chance to practice controlling your nerves. Another great feedback technique is to make a video or audio tape of your presentation and review it critically
    The World Needs Bad Singers
    With all the furor over Simon Cowell’s apparent abuse of the disillusioned, most of the press seems to be missing the point of the audition phase of American Idol these days. Most, except for BuddyTV.com.I mean why does the show seem to gather its largest audience during the audition phase and the finale? The ratings for American Idol look like a banana.
    To fail to prepare is to prepare to fail. Great presentations require much preparation. A good presentation starts out with introductions and an icebreaker such as a story, interesting statement or fact, joke, quotation, or an activity to get the group warmed up. The introduction also needs an objective, that is, the purpose or goal of the presentation. This not only tells you what you will talk about, but it also informs the audience of the purpose of the presentation.

    Next, is the body of the presentation. Do NOT write it out word for word. All you want is an outline. By jotting down the main points on a set of index cards, you not only have your outline, but also a memory jogger for the actual presentation. To prepare the presentation, ask yourself the following:

    1) What is the purpose of you making this presentation?
    2) Who will be attending?
    3) Does the audience already know about the subject? If so how much do they know?
    4) What do you think will be the audience's attitude towards you (e.g. hostile, friendly)?

    As a guide, a 45 minutes presentation should have no more than about five main points. This may not seem like very many, but if you are to leave the audience with a clear picture of what you have said, you cannot expect them to remember much more than that. There are several options for structuring the presentation:

    • Timeline: points that are arranged in sequential order.

    • Climax: The main points are presented in increasing order of importance.

    • Problem/Solution: A problem is presented and you offer a suggested solution while also mentioning the benefits that come with it.

    • Classification: You can classify and present important items as major points in the presentation.

    • Simple to complex: Points are listed from the simplest to the most complex. Can also be done in reverse order.

    You want to include some visual information that will help the audience understand your presentation such as putting out charts, graphs, slides, handouts, etc.

    After the body, comes the closing. This is where you ask for questions, provide a wrap-up (summary), and thank the participants for attending.

    And finally, the important part - practice, practice, practice. The main purpose of creating an outline is to develop a coherent plan of what you want to talk about. You should know your presentation so well, that during the actual presentation, you should only have to briefly glance at your notes to ensure you are staying on track. Your practice session should include a "live" session by practicing in front of coworkers, family, or friends (or Devil Advocates as I call them in my ebook). They can be valuable at providing feedback and it gives you a chance to practice controlling your nerves. Another great feedback technique is to make a video or audio tape of your presentation and review it critically

    How (Not) to Convince Your Audience Sending a Personal Letter
    The first step is a short but serious opening; not too personal:Attn: Sir/Madam,The opening sentence should also address trust, mentioning a brand name could be helpful:In appreciation of your esteemed contact received through a reliable source, I wish to introduce myself. I am Mr. ... , a customs officer serving with the International
    jotting down the main points on a set of index cards, you not only have your outline, but also a memory jogger for the actual presentation. To prepare the presentation, ask yourself the following:

    1) What is the purpose of you making this presentation?
    2) Who will be attending?
    3) Does the audience already know about the subject? If so how much do they know?
    4) What do you think will be the audience's attitude towards you (e.g. hostile, friendly)?

    As a guide, a 45 minutes presentation should have no more than about five main points. This may not seem like very many, but if you are to leave the audience with a clear picture of what you have said, you cannot expect them to remember much more than that. There are several options for structuring the presentation:

    • Timeline: points that are arranged in sequential order.

    • Climax: The main points are presented in increasing order of importance.

    • Problem/Solution: A problem is presented and you offer a suggested solution while also mentioning the benefits that come with it.

    • Classification: You can classify and present important items as major points in the presentation.

    • Simple to complex: Points are listed from the simplest to the most complex. Can also be done in reverse order.

    You want to include some visual information that will help the audience understand your presentation such as putting out charts, graphs, slides, handouts, etc.

    After the body, comes the closing. This is where you ask for questions, provide a wrap-up (summary), and thank the participants for attending.

    And finally, the important part - practice, practice, practice. The main purpose of creating an outline is to develop a coherent plan of what you want to talk about. You should know your presentation so well, that during the actual presentation, you should only have to briefly glance at your notes to ensure you are staying on track. Your practice session should include a "live" session by practicing in front of coworkers, family, or friends (or Devil Advocates as I call them in my ebook). They can be valuable at providing feedback and it gives you a chance to practice controlling your nerves. Another great feedback technique is to make a video or audio tape of your presentation and review it critically

    Manage Your Business Network With Personal Persistence, Passion
    Managing your network can be one of the most challenging aspects of networking. If you have the drive and put in the appropriate amount of time, it can be very rewarding both personally and professionally.Because it can be difficult to keep in touch with your network on a regular basis, you need to be creative and keep in front of your contacts. Some relation
    like very many, but if you are to leave the audience with a clear picture of what you have said, you cannot expect them to remember much more than that. There are several options for structuring the presentation:

    • Timeline: points that are arranged in sequential order.

    • Climax: The main points are presented in increasing order of importance.

    • Problem/Solution: A problem is presented and you offer a suggested solution while also mentioning the benefits that come with it.

    • Classification: You can classify and present important items as major points in the presentation.

    • Simple to complex: Points are listed from the simplest to the most complex. Can also be done in reverse order.

    You want to include some visual information that will help the audience understand your presentation such as putting out charts, graphs, slides, handouts, etc.

    After the body, comes the closing. This is where you ask for questions, provide a wrap-up (summary), and thank the participants for attending.

    And finally, the important part - practice, practice, practice. The main purpose of creating an outline is to develop a coherent plan of what you want to talk about. You should know your presentation so well, that during the actual presentation, you should only have to briefly glance at your notes to ensure you are staying on track. Your practice session should include a "live" session by practicing in front of coworkers, family, or friends (or Devil Advocates as I call them in my ebook). They can be valuable at providing feedback and it gives you a chance to practice controlling your nerves. Another great feedback technique is to make a video or audio tape of your presentation and review it critically

    5 Proven Strategies for Filling Your Marketing Funnel
    This is the second of a two-part article on overfilling your marketing funnel and client pipeline.Last week we discussed that, in order to quickly fill your funnel and pipeline, you will want to have these 5 tools:1. Unique Selling Proposition 2. Attention-grabbing, memorized elevator speech 3. Client attractive website 4. Effecti
    n the presentation.

    • Simple to complex: Points are listed from the simplest to the most complex. Can also be done in reverse order.

    You want to include some visual information that will help the audience understand your presentation such as putting out charts, graphs, slides, handouts, etc.

    After the body, comes the closing. This is where you ask for questions, provide a wrap-up (summary), and thank the participants for attending.

    And finally, the important part - practice, practice, practice. The main purpose of creating an outline is to develop a coherent plan of what you want to talk about. You should know your presentation so well, that during the actual presentation, you should only have to briefly glance at your notes to ensure you are staying on track. Your practice session should include a "live" session by practicing in front of coworkers, family, or friends (or Devil Advocates as I call them in my ebook). They can be valuable at providing feedback and it gives you a chance to practice controlling your nerves. Another great feedback technique is to make a video or audio tape of your presentation and review it critically

    Integrity... Should It Matter?
    In our fast paced work culture, manned by technology savvy generation in a globally competitive environment, quality and productivity became the battle cry of corporations to stay in business. Though this is not necessarily bad, an equally important ingredient to succeed is seemingly taking the back seat.Knowledge and Skill--- two competencies, through the ye
    ent plan of what you want to talk about. You should know your presentation so well, that during the actual presentation, you should only have to briefly glance at your notes to ensure you are staying on track. Your practice session should include a "live" session by practicing in front of coworkers, family, or friends (or Devil Advocates as I call them in my ebook). They can be valuable at providing feedback and it gives you a chance to practice controlling your nerves. Another great feedback technique is to make a video or audio tape of your presentation and review it critically with a colleague.

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