Other Added - Business

When You Work For a Man
Years ago, most offices had a saying stuck somewhere on the walls. It might have been near the copier, near the coffeepot, or near the water cooler – where supposedly everyone gathered. (Funny, I never saw people gathered around any water coolers where I worked.)These words were a motivational saying that showed up when the copy repairman arrived. When he repaired the copiers the man needed something with words and graphics on it to test the copier, and he brought his own pages with him. He gave a copy of the week’s or month’s motivational quote to the receptionist or secretary before he left, and she usually made a few copies – one for the boss, who ultimately posted it in some prominent place, and one to each of her closest co-workers. In every office where I worked– in Pennsylvania, Michigan and Texas – there were copies of this saying. It began, “If you work for a man, work for him…”Long ago, my last withered, crinkled and yellowed copy of those words disappeared from my personal files. The gist

ank you letter. This has many benefits including a media review and control system showing you where you talked and whom you need to thank at a glance.

Try to schedule 1-2 talk shows per day. At least one, two is best.

Here’s some tips and tricks to help you when talking on the radio:

1. Make sure you have a good phone line. If possible, have a mute button on your phone to mute out your coughing. (Called a cough button).

2. Make sure you have a quiet environment to conduct the talk show from.

3. Do not be distracted or disturbed when doing a talk show. Put a “Do Not Disturb Radio Talk Show In Progress” sign on your home or office door.

4. Have a glass of water nearby during the talk show for obvious reasons.

Useful Information About Postage
Postage stamps were first issued in the United Kingdom (Great Britain). Rowland Hill, a staff member, of the British Post Office was the inventor of the first postage stamp. The first stamp introduced by the British Post Office restructuring, under which it transposed the fee for postage, from the receiver to the sender of the mail, also introduced the 1-ounce mail with flat rate postage, to any place in Britain regardless of the distance. The only nation in the world, which does not bear a name, but always features a photograph of its reigning monarch, on its stamps is Great Britain.Postage has come a long way since its inception, and is now available in a variety of forms and dimensions. There are also a variety of postage stamps available that depicts diverse cultures and geographical features. Many postage stamps also have birds and animals as their theme. The sale of some postage stamps assist charities in generating funds. There are also postage stamps that are issued in honor of national and international

How to Do A National Radio Talk Show Tour from Home

Of all the media, radio talk is the most dynamic, interactive and exciting way to reach your audience. If your project or topic is informative, controversial or sensational (or all three combined) setting up talk radio interviews is probably the easiest form of publicity to get. There are many good media directories on the market but the big daddy of them all is Bacon’s media directory which lists all newspapers, radio and TV stations in the U.S. by state, city, call letters and provides a wide range of useful data like producers names, show formats, etc. While expensive (over $250.00) this directory is an indispensable tool to media professionals. You may want to check your public library and see if they have one or can order one in. This way, you could photocopy the markets you are interested in targeting your media communications.

Getting a talk radio interview (called a gig) is simple and all you need is a way to get your press release to a particular show producer (mail, fax, email), a phone for follow-up, a quiet environment to make and receive calls and perform talk show interviews from your home. I have a lot of experience doing radio talk and I assure you, there is no easier way to promote your project to the public. And like everything else, the more you spend time setting up gigs and doing talk shows, the easier they are to set up and do, it builds upon itself. The nice part is that 90% of the time the radio station will call you at your home or office, all you have to do is be punctual, available for the call and professional.

The following tips are from our ebook “How To Get Free Publicity” and will give you a lot of information to improve your talk show experience and help you be successful on the radio.

Cool Tips & Tricks

It is possible to do a national radio talk show tour from your home in fact, easier then you think! All you have to do is contact the radio stations with a talk format, speak with the appropriate producer (s) of the show (s) that would handle your topic, send (or fax) them a press release and set an appointment to conduct a phone interview. This is a great way to get thousands of dollars worth of airtime with minimal cost from the comforts of your home! Often, the radio station will call you when it’s ShowTime!

Know your market…call ahead to radio stations and see what kinds of materials the producer/host wants to see from you beyond your press release, if any.
Send your press release in a plain envelope with the producers name hand written with an ink pen. This personalizes the press release and helps ensure that it will get read.
Press releases are sent in an envelope right? Use the outside of the envelope to write a key sentence or thought. This will help catch the eye. We write “Smart people read Smart Books” on the outside of our press envelopes.
Provide a way for producers and talk show hosts to respond to your press release by providing a toll free number they can contact you at for show scheduling.
Add something visual that catches their attention. Even a business card or a Rolodex card with your name, phone number, address and indicating your area of specialty.
Follow up your press release by calling them to confirm they received it and to set a talk show interview appointment.
Use an 8 ? by 11” monthly calendar to log your talk show appointments. When logging the appointment, write the producer/host name and station call letters in the time slot. This way you won’t forget their names when they call.
Always send a brief thank you letter to the producer/host for allowing you to talk with their audience. Use your monthly calendar and check off the media when you send the thank you letter. This has many benefits including a media review and control system showing you where you talked and whom you need to thank at a glance.
Try to schedule 1-2 talk shows per day. At least one, two is best.

Here’s some tips and tricks to help you when talking on the radio:

1. Make sure you have a good phone line. If possible, have a mute button on your phone to mute out your coughing. (Called a cough button).

2. Make sure you have a quiet environment to conduct the talk show from.

3. Do not be distracted or disturbed when doing a talk show. Put a “Do Not Disturb Radio Talk Show In Progress” sign on your home or office door.

4. Have a glass of water nearby during the talk show for obvious reasons.

Always Leave Them Laughing: Integrating Humor into Your Trade Show Marketing Campaign
One of the major objectives of any trade show exhibit is to create a lasting impression in the attendee’s mind. After all, if a visitor can’t remember you, how can he give you his business? You also want to create a positive impression, and unfortunately, that’s harder to do than the negative equivalent.Which brings us to humor. People love to laugh – and they like other people to laugh with them. Witness the almost constant flood of jokes and cartoons that flit across the internet: Proof that humor cannot be stopped. You’ll often find that people go out of their way to remember great jokes, where they’ll never, ever stop to jot down the details of an eye-catching graphic. This makes humor an invaluable marketing tool -–if you can make it serve your corporate objectives.Some of you are dismissing this idea out of hand. “There’s nothing funny about my product!” I can hear you saying. Well, what’s funny about rental cars? Beer? Car insurance? None of these items are inheriently funny, yet companies in all t

unications.

The following tips are from our ebook “How To Get Free Publicity” and will give you a lot of information to improve your talk show experience and help you be successful on the radio.

Cool Tips & Tricks

Know your market…call ahead to radio stations and see what kinds of materials the producer/host wants to see from you beyond your press release, if any.
Send your press release in a plain envelope with the producers name hand written with an ink pen. This personalizes the press release and helps ensure that it will get read.
Press releases are sent in an envelope right? Use the outside of the envelope to write a key sentence or thought. This will help catch the eye. We write “Smart people read Smart Books” on the outside of our press envelopes.
Provide a way for producers and talk show hosts to respond to your press release by providing a toll free number they can contact you at for show scheduling.
Add something visual that catches their attention. Even a business card or a Rolodex card with your name, phone number, address and indicating your area of specialty.
Follow up your press release by calling them to confirm they received it and to set a talk show interview appointment.
Use an 8 ? by 11” monthly calendar to log your talk show appointments. When logging the appointment, write the producer/host name and station call letters in the time slot. This way you won’t forget their names when they call.
Always send a brief thank you letter to the producer/host for allowing you to talk with their audience. Use your monthly calendar and check off the media when you send the thank you letter. This has many benefits including a media review and control system showing you where you talked and whom you need to thank at a glance.
Try to schedule 1-2 talk shows per day. At least one, two is best.

Here’s some tips and tricks to help you when talking on the radio:

1. Make sure you have a good phone line. If possible, have a mute button on your phone to mute out your coughing. (Called a cough button).

2. Make sure you have a quiet environment to conduct the talk show from.

3. Do not be distracted or disturbed when doing a talk show. Put a “Do Not Disturb Radio Talk Show In Progress” sign on your home or office door.

4. Have a glass of water nearby during the talk show for obvious reasons.

How Nonprofit Organizations Can Raise Money Online with a Squidoo Lens
Is your nonprofit organization doing fundraising online?If the answer is no, this is something that you should be looking into. There are many types of online fundraising methods, and a new and innovative way, is by creating a lens on the Squidoo.com website.Most internet marketers are aware of Squidoo.com and many are creating lenses on Squidoo as a way of building links and bringing visitors to their websites. However, one of the original purposes of Squidoo, according to founder Seth Godin, was to provide a way for charities and nonprofit organizations to spread awareness of their cause and raise money, on the internet.What exactly is a Squidoo lens?A lens is simply a webpage on Squidoo.com that is built to serve as a guide on a specific topic. The page contains relevant information about the topic and links to other places on the internet where more information can be found.Squidoo is similar to a search engine, such as Google, but, according to

e to do a national radio talk show tour from your home in fact, easier then you think! All you have to do is contact the radio stations with a talk format, speak with the appropriate producer (s) of the show (s) that would handle your topic, send (or fax) them a press release and set an appointment to conduct a phone interview. This is a great way to get thousands of dollars worth of airtime with minimal cost from the comforts of your home! Often, the radio station will call you when it’s ShowTime!

Know your market…call ahead to radio stations and see what kinds of materials the producer/host wants to see from you beyond your press release, if any.
Send your press release in a plain envelope with the producers name hand written with an ink pen. This personalizes the press release and helps ensure that it will get read.
Press releases are sent in an envelope right? Use the outside of the envelope to write a key sentence or thought. This will help catch the eye. We write “Smart people read Smart Books” on the outside of our press envelopes.
Provide a way for producers and talk show hosts to respond to your press release by providing a toll free number they can contact you at for show scheduling.
Add something visual that catches their attention. Even a business card or a Rolodex card with your name, phone number, address and indicating your area of specialty.
Follow up your press release by calling them to confirm they received it and to set a talk show interview appointment.
Use an 8 ? by 11” monthly calendar to log your talk show appointments. When logging the appointment, write the producer/host name and station call letters in the time slot. This way you won’t forget their names when they call.
Always send a brief thank you letter to the producer/host for allowing you to talk with their audience. Use your monthly calendar and check off the media when you send the thank you letter. This has many benefits including a media review and control system showing you where you talked and whom you need to thank at a glance.
Try to schedule 1-2 talk shows per day. At least one, two is best.

Here’s some tips and tricks to help you when talking on the radio:

1. Make sure you have a good phone line. If possible, have a mute button on your phone to mute out your coughing. (Called a cough button).

2. Make sure you have a quiet environment to conduct the talk show from.

3. Do not be distracted or disturbed when doing a talk show. Put a “Do Not Disturb Radio Talk Show In Progress” sign on your home or office door.

4. Have a glass of water nearby during the talk show for obvious reasons.

Forensic Accounting - CSI of Accounting Jobs
Forensic accounting is one of the fastest growing areas of accounting jobs in the market today. This specialized area is interesting and dynamic, and provides unlimited opportunities for the next few decades.Forensic accountants work in two primary areas, investigative accounting and litigation support. Investigative accounting encompasses not just the numbers and documents of a company, but the business environment as well. Forensic accountants investigate the financial operations of an enterprise and prepare information that may be used in a criminal or civil court case. Forensic accountants provide investigative services or provide support for litigation.Forensic accountants will often spend time at the business they are investigating, collecting and analyzing financial data. Most of this analysis is done on the computer, so good computer skills and knowledge of software is essential to this position. The forensic accountant will collect evidence and documentation that may be used in a courtroom p

elp catch the eye. We write “Smart people read Smart Books” on the outside of our press envelopes.

Provide a way for producers and talk show hosts to respond to your press release by providing a toll free number they can contact you at for show scheduling.

Add something visual that catches their attention. Even a business card or a Rolodex card with your name, phone number, address and indicating your area of specialty.

Follow up your press release by calling them to confirm they received it and to set a talk show interview appointment.

Use an 8 ? by 11” monthly calendar to log your talk show appointments. When logging the appointment, write the producer/host name and station call letters in the time slot. This way you won’t forget their names when they call.

Always send a brief thank you letter to the producer/host for allowing you to talk with their audience. Use your monthly calendar and check off the media when you send the thank you letter. This has many benefits including a media review and control system showing you where you talked and whom you need to thank at a glance.

Try to schedule 1-2 talk shows per day. At least one, two is best.

Here’s some tips and tricks to help you when talking on the radio:

1. Make sure you have a good phone line. If possible, have a mute button on your phone to mute out your coughing. (Called a cough button).

2. Make sure you have a quiet environment to conduct the talk show from.

3. Do not be distracted or disturbed when doing a talk show. Put a “Do Not Disturb Radio Talk Show In Progress” sign on your home or office door.

4. Have a glass of water nearby during the talk show for obvious reasons.

When Giving Service, Give It Cheerfully
Customer service -- especially when it delivered both professionally and consistently -- will beat price both as a customer retention and as a customer attraction tool just about every time.But customer service is not always what its name would imply.Like you, I observe many so-called service providers performing their day-to-day activities: store clerks, automobile service writers, airline ticket agents, airline gate agents, rental car agents, hotel desk clerks, all kinds of home service personnel such as plumbers and electricians, plus quite a few salespeople who claim to offer their customers outstanding customer service.Even when I observe customer service being delivered, it’s frequently not delivered cheerfully.“Well, yeah, we can get out there and pick it up, but we’re pretty busy right now. It’s Monday morning, you know. How big of a hurry are you in?”“Sure, we can make the change, but it’s going to cost you an extra $100.”After purchasing some new garage doors yeste

ank you letter. This has many benefits including a media review and control system showing you where you talked and whom you need to thank at a glance.

Try to schedule 1-2 talk shows per day. At least one, two is best.

Here’s some tips and tricks to help you when talking on the radio:

1. Make sure you have a good phone line. If possible, have a mute button on your phone to mute out your coughing. (Called a cough button).

2. Make sure you have a quiet environment to conduct the talk show from.

3. Do not be distracted or disturbed when doing a talk show. Put a “Do Not Disturb Radio Talk Show In Progress” sign on your home or office door.

4. Have a glass of water nearby during the talk show for obvious reasons.

5. Write your talking points down in advance of the talk show. Design these talking points so that you can use them again and again. The more you conduct radio talk shows the easier they get and the better you get. Expand your talking points to answer the common questions you get on the radio.

6. Try to limit your talking points to three (3) main points in an outline fashion. If you are talking about a book, paperclip the book for easy access while performing.

7. Have a special “information” toll free phone number for people (and media) to contact you to learn more about what you do or with questions which you can answer. If you are an author, specialist or consultant, the announcement of this information line can get publicity.

8. Get listeners involved, have a contest or quiz. If you are handing out important information, tell them to get something to write with, you’ll be giving out money saving tips (or something). This way, when you mention your toll free phone number, they have paper and pen in hand ready to write your number down.

9. If you are asked a question you don’t have the answer to, don’t panic. Tell the audience you don’t have the answer in a professional manner BUT you will dig into it and call the station back when you have the answer. This may give you another chance to get on the air.

10. Another technique is to tell the caller on the radio to call your toll free number and leave their telephone number with your staff so you can get back to them with an answer then, state your number. This allows you to get your toll free number on the air twice. Once during the show and once before you leave.

11. Never make up an answer to a question. You either know or you don’t know. If you make up an answer on an interactive talk show, you can bet your last dollar a listener will catch you and call the radio station. Nothing is more embarrassing or ruins your credibility faster than giving out hogwash answers.

12. If you goof up on a talk show, make note of it but don’t let it ruin your enthusiasm. Practice makes perfect.

Nothing replaces you having knowledge about your topic and the issues surrounding your topic. When you are on the radio, it is very comparable to sitting on the 50-yard line of the super bowl with 50,000 people in the grandstand, each able to ask you any question they want about your topic and the associated issues. The good news is that people in the audience don’t have as much time invested contemplating the issues surrounding your topic as you do. This allows you to think deeply into your topic in advance of the questions.
The best way to cover your bases is to ask your self the 5WH formula:Who, What, Where, When, Why & How.
Having the answers to the 5WH formula will go a LONG way to preparing you for as all media interviews whether newspaper editors or radio & TV talk show interviews.

Remember that behind every voice you talk to in the media is a human being. Whether they are editors, producers or show hosts. It is possible to become friendly with some of these folks over time and if you play your cards correctly, you can turn yourself into a self-publicist. When you have the ability and credibility with the media to pick up the phone, make a few calls and schedule a week’s worth of talk shows in a couple hours, you know that you have done your job well.

To your success!

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Customer relationship management, or CRM, refers to reliable systems, processes, and procedures that allow companies to better manage customer relationships. It is a corporate level strategy that focuses on creating and maintaining effective communication with its customers. Ideally, a sound CRM strategy should develop an end-to-end process that encompasses sales, customer service, and marketing.

Workplace problem children - everybody has them. From Dwight on The Office to the entire cast of characters in Office Space, these leadership challenges have even found their way into popular culture. Unfortunately, they are all too real in the modern workplace. Whether as legacies left behind by a previous leader or new hires that were not evaluated during the interview process, these individuals can undermine your leadership efforts unless you act.

Have real estate agents questioned your fees? Do some not send you referrals because they think you charge too much? Or worse yet, has an Agent blown up a deal, because they felt you been making too much money? If you’re tired of it, this article can help keep future earnings in your pocket and avoid migraines.

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Other Added - Smart Media Communications; Part 4 - How To Do A National Radio Tour From Home

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