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Other Added - The Most Powerful Word in Marketing
How often do you answer your emails? Do you respond to them right away or wait until the end of the day? Depending on the message, I tend to wait until the end of the day to answer emails. They can be time consuming if you stop in the middle of your work to reply right away to each one. It is good customer service but most messages are not urgent and can probably hold off.I find that answering messages at the end of my day gives me more time to gather my th
Hey, it got you to lift your foot up for a three count, didn't it?
Why the word "because" is so effective
In the classic book "Influence - The Psychology of Persuasion", Dr. Robert Cialdini talks about the power of certain words that tap into p
There are lots of ways to deal with difficult interview questions. In these situations it helps to understand some of the possible motives interviewers have in asking you these questions, and what your own motivation should be in answering them. Here are a few insights to ponder for yourself. Whatever your approach, you should record the answers that work for you, and find new approaches for those that do not.1. What are some of your significant accompl
It isn't "you".
It isn't anything you might imagine.
So what the heck is the most powerful word in marketing?
Because what I'm about to reveal to you is so important, I want to ask you to do something a bit out of the ordinary to set the stage. Whether you're sitting or standing, lift your right foot off the ground about two inches and hold it there for a count of three.
Did you do this? If not, I really want you to take a few seconds to do it now, because it will hammer home the importance of what I'm about to tell you.
So go ahead. Lift your foot up about two inches, then hold it for a count of 1-2-3.
The power of a single word to drive people to action
If you went ahead and did my little exercise, you've just experienced the profound effect of the most powerful word in marketing.
So now do you know what that word is?
It's embedded in both the requests I made of you to lift your foot and do my goofy little exercise. That word is - drum roll please...
Because
Studies have proven that no word has more power to motivate people to take action than "because". Simply adding this word to a request, to a statement, to a call to action, the number of people who respond go up exponentially.
Hey, it got you to lift your foot up for a three count, didn't it?
Why the word "because" is so effective
In the classic book "Influence - The Psychology of Persuasion", Dr. Robert Cialdini talks about the power of certain words that tap into pr
Customer service and courtesy always go hand in hand. Customer service is not customer service if it is not courteous. Courtesy is usually defined as politeness originating from kindness and exercised habitually. This is what actually encompasses quality customer service. Basing from this you can actually say that the measure of good costumer service is courtesy towards customers.The Importance of Courteous Customer ServiceSo how do you pra
Did you do this? If not, I really want you to take a few seconds to do it now, because it will hammer home the importance of what I'm about to tell you.
So go ahead. Lift your foot up about two inches, then hold it for a count of 1-2-3.
The power of a single word to drive people to action
If you went ahead and did my little exercise, you've just experienced the profound effect of the most powerful word in marketing.
So now do you know what that word is?
It's embedded in both the requests I made of you to lift your foot and do my goofy little exercise. That word is - drum roll please...
Because
Studies have proven that no word has more power to motivate people to take action than "because". Simply adding this word to a request, to a statement, to a call to action, the number of people who respond go up exponentially.
Hey, it got you to lift your foot up for a three count, didn't it?
Why the word "because" is so effective
In the classic book "Influence - The Psychology of Persuasion", Dr. Robert Cialdini talks about the power of certain words that tap into p
When you invest in promotional items, you have a goal in mind. It may be to increase your market visibility, or to increase your sales, or to prospect for new customers. They may be meant as a thank you or an enticement, or more commonly, as both. No matter the reason that you choose to give promotional gifts to your customers or prospective customers, it’s important to choose items and gifts that reach your target market. Here are some tips on effectively choosin
The power of a single word to drive people to action
If you went ahead and did my little exercise, you've just experienced the profound effect of the most powerful word in marketing.
So now do you know what that word is?
It's embedded in both the requests I made of you to lift your foot and do my goofy little exercise. That word is - drum roll please...
Because
Studies have proven that no word has more power to motivate people to take action than "because". Simply adding this word to a request, to a statement, to a call to action, the number of people who respond go up exponentially.
Hey, it got you to lift your foot up for a three count, didn't it?
Why the word "because" is so effective
In the classic book "Influence - The Psychology of Persuasion", Dr. Robert Cialdini talks about the power of certain words that tap into p
In this article i will explain how you can make your brand an succes.Corporate branding...does not start at your logo and stops at your products. The corporate brand is more than the visible parts, but is very deeply rooted in your company and encapsulates all the customer's interaction with your company.The holistic perspective ensures consistency in the manifestation of your brand promise, through all media and all levels of customer interaction. Y
Because
Studies have proven that no word has more power to motivate people to take action than "because". Simply adding this word to a request, to a statement, to a call to action, the number of people who respond go up exponentially.
Hey, it got you to lift your foot up for a three count, didn't it?
Why the word "because" is so effective
In the classic book "Influence - The Psychology of Persuasion", Dr. Robert Cialdini talks about the power of certain words that tap into p
1) What is Google AdSense?Google AdSense is a contextual CPC program. This means that you when you place AdSense units on your blog or web site, Google will display relevant picture, text or video ads within the ad units. Every time one of the ads is clicked, you get paid2) How much do I get paid per click?This depends on how much the advertiser is bidding. The amount of money you receive per click can be as l
Hey, it got you to lift your foot up for a three count, didn't it?
Why the word "because" is so effective
In the classic book "Influence - The Psychology of Persuasion", Dr. Robert Cialdini talks about the power of certain words that tap into preprogrammed behaviors we all have. He demonstrates this form of human automatic action in a study conducted by Ellen Langer, a Harvard social psychologist.
Langer asked a favor of people standing in line waiting to make copies on a Xerox machine at a library. Her first request to cut the line was stated using the word, "because":
“Excuse me, I have five pages. May I use the Xerox machine because I'm in a rush.”
The results? 94% of the people she asked let her jump ahead of them!
Now, compare this to the second request she made, without "because" embedded in it:
"Excuse me, I have five pages. May I use the Xerox machine?"
Using this version of the request, results plummeted to just 60%.
To prove the powerful ability of the word "because" to trigger an automatic response, Langer's final test used just the word without a specific reason:
"Excuse me, I have five pages. May I use the Xerox machine because I have to make some copies?"
This almost non-sensical version produced nearly identical results to the first "because" statement. A whopping 93% of people complied and let Langer jump ahead of them.
"Because" is a simple word with a powerful ability to trigger an aut
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