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Other Added - When Business Cards Aren't Enough: Unusual, Unexpected, and Uncommon Networking Tips
In this modern world of logistics, technology and big business, crate rental has become an important and useful factor to provide easy packaging, handling, shipping and logistics of industries, businesses and sectors. Using crates supplies a no fuss, efficient, convenient and generally secure method of transportation for almost any thing. No longer are business and personal items being packed into undersized cardboard boxes, which usually fall apart after time. Now consumers and businesses can benefit from companies providing the useful method of transportation of items – crates.There are reputable crate rental companies to choose from, choose a company with plenty of experience; this will ensure you receive fast, efficient and reliable services. A professional crate rental company will ensure customer satisfaction and will generally strive to deliver comprehensive solutions to their clients. Choosing a reputable and long-standing industry crate rental professional will also help fo
Contact the meeting coordinator of your local Chamber, Rotary Club, Networking Group or Trade Association. They always need speakers. Offer the group a free 15-20 minute program. Include valuable tips, stories, illustrations and examples from your own business experiences that are of interest to the members. By speaking, you position yourself as an expert, validate your credibility and increase your company’s visibility.
Write as an Expert
Another underused networking tactic is writing articles or tip sheets about hot topics in your industry. You don’t even have to be a freelance writer or a journalist – just a business professiona
Looking for a great fundraiser? Then maybe rubber bracelets are just the thing to promote awareness. Custom-printed rubber bracelets are a hit nowadays. These rubber bracelets usually carry colorful designs and names and slogans that relate to a certain cause.These rubber bracelets are available in a wide variety of colors. There’s this pantone chart wherein you can choose from a wide array of colors. You can even request for glow in the dark rubber bracelets.These rubber bracelets are cheap to make but in return they can be off great value for your fundraiser or for your cause. Hundreds of fundraisers have used rubber bracelets to promote their cause. Take the Lance Armstrong Foundation for example. They can also be used to promote your brand, company, band, or anything under the sun. Rubber bracelets can also help promote your school pride. Those are just some examples of uses of the rubber bracelets.There are three types of rubber bracelets, imprinted, debosse
But how many times have you gained new business, created a great relationship or watched your website hits skyrocket because you did something unusual? Or uncommon? Perhaps even unexpected? Maybe you were on the right track.
The following is a list of atypical networking techniques that will help boost business. WARNING: They will stretch your courage. They will test your expertise. And they will challenge your creativity. But when business cards aren’t enough, alternative ways to develop and maintain mutually valuable relationships are your ticket to networking success.
What’s Your Story?
How did you get your start in business? Did you “fall” into your line of work? Perhaps there was an interesting anecdote, epiphany or event that caused the birth of your business. If so, this is called “Your Story.” Now, it’s not your Elevator Speech or your 30 Second Commercial. It’s your story. And it’s a fundamental tool for helping people and potential customers get to know you.
Here’s the key: write it out. Practice saying it aloud. Make it funny. And tell it to everybody. Not only does this create a memorable presence, but the more you share it with people, the more they will share Your Story with other people. Why? Because people don’t remember things, they remember stories. And after a while, the word about Your Story will spread.
Mix the Medium and Wow People
When I receive an email from an organization or business who has a question, wants to work together or just wants to chat, I do something called Mix the Medium. Here's how it works:
1) The exact moment I finish reading the email, I obtain the person’s phone number (if I don’t already have it.) If there's no email signature, I look at their email address or go to their website. If all I know is their company, I call Directory Assistance or look them up on City Search. Basically, I do anything I can to get their phone number within the next two minutes.
2) Then I call them right back.
3) I then say, "Hi, this is Scott Ginsberg. I was in the office when your email came through and I thought I’d call you back!" I say with a big smile on my face.
PEOPLE LOVE THIS. I have never done this without completely blowing the caller away. They respond with such excited phrases as "Wow, that was fast!" or "I'm impressed you called back already!" In fact, I recently received an email from a friend of mine who just changed jobs. He was writing to say hello and wish me a Happy New Year. And since I hadn’t heard from Jake in quite a while, I Mixed the Medium and called him right back. Five minutes later he booked me to do one of my speaking programs for his new organization!
Network en Masse
Speaking of speaking, here’s another untapped networking resource: local groups, organizations and associations. But I’m not talking about joining; I’m talking about giving a speech. It’s what I call “Networking en Masse.”
Small businesspeople are successful because they’re experts on something. So whether you’re in sales, printing, tech consulting or retail, find a way to transform your expertise into an informative, concise and entertaining speech that will help other people like yourself boost business.
Contact the meeting coordinator of your local Chamber, Rotary Club, Networking Group or Trade Association. They always need speakers. Offer the group a free 15-20 minute program. Include valuable tips, stories, illustrations and examples from your own business experiences that are of interest to the members. By speaking, you position yourself as an expert, validate your credibility and increase your company’s visibility.
Write as an Expert
Another underused networking tactic is writing articles or tip sheets about hot topics in your industry. You don’t even have to be a freelance writer or a journalist – just a business professiona
What did Celine Dion, Dominic Hasek, Wayne Gretzky and many of the top performers in the business and professional world, have in common? They all utilized the expertise, skills and encouragement of a professional coach. Each of the celebrities mentioned above are or were paid several millions of dollars each year for their skills. They didn’t stop using a coach as soon as they turned professional or achieved a certain level of recognition for their special talents and abilities. Much of the reason they achieved as much as they did was because they were coached throughout their careers.What is coaching and why should you consider working with a coach? Many people confuse coaching with mentoring. A mentor is someone who knows more than you do in your chosen field or profession. A mentor can help you fill in the blanks in your knowledge of your field. A coach is a strange combination of a catalyst and a balancer. A coach is trained to help you find the perfect direction for y
What’s Your Story?
How did you get your start in business? Did you “fall” into your line of work? Perhaps there was an interesting anecdote, epiphany or event that caused the birth of your business. If so, this is called “Your Story.” Now, it’s not your Elevator Speech or your 30 Second Commercial. It’s your story. And it’s a fundamental tool for helping people and potential customers get to know you.
Here’s the key: write it out. Practice saying it aloud. Make it funny. And tell it to everybody. Not only does this create a memorable presence, but the more you share it with people, the more they will share Your Story with other people. Why? Because people don’t remember things, they remember stories. And after a while, the word about Your Story will spread.
Mix the Medium and Wow People
When I receive an email from an organization or business who has a question, wants to work together or just wants to chat, I do something called Mix the Medium. Here's how it works:
1) The exact moment I finish reading the email, I obtain the person’s phone number (if I don’t already have it.) If there's no email signature, I look at their email address or go to their website. If all I know is their company, I call Directory Assistance or look them up on City Search. Basically, I do anything I can to get their phone number within the next two minutes.
2) Then I call them right back.
3) I then say, "Hi, this is Scott Ginsberg. I was in the office when your email came through and I thought I’d call you back!" I say with a big smile on my face.
PEOPLE LOVE THIS. I have never done this without completely blowing the caller away. They respond with such excited phrases as "Wow, that was fast!" or "I'm impressed you called back already!" In fact, I recently received an email from a friend of mine who just changed jobs. He was writing to say hello and wish me a Happy New Year. And since I hadn’t heard from Jake in quite a while, I Mixed the Medium and called him right back. Five minutes later he booked me to do one of my speaking programs for his new organization!
Network en Masse
Speaking of speaking, here’s another untapped networking resource: local groups, organizations and associations. But I’m not talking about joining; I’m talking about giving a speech. It’s what I call “Networking en Masse.”
Small businesspeople are successful because they’re experts on something. So whether you’re in sales, printing, tech consulting or retail, find a way to transform your expertise into an informative, concise and entertaining speech that will help other people like yourself boost business.
Contact the meeting coordinator of your local Chamber, Rotary Club, Networking Group or Trade Association. They always need speakers. Offer the group a free 15-20 minute program. Include valuable tips, stories, illustrations and examples from your own business experiences that are of interest to the members. By speaking, you position yourself as an expert, validate your credibility and increase your company’s visibility.
Write as an Expert
Another underused networking tactic is writing articles or tip sheets about hot topics in your industry. You don’t even have to be a freelance writer or a journalist – just a business professiona
Managers manage and leaders lead - so it has always been. But the problem for managers is that sometimes they need to use their leadership skills as well.Working as a manager, and by having the title, implies that all you do is manage what is going on around you. As they say, 'you can only manage people and not things', which is all well and good.Yet good managers need to show at least some leadership skills as well, so that instead of picking up a series of tasks to 'do' each day, you are able to take a broader, longer term view as well.But in recent years, control; processes; planning; rules; audits and more seem to have returned to the management culture after just a few enlightened years, as panic has set in over short-term profitability, at the expense of long-term cultural sustainability.Now is the time for leadership elements to be revisited, in day-to-day management.To simplify some of the skills that managers
When I receive an email from an organization or business who has a question, wants to work together or just wants to chat, I do something called Mix the Medium. Here's how it works:
1) The exact moment I finish reading the email, I obtain the person’s phone number (if I don’t already have it.) If there's no email signature, I look at their email address or go to their website. If all I know is their company, I call Directory Assistance or look them up on City Search. Basically, I do anything I can to get their phone number within the next two minutes.
2) Then I call them right back.
3) I then say, "Hi, this is Scott Ginsberg. I was in the office when your email came through and I thought I’d call you back!" I say with a big smile on my face.
PEOPLE LOVE THIS. I have never done this without completely blowing the caller away. They respond with such excited phrases as "Wow, that was fast!" or "I'm impressed you called back already!" In fact, I recently received an email from a friend of mine who just changed jobs. He was writing to say hello and wish me a Happy New Year. And since I hadn’t heard from Jake in quite a while, I Mixed the Medium and called him right back. Five minutes later he booked me to do one of my speaking programs for his new organization!
Network en Masse
Speaking of speaking, here’s another untapped networking resource: local groups, organizations and associations. But I’m not talking about joining; I’m talking about giving a speech. It’s what I call “Networking en Masse.”
Small businesspeople are successful because they’re experts on something. So whether you’re in sales, printing, tech consulting or retail, find a way to transform your expertise into an informative, concise and entertaining speech that will help other people like yourself boost business.
Contact the meeting coordinator of your local Chamber, Rotary Club, Networking Group or Trade Association. They always need speakers. Offer the group a free 15-20 minute program. Include valuable tips, stories, illustrations and examples from your own business experiences that are of interest to the members. By speaking, you position yourself as an expert, validate your credibility and increase your company’s visibility.
Write as an Expert
Another underused networking tactic is writing articles or tip sheets about hot topics in your industry. You don’t even have to be a freelance writer or a journalist – just a business professiona
Promotional Ink pens are an exceptional resource to add to your organization’s marketing mix. They are one of the most cost effective and versatile promotional products available.Have you ever lost a pen before?Have you loaned your pen out to someone and not have it returned?The average ink pen has eight different owners.What if your pen was imprinted with your organization’s logo or message?Think of the exposure your pen could generate!Your organization’s information imprinted on a pen and transferred between eight different people. This simple and cost effective promotional product has the possibility of impacting 8-times as many customers as other advertising methods.Consider the business card. What usually happens with a business card? It gets stuck in a wallet, purse, or Rolodex where it may or may not be seen again.Now, consider the promotional ink pen customized with your unique mess
Network en Masse
Speaking of speaking, here’s another untapped networking resource: local groups, organizations and associations. But I’m not talking about joining; I’m talking about giving a speech. It’s what I call “Networking en Masse.”
Small businesspeople are successful because they’re experts on something. So whether you’re in sales, printing, tech consulting or retail, find a way to transform your expertise into an informative, concise and entertaining speech that will help other people like yourself boost business.
Contact the meeting coordinator of your local Chamber, Rotary Club, Networking Group or Trade Association. They always need speakers. Offer the group a free 15-20 minute program. Include valuable tips, stories, illustrations and examples from your own business experiences that are of interest to the members. By speaking, you position yourself as an expert, validate your credibility and increase your company’s visibility.
Write as an Expert
Another underused networking tactic is writing articles or tip sheets about hot topics in your industry. You don’t even have to be a freelance writer or a journalist – just a business professiona
Hey, as business owners we CAN'T be all things for all customers. I mean it would be fantastic if we could, however, you just can't meet the needs and wants of everyone, you would run yourself ragged trying :o(BUT ... that doesn't mean you throw your hands up in dispair and give up ;o) Stick with me for a few minutes and we'll go over a few ideas that come to mind and see if they get your creative juices flowing.Firstly, what the heck is a "Niche" anyway?? I mean I am sure you have seen the word flying around the Internet and a lot more lately. You've seen newsletter articles and email letters from some of the top guru's now sprouting "Niche" as the new "catch" word of the time.The term is NOT NEW. Basically a "niche" is finding a specific target market and catering to their specific wants and needs.Ummm let me give you an example...As a marketing coach/consultant my business is providing a service "marketing" to businesses. Now obviously the
Contact the meeting coordinator of your local Chamber, Rotary Club, Networking Group or Trade Association. They always need speakers. Offer the group a free 15-20 minute program. Include valuable tips, stories, illustrations and examples from your own business experiences that are of interest to the members. By speaking, you position yourself as an expert, validate your credibility and increase your company’s visibility.
Write as an Expert
Another underused networking tactic is writing articles or tip sheets about hot topics in your industry. You don’t even have to be a freelance writer or a journalist – just a business professional who can effectively convey his or her expertise in the form of a short article. Similar to speaking, writing articles in a publication read by your target market is the perfect way to position you and your company.
Here’s how to get started with this tip: Go to Google, type in your topic of expertise and the word “article.” For example, if you work in phone book advertising, type in “phone book advertising article.” (Be sure to use the quotation marks.) Hundreds of hits will come up. Read through a few dozen of them. This will give you an idea of what hot topics other people in your industry are writing articles about. Then, find out which online databases, ezines, newsletters or websites syndicated the articles you just read. By localizing these sources, you can contact the editors and inquire about article submission guidelines. (And if you get the opportunity to publish articles online, you can easily email the article link to other people who would benefit from reading your work.)
Don’t Fear the Big Shots
You’d be surprised how approachable some of the so-called “Big Shots” are. Great example: At a National Speakers Association Convention in July of 2004, I had the pleasure of attending a session with Seth Godin, best selling author of Unleash the Ideavirus and Purple Cow. Now, in addition hearing him speak, I’ve also been a frequent reader of his books and articles for years. And a few months after seeing him live I thought, “What the heck…maybe I’ll just drop him an email.”
So it came to pass on October 8th, 2004, that I emailed Seth Godin. I told him how much I enjoyed his speech at the convention and that his work was a big influence on my own books and speeches. I also told him to check out my website, www.hellomynameisscott.com, for it was an example of the kind of idea he so passionately supported.
What did I have to lose, right?
To my surprise about a half hour later, he wrote me back. “Thanks for the kind words, Scott! I blogged your site. Good luck.”
Little did I realize that Seth Godin publishes one of the top ten most frequently read blogs in the world. As a result, I received over 70,000 hits on my website in one day! This resulted in some great new contacts, several exciting business opportunities and the birth of my own blog, which is now a critical part of my business! Which brings me to my last networking tip.
Blog For Bucks
If you don’t already have a blog for your business – get one. A blog is an online journal on which you can post comments, links, stories and articles. This popular new medium through which to share your feelings, experiences and emotions is a free and fun way to network with other online professionals. After I talked with Seth last year, I started the blog for my business, and it’s become a valuable tool to stimulate personal dialogue with potential customers. It’s also a great way to let your customers know what’s going on in your life.
For more information go to www.blogger.com; or do a search for any of the various blog providers.
The commonality of these unusual, uncommon and unexpected networking techniques is this: you must do what nobody else is willing to do. Sure, handing out business cards and attending meetings are all good techniques. But everyone does that. So are you willing to practice telling Your St
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