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Other Added - Finding Distribution
"Small firms often make the mistake of thinking matters such as corporate identity and branding are only for large companies," said George Kiely, head of EI's design unit. "But every company must project an identity if it is to succeed.""How companies see themselves is unimportant, how their market sees them is what matters. That's where design and branding and corporate identity come in."When a company is describing itself, whether in a brochure or on a website, it needs to do so in terms not of the givens, which customers take for granted, but the added value. Branding is the company's way of indicating those extras.""Smaller companies generally value design less than bigger companies," Meehan said. "They don't see it as an investment in the business.It is discretionary spend, something they will only undertake i
It is important that you submit your CD to a distributor that distributes your kind of music. The person you send it to is not necessarily the person in charge of final decisions. From the time you start contacting them, it may take you six to eight months to get the actual product in their hands and get them to finally listen to it, before you find the right distributor. Once you finally get one, it can take an additio
In order for your career to grow, you must demonstrate effective leadership skills. Organizations are finally beginning to realize that soft skills are just as important as technical skills and therefore, are placing more emphasis on developing and rewarding effective leaders. One important skill for leaders to master is the ability to recruit high-potential talent into the organization.The responsibility of recruiting these candidates doesn’t fall solely on the shoulders of your recruiter. There are many ways that you can enhance their efforts to attract the most sought after candidates. Recruiting shouldn’t be reactive – performed only when you have an opening on your team. It should be an ongoing activity so that your pipeline of candidates is full and you can start interviewing shortly after a need has been established. Follo
Don't give up or get discouraged; keep plugging away, even if you can't find a distributor after months of searching. Distributors get a lot of packages on their desks every week, so it's imperative that you contact them first before you send them a package. When calling a distributor, you may get them on the first try, or it may take you weeks before you get a live person to talk to.
If you don't contact them first, and send a package to them unsolicited, it might get tossed or sent back unopened. But you may think, ‘My product is awesome! They would never do that with mine.' Sorry to bring you bad news, but your package may never get opened. As a matter of fact, it may never get past the receptionist’s desk without prior clearance. So why not make sure that your product has a much better chance of getting heard by getting permission first?
For those of you who feel you could never make any cold calls, you will have to get over it, or have a friend do the calling for you. Getting through the first phone call is always tough, but then you will see, as you make more and more calls, that it gets easier every time. You are in competition with a lot of people who are making the calls. If you don't call, the chances are very slim that you will ever be heard.
If, after the first time you call, you still feel that you are just too embarrassed, try making up a character and make your call as that character. Become "Jicki Wicki" from "Nagawicki." (You never know; it could lead to an additional career of acting!) Make it a game.
It is important that you submit your CD to a distributor that distributes your kind of music. The person you send it to is not necessarily the person in charge of final decisions. From the time you start contacting them, it may take you six to eight months to get the actual product in their hands and get them to finally listen to it, before you find the right distributor. Once you finally get one, it can take an additio
Did you know restaurant services in the US is a $430 Billion per year industry? I didn’t.Common sense would suggest that good restaurants be placed in high-income areas such as Silicon Valley. Why then does PaloAlto - Menlo Park - Los Altos have so little to offer? After all, the population here eats out a lot, and with the tech-generated wealth in the hands of relatively younger people, the demand is certainly there.Here are some San Francisco restaurants that I would like to see in the valley:-Thep Phenom : A wonderful Thai restaurant in the Haight-Ashbury district of the city, on Fillmore Street. -Chez Nous : A French-Mediterrenean fusion restaurant, also on the Fillmore, but further up North in Pacific Heights.Of course, given the Stanford student population, some cheaper alternatives could also be great to ha
If you don't contact them first, and send a package to them unsolicited, it might get tossed or sent back unopened. But you may think, ‘My product is awesome! They would never do that with mine.' Sorry to bring you bad news, but your package may never get opened. As a matter of fact, it may never get past the receptionist’s desk without prior clearance. So why not make sure that your product has a much better chance of getting heard by getting permission first?
For those of you who feel you could never make any cold calls, you will have to get over it, or have a friend do the calling for you. Getting through the first phone call is always tough, but then you will see, as you make more and more calls, that it gets easier every time. You are in competition with a lot of people who are making the calls. If you don't call, the chances are very slim that you will ever be heard.
If, after the first time you call, you still feel that you are just too embarrassed, try making up a character and make your call as that character. Become "Jicki Wicki" from "Nagawicki." (You never know; it could lead to an additional career of acting!) Make it a game.
It is important that you submit your CD to a distributor that distributes your kind of music. The person you send it to is not necessarily the person in charge of final decisions. From the time you start contacting them, it may take you six to eight months to get the actual product in their hands and get them to finally listen to it, before you find the right distributor. Once you finally get one, it can take an additio
You just stayed up for six nights, sweating over your resume for a great new opportunity you just heard about. You tweaked each sentence, added each bullet-point, and rewrote each accomplishment, until you could see wisps of smoke wafting out of your laptop. Or, even better, you just paid your hard-earned dollars to a top-notch resume writer who created a shiny new resume from your scribbled notes and best recollections. Only oneproblem, somebody put it in your head to go with a “functional” resume, an oxymoron if there ever was one.Functional resumes have been offered since the 1970s as a “sure cure” for those who have changed careers a few too many times, for older job candidates trying to hide their age, or for jobseekers who have mysterious, inexplicable gaps in their employment histories. Ever since then, from the 1980s unt
For those of you who feel you could never make any cold calls, you will have to get over it, or have a friend do the calling for you. Getting through the first phone call is always tough, but then you will see, as you make more and more calls, that it gets easier every time. You are in competition with a lot of people who are making the calls. If you don't call, the chances are very slim that you will ever be heard.
If, after the first time you call, you still feel that you are just too embarrassed, try making up a character and make your call as that character. Become "Jicki Wicki" from "Nagawicki." (You never know; it could lead to an additional career of acting!) Make it a game.
It is important that you submit your CD to a distributor that distributes your kind of music. The person you send it to is not necessarily the person in charge of final decisions. From the time you start contacting them, it may take you six to eight months to get the actual product in their hands and get them to finally listen to it, before you find the right distributor. Once you finally get one, it can take an additio
There has been an unedifying politicised debate in Australia about Australian values. It is a debate about who has them, who does not and seeks to ostracise those who are considered not to have them.It is a debate where the majority of the participants have demonstrated the values of ignorance, intolerance, opportunism and political wilfulness whilst claiming to support values of fairness, mateship and egalitarianism.That's the problem with values. They are demonstrated by what we do, not by what we say.No matter which community we belong to, whether it is our family, our school, our club or our employing organisation, we cannot escape demonstrating our values each day.Our values come from our beliefs which form generally at an early age dependent on our experiences and upbringing and it is difficult to impose them
If, after the first time you call, you still feel that you are just too embarrassed, try making up a character and make your call as that character. Become "Jicki Wicki" from "Nagawicki." (You never know; it could lead to an additional career of acting!) Make it a game.
It is important that you submit your CD to a distributor that distributes your kind of music. The person you send it to is not necessarily the person in charge of final decisions. From the time you start contacting them, it may take you six to eight months to get the actual product in their hands and get them to finally listen to it, before you find the right distributor. Once you finally get one, it can take an additio
This is yet another article on making money on the Internet.So, have you made any money on the Internet yet? The answer to this is probably no... why?The reason people are not making money on the Internet is because of information overload. Information overload occurs when there are so much contradictory information out there that it's hard to know which information to trust.Most of you, probably came across a sales letter that promises you the world. In almost 90% of the cases, haven't made a dime themselves. There are only a handful of marketers on-line actually does make money.Let me give you the secrets to success when trying to make money on-line.1. Create value for the market - this means creating your own product that provides major value to the market. Not your everyday product.2. For
It is important that you submit your CD to a distributor that distributes your kind of music. The person you send it to is not necessarily the person in charge of final decisions. From the time you start contacting them, it may take you six to eight months to get the actual product in their hands and get them to finally listen to it, before you find the right distributor. Once you finally get one, it can take an additional few months to get added to their database. Here are few words of advice on finding a distributor:
• On your first call, tell them your name and label. If you haven't picked a name yet, make one up.
• Ask about their submission and distribution policies.
• Ask if being the only act on an indie label is going to cause a problem. Many distributors will not take products from Indie labels unless they have at least three to fifteen CDs in their 'stable.’ Additionally, many distributors will not take you on unless you already have established airplay. The catch-22 is that many radio stations, while they may play an independent artist, will only do so if they have national distribution.
• Ask what they want in the press kit. Some want an entire press kit with a CD (forego sending a headshot unless specifically asked for one), while others just need a letter of summary which contains recent happenings, targeting ideas, and review excerpts, if you have any. It's important to find out this information beforehand. We found out, after much wasted time and money, that several distributors only wanted the letter. They had opened the package, read the tear sheet, and thrown the rest away. Once we started calling frequently, they asked for the whole package again. What a waste of resources!
• In your letter/press kit they will want to know your "SRP," which is your Suggested Retail Price. For those of you who are unfamiliar with retail versus wholesale, retail is the price the consumer would pay in a music store and wholesale is the price the distributor pays to the product owner.
My suggestion for SRP is $11.98 - $12.98. You don't want to price yourself out of the market. When you look i
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