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Tips to Avoid Business Failure
According to the Small Business Administration, over 50% of small businesses fail in the first year and 95% fail within the first five years. This is further supported by Harlan Platt, author of “Why Companies Fail, who claims that a business fails every hour in the United States. It’s a harsh statistic but a reality for many new entrepreneurs. The numbers are not meant to scare you away from st

ly they are to call your number (and not someone else’s) when they need the services y

Job-Seekers: Prepare Your Stories
You know that your great stories - call them anecdotes, examples or whatever - will help you shine in a job interview. Stories do three things. One, they show that you really grasped the question - whether it was “Have you ever had to pinch-hit under pressure?” or “Tell me about a time when you had to deal with a difficult customer.” Two, they show off your terrific communication skills. Three, they

Sometimes the simplest data is the best. Marketing is not complex if you know the basics – that’s true with anything by the way. Here are some tools that are brilliantly simple and with them you really won’t have to sweat the small stuff.

Hot Dope #1) The more that your potential customers see your name in front of them, the more likely they are to call your number (and not someone else’s) when they need the services yo

Tips on Buying an Annuity Leads
Before you buy annuity leads it's important to consider the following:What is the reputation of the annuity lead generation company? Make sure they have references you can call to be sure that the annuity leads they sell are qualified. Otherwise you may be spending your hard earned money on lousy leads. Do a search for forums in the area of insurance and financial planning and ask other insu

ics – that’s true with anything by the way. Here are some tools that are brilliantly simple and with them you really won’t have to sweat the small stuff.

Hot Dope #1) The more that your potential customers see your name in front of them, the more likely they are to call your number (and not someone else’s) when they need the services y

Trade Journals in Franchising
As many people know Industry Trade Journals in America have gone through a tough time in recent years due to slowing of advertising dollars. In franchising there is no difference. They use to give away subscriptions to Successful Franchising on franchise web sites; unfortunately that magazine was unable to weather the storm. They stop publishing in October of 2001. Now we see a re-emergence of Franch

simple and with them you really won’t have to sweat the small stuff.

Hot Dope #1) The more that your potential customers see your name in front of them, the more likely they are to call your number (and not someone else’s) when they need the services y

Part-Time/In-Home Business - Low Expense and Low Risk
As a first time entrepreneur, there are a variety of franchises, dealerships, distributorships, and licensing opportunities available for purchase. Many of these you can start by working part-time from your home. In doing so, you save thousands of dollars in start up and operating costs, while at the same time reducing your overall risk.You (and/or your spouse) don't necessarily have to give u

) The more that your potential customers see your name in front of them, the more likely they are to call your number (and not someone else’s) when they need the services y

Marketing: The Cats & Dogs Of It
For some time I’ve struggled to come up with a way of distinguishing direct from indirect marketing, if only to help participants in my seminars.Typically, we think of indirect marketing as all of those activities that create customer awareness, fuzzy feelings, and a positive predisposition to buy, which culminates in a customer deciding to contact us.Direct marketing is when we send th

ly they are to call your number (and not someone else’s) when they need the services you offer.

Many marketing efforts go unrewarded, not because they were off target but simply because they weren’t given enough of an opportunity to work. Showing your TV commercial one time, running an ad in the newspaper once, or doing one mailing of postcards may not be enough to grab and keep the audience’s attention.

Get your n

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If you're considering creating cable advertising to promote your company, products or services, you'll want to avoid advertising that will actually damage your brand in the marketplace. Danskin warns of common pitfalls, and provides steps to successful cable advertising results.

As a woman, unless you act now, by the time you retire, you will have been paid about $455,000 less than a man, for the same work. This article explains those aspects of salary or income generation that are under women’s own control, and tells them how to overcome cultural challenges quickly, easily, and permanently!

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