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    the gift may be tangible.

    In a workplace context, bonuses are often seen as gifts, a discretionary act on the part of a manager to show appreciation. It is in the manager's

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    What's a gift mean? If you're like me, you probably focus on the giving and the getting.

    But, have you thought of gifts as a medium, a channel, for communication? In a book called The Gift, French anthropologist Marcel Mauss argues that gifts are universally used to create and manage relationships.

    For those of us interested in business communication, the idea of managing work relationships with gifts brings several interesting issues to our attention.

    The most obvious notion is that in sending gifts, we communicate our appreciation for what someone did. It signals awareness that the recipient did something exemplary. Usually, the communication is implicit, perhaps even subtle, even though the gift may be tangible.

    In a workplace context, bonuses are often seen as gifts, a discretionary act on the part of a manager to show appreciation. It is in the manager's p

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    called The Gift, French anthropologist Marcel Mauss argues that gifts are universally used to create and manage relationships.

    For those of us interested in business communication, the idea of managing work relationships with gifts brings several interesting issues to our attention.

    The most obvious notion is that in sending gifts, we communicate our appreciation for what someone did. It signals awareness that the recipient did something exemplary. Usually, the communication is implicit, perhaps even subtle, even though the gift may be tangible.

    In a workplace context, bonuses are often seen as gifts, a discretionary act on the part of a manager to show appreciation. It is in the manager's

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    cation, the idea of managing work relationships with gifts brings several interesting issues to our attention.

    The most obvious notion is that in sending gifts, we communicate our appreciation for what someone did. It signals awareness that the recipient did something exemplary. Usually, the communication is implicit, perhaps even subtle, even though the gift may be tangible.

    In a workplace context, bonuses are often seen as gifts, a discretionary act on the part of a manager to show appreciation. It is in the manager's

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    e our appreciation for what someone did. It signals awareness that the recipient did something exemplary. Usually, the communication is implicit, perhaps even subtle, even though the gift may be tangible.

    In a workplace context, bonuses are often seen as gifts, a discretionary act on the part of a manager to show appreciation. It is in the manager's

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    the gift may be tangible.

    In a workplace context, bonuses are often seen as gifts, a discretionary act on the part of a manager to show appreciation. It is in the manager's power to reward or not reward, and hence the gifting effect.

    Stock options, on the other hand, represent something different; there is no managerial discretion in their value, but there may be discretion involved in giving them.

    And don't we all consider the type and value of a gift as an indicator of the strength of the relationship? I think we've all been through those debates about how much we should spend when a staff member gets married, has a baby, retires, or quits.

    In each of these examples, it's not hard to see gifts as a tool for strategically managing relationships. We can also see gifts as a medium (like a newsletter) for exchanging messages.

    What we've discussed so far ass

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