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Other Added - Business Referrals: Use Your IT Consultant Network
Some of America’s greatest inventions came from African American invention - but you may not know that. With the subjective portrayal of the history of the US - along with a long-living bias in some people - recognition of African American invention is far from the mainstrea
The concept of using personal branding to spread the word or market a product is one that can be traced back many centuries. During ancient Roman times, leaders were known for decorating money with their faces plastered across the outside of coins. Today, where would KFC be w
Business Referral Sources
Some of the best business referrals come from niche technology providers. The providers who don't do virtual IT services and are limited in scope. Their clients are likely part of your sweet spot and if they are already dealing with an IT professional, their budgets are likely big enough to afford your rates.
Accountants are another great source of business referrals. Ask them directly whether they know anyone who is having trouble with their computer network. This way the business referrals you get will be clients who have networks. They therefore have potential to become long term clients.
IT providers that just do S-90 support are another source of great business referrals. So are those specializing in Great Plains, Mast 90, Sales Logic or high end client server packages. If you meet someone at a business organization, a networking organization, an IT group, or a vendor group who fits this profile make sure and get them into
Okay. Raise your hand if you think brand management is just for BIG companies (like Target, McDonalds or Ford.) Wow! That's a lot of hands! Well, guess what? You're all wrong.Brand issues are important to ALL companies for the simple reason that people buy from other p
Some of the best business referrals come from niche technology providers. The providers who don't do virtual IT services and are limited in scope. Their clients are likely part of your sweet spot and if they are already dealing with an IT professional, their budgets are likely big enough to afford your rates.
Accountants are another great source of business referrals. Ask them directly whether they know anyone who is having trouble with their computer network. This way the business referrals you get will be clients who have networks. They therefore have potential to become long term clients.
IT providers that just do S-90 support are another source of great business referrals. So are those specializing in Great Plains, Mast 90, Sales Logic or high end client server packages. If you meet someone at a business organization, a networking organization, an IT group, or a vendor group who fits this profile make sure and get them into
We're back to the subject of ethics, more specifically, business ethics.But unlike ethical dilemmas we've discussed in the past - when people are confronted with bizarre, freak circumstances they had never planned for, and then face agonizing choices regarding how t
Accountants are another great source of business referrals. Ask them directly whether they know anyone who is having trouble with their computer network. This way the business referrals you get will be clients who have networks. They therefore have potential to become long term clients.
IT providers that just do S-90 support are another source of great business referrals. So are those specializing in Great Plains, Mast 90, Sales Logic or high end client server packages. If you meet someone at a business organization, a networking organization, an IT group, or a vendor group who fits this profile make sure and get them into
The first in a seriesBesides being a car made by General Motors, Cadillac was once an adjective used to describe the best. Times change, people change, things change; now maybe more than any other time in history we have to deal with more important, future impacting ch
IT providers that just do S-90 support are another source of great business referrals. So are those specializing in Great Plains, Mast 90, Sales Logic or high end client server packages. If you meet someone at a business organization, a networking organization, an IT group, or a vendor group who fits this profile make sure and get them into
Do you have an unreasonable boss? An unreasonable client? (An unreasonable spouse :) )If you do, here's an approach for responding when they make unreasonable demands of you.It's actually based on some advice I recently gave to a good friend of mine.Basic
You can consider offering an incentive to these business referral sources to share revenues. The relationship is then mutually advantageous. You might even go so far as to formalize your business referral arrangement and create a partnership of sorts.
The Bottom Line on Business Referrals
Business referrals are a foundation of successful computer consulting firms. The best and most direct way to get high quality business referrals is to form relationships with niche technology providers as well as accountants. These people deal with clients who are in your sweet spot and the likelihood of converting them to your clients as well, is quite high.
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