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    Do You Know the One Word that Will Make People Hesitate?
    Do you suffer from people subscribing and then unsubscribing from your list?There’s one word that causes them to hesitate. Do you know what it is?Let me share a story with you. Months ago, I joined this Guru’s list because he had things to teach me that I wanted to learn. Including the adage “The money’s in your List”.Over time, he shared many good pieces of advice with me ~ stuff that only a guru knows and a ‘newbie’ needs to know. Then he became better known and I was continually inundated with his JV offers.We all know that when a good product launch is ‘strategised’, all the better known Gurus are asked to participate in the launch. So we end up with a continual supply of offers, bonuses, better offers and better bonuses. The competition is fierce.Often to the point that you feel like unsubscribing from everyone’s list and then writing to t
    hone that might benefit both parties.

    3.Informational interviews: Informational interviews are meetings usually initiated by a professional looking to learn more about an industry, company, or potential set of positions. It is a meeting where the goal is to edu-cate someone and establish a relationship. Infor-mational interviews can be a great way to get your foot in the door at a new organization or learn about poten-tial positions that are not open to the public. Many in-formational interviews lead to company tours, resume forwarding, and employment offerings. While being careful not to mistake this informational interview for a formal interview, creating a strong ra

    What is a Process and Why Should You Care?
    Many businesses and business people care assiduously about processes. They have whole departments qualified as six sigma specialists or some other quality system to map and continuously improve processes. Many other businesses care little about processes. When they try to map their processes they get confused between activities, KPIs, processes, policies and parameters.Most of the time the effort is not worth the reward as the process documentation is built once, forgotten by the organisation because it is too hard to update and ignored by the staff as it is too difficult to comprehend.A process defined by a dictionary would sound something like this: A series of actions, changes, or functions bringing about a result: the process of digestion; the process of obtaining a driver's licence. A process from a business point of
    1. Linkedin.com Inroads: Linkedin.com is a great resource for networking with other professionals within your in-dustry. You can make connections with thousands of individuals that you can ask for advice from and network with. Most people who join the website want to move forward with their careers or they would not take the time to try networking online. Use this website to find professionals within a company you want to work at, identify potential new employees, and propose new partnerships. Linkedin.com is free and backed by a leading technology venture capitalist firm, Sequoia Capital. To join my network, send me an email at Richard@RichardCWilson.com.

    2. Easy Email Access Many people are hard to reach. This is not an accident. They are often busy or would simply receive too many sales pitches or spam emails if they are contact information was open to the whole world. 95% of all email addresses within established corporations use standard email formatting. For exam-ple if you worked at Widgets, Inc., your email address might be Richard.Wilson@Widgets.com and your co-workers email addresses might read Mark.Helmick@Widgets.com and Chris.Hege@Widgets.com. Every personal email ad-dress within the company is probably formatted so they read FirstName.LastName@Widgets.com. Remember, email addresses are not the same across companies, just usually within a single company. This turns your quest of contacting your targeted professional into a much easier game. Visit their "About Us" "Contact Us" or "Customer Service" web pages online. One of these areas usually includes somebody's personal email address, which will reveal the formatting across the entire company. If you do not have any luck finding an email address try sending a short note to their customer service department and wait for a response that will usually come directly from an individual with a standard email address.

    Although most people wont mind you doing this, or even ask how you got their email address, you should be cognizant that some people might react negatively to being "bothered" by someone they do not know. Many people have told me that they admire that kind of intelli-gence and tenacity in trying to get things done. Keep your message very brief and to the point, and keep it as professional as possible. This tactic will help you gain access to people that others would give up on after checking a website or trying to call a few times. The point of emailing someone that has not provided you with their contact information is not to pester or sell the contact on something they have not shown interest in. This tool should be used to network and suggest a meeting for coffee or discussion of an idea over the phone that might benefit both parties.

    3.Informational interviews: Informational interviews are meetings usually initiated by a professional looking to learn more about an industry, company, or potential set of positions. It is a meeting where the goal is to edu-cate someone and establish a relationship. Infor-mational interviews can be a great way to get your foot in the door at a new organization or learn about poten-tial positions that are not open to the public. Many in-formational interviews lead to company tours, resume forwarding, and employment offerings. While being careful not to mistake this informational interview for a formal interview, creating a strong rap

    The Coming Storm: New Executive Pay Disclosure Rules Will Have Big Impact on Corporate Life
    Some of you companies out there have about a year before all hell breaks loose.That's when the Securities and Exchange Commission's proposed executive compensation disclosure rules are expected to take effect. The new rules will require every public company to explain in a single, plain-English report the actual value of what they give their CEO, CFO, highest-paid executives and directors.Disclosures resulting from the new rules will add fuel to rising public ire over the idea that top execs are paid a hundred times or more than the average worker -- and that many of these packages go to people who failed to build business or shareholder value. As New York Times columnist Joseph Nocera wrote, this next level of post-Enron forced transparency won't bode well for many of our nation's corporate citizens:"… companies will have to disclose much more than just inf
    il Access Many people are hard to reach. This is not an accident. They are often busy or would simply receive too many sales pitches or spam emails if they are contact information was open to the whole world. 95% of all email addresses within established corporations use standard email formatting. For exam-ple if you worked at Widgets, Inc., your email address might be Richard.Wilson@Widgets.com and your co-workers email addresses might read Mark.Helmick@Widgets.com and Chris.Hege@Widgets.com. Every personal email ad-dress within the company is probably formatted so they read FirstName.LastName@Widgets.com. Remember, email addresses are not the same across companies, just usually within a single company. This turns your quest of contacting your targeted professional into a much easier game. Visit their "About Us" "Contact Us" or "Customer Service" web pages online. One of these areas usually includes somebody's personal email address, which will reveal the formatting across the entire company. If you do not have any luck finding an email address try sending a short note to their customer service department and wait for a response that will usually come directly from an individual with a standard email address.

    Although most people wont mind you doing this, or even ask how you got their email address, you should be cognizant that some people might react negatively to being "bothered" by someone they do not know. Many people have told me that they admire that kind of intelli-gence and tenacity in trying to get things done. Keep your message very brief and to the point, and keep it as professional as possible. This tactic will help you gain access to people that others would give up on after checking a website or trying to call a few times. The point of emailing someone that has not provided you with their contact information is not to pester or sell the contact on something they have not shown interest in. This tool should be used to network and suggest a meeting for coffee or discussion of an idea over the phone that might benefit both parties.

    3.Informational interviews: Informational interviews are meetings usually initiated by a professional looking to learn more about an industry, company, or potential set of positions. It is a meeting where the goal is to edu-cate someone and establish a relationship. Infor-mational interviews can be a great way to get your foot in the door at a new organization or learn about poten-tial positions that are not open to the public. Many in-formational interviews lead to company tours, resume forwarding, and employment offerings. While being careful not to mistake this informational interview for a formal interview, creating a strong ra

    B.U.I.L.D. A Great Brand
    Powerful brands are built, not born. A quick perusal of global marketing consultancy Interbrand’s fifth annual ranking of the world’s top 100 brands clearly demonstrates this fact. Released last summer, Interbrand’s listing illustrates the value of having a disciplined and methodical approach to brand building. According to Interbrand, the most valuable brands "focused ruthlessly on every detail of their brands, honing simple, cohesive, [consistent] identities."That’s a great insight, but where does that leave the small or medium-sized organization? Most do not have the resources to mount a comprehensive global branding campaign. Are there any methods employed by the "big boys (and girls)" that they could apply to their branding efforts?Fortunately, the answer to this question is yes. Simply put, for branding success think: B.U.I.L.D. B.U.I
    usually within a single company. This turns your quest of contacting your targeted professional into a much easier game. Visit their "About Us" "Contact Us" or "Customer Service" web pages online. One of these areas usually includes somebody's personal email address, which will reveal the formatting across the entire company. If you do not have any luck finding an email address try sending a short note to their customer service department and wait for a response that will usually come directly from an individual with a standard email address.

    Although most people wont mind you doing this, or even ask how you got their email address, you should be cognizant that some people might react negatively to being "bothered" by someone they do not know. Many people have told me that they admire that kind of intelli-gence and tenacity in trying to get things done. Keep your message very brief and to the point, and keep it as professional as possible. This tactic will help you gain access to people that others would give up on after checking a website or trying to call a few times. The point of emailing someone that has not provided you with their contact information is not to pester or sell the contact on something they have not shown interest in. This tool should be used to network and suggest a meeting for coffee or discussion of an idea over the phone that might benefit both parties.

    3.Informational interviews: Informational interviews are meetings usually initiated by a professional looking to learn more about an industry, company, or potential set of positions. It is a meeting where the goal is to edu-cate someone and establish a relationship. Infor-mational interviews can be a great way to get your foot in the door at a new organization or learn about poten-tial positions that are not open to the public. Many in-formational interviews lead to company tours, resume forwarding, and employment offerings. While being careful not to mistake this informational interview for a formal interview, creating a strong ra

    How To Identify Your Marketing Barriers
    Do you have a strategic marketing plan and process? Are you satisfied with your marketing results? Have you taken time to review your marketing program and determine what barriers are preventing the achievement of a successful marketing program? I believe I know the answers to these questions from too many businesses today. I too often hear a resounding NO to each of the questions.So, let’s engage in a strategic thinking approach to identifying the barriers to your marketing success. And let’s seek an insightful identification of the barriers by asking some questions. What questions might you ask to define your marketing barriers? Here are ten (10) questions your strategic thinking business coach suggests you can use to help identify the barriers that stand between you and a successful marketing program.1. Do you have a written strategic plan for your busin
    ple might react negatively to being "bothered" by someone they do not know. Many people have told me that they admire that kind of intelli-gence and tenacity in trying to get things done. Keep your message very brief and to the point, and keep it as professional as possible. This tactic will help you gain access to people that others would give up on after checking a website or trying to call a few times. The point of emailing someone that has not provided you with their contact information is not to pester or sell the contact on something they have not shown interest in. This tool should be used to network and suggest a meeting for coffee or discussion of an idea over the phone that might benefit both parties.

    3.Informational interviews: Informational interviews are meetings usually initiated by a professional looking to learn more about an industry, company, or potential set of positions. It is a meeting where the goal is to edu-cate someone and establish a relationship. Infor-mational interviews can be a great way to get your foot in the door at a new organization or learn about poten-tial positions that are not open to the public. Many in-formational interviews lead to company tours, resume forwarding, and employment offerings. While being careful not to mistake this informational interview for a formal interview, creating a strong ra

    The Risk of Being 'Remote' Translator
    Technology makes life easier. It supposed to be like that in an ideal condition. Unfortunately, there is always risk that we have to face (and fight) because nothings perfect in reality.Of course we have to admit that internet has broadened chances to do many things without going nowhere. Everything could be done in our private room. I have been doing translation works (English - Indonesian, vice versa) for several years and everything is done in a small room where I sleep and I work. My bedroom is my office too and nothings wrong with that :-)I don't have to wear suit and tie or shoes while at work, for my clients are somewhere out there. They don't care whether I wear shoes or not, or if I wear clothes or not. The most important thing for them is how I do my job. They only need to have a good translation, and that's all. On the other hand, what I have to do is do
    hone that might benefit both parties.

    3.Informational interviews: Informational interviews are meetings usually initiated by a professional looking to learn more about an industry, company, or potential set of positions. It is a meeting where the goal is to edu-cate someone and establish a relationship. Infor-mational interviews can be a great way to get your foot in the door at a new organization or learn about poten-tial positions that are not open to the public. Many in-formational interviews lead to company tours, resume forwarding, and employment offerings. While being careful not to mistake this informational interview for a formal interview, creating a strong rapport with your contact and really selling yourself can create an inside "champion" of your skills and abilities. I have conducted over 30 informational interviews and I have only been turned down about 5 times out of about 35 requests that I made over the phone or in person. I was paid more when I graduated from high school then my teachers and the same as my college professors when I gradu-ated from college and both of these jobs came from conducting informational interviews. They work.

    4. Resume buffing: Your resume is an extension of your-self. Until a company has gotten to know you well, it is you on paper. While most reports and documents should not be passed on to others without going through five drafts, resumes should be reviewed 20 times before, being forwarded to a potential employer. It should not exceed one page in length, so the time to review it each time should not be too bad. If you have never done this before pass your resume around to a few close professionals that you trust and have them help you. Make sure that your resume is unique, action word packed, and professional, stating real accom-plishments and testimonials from past supervisors, peers, or professors. What could you do to improve your real skill sets while improving your resume? Toastmasters? Publications? Networking? Association Memberships? Ask what hiring managers care about and work on acquiring those experiences.

    5.Persistence: The importance of persistence in network-ing cannot be overstated. Start making it your goal to have lunch, coffee, or an informational interview over the phone at least once a week within a professional in your industry. Some people will answer on your first phone call and give you any information you need, while others will take months to track down. Never take any of their responses personally. My father always said "no response means nothing." Try to understand their point of view and learn from the situation for your next networking initiative. While networking, you will run into all types of people and learn how to read each unique individual and adjust your approach accordingly. If you leave a voicemail on Monday, follow up with an email, and wait 4-6 business days before leaving a second one. If you network enough, you will gain a very sensi-tive feel for how much persistence is helpful without be-ing so pushy that others do not want to take the time to help you.

    6.Website: Create a website that describes your experi-ence, education, and any relevant professional publica-tions. I have found it very useful to have my resume downloadable directly from the website in Microsoft Word format. This enables you to be "Googled" and lets you give people y

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