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  • Other Added - Real Estate Agents, BEWARE!

    Marketing for the Amateur
    Not everyone is a marketing guru. Even some who claim to be. But that’s another story for another time. The goal here is to provide some basic help for the growing number of small business owners – many with start-up ventures – who have to market their own products and servicesThe first question I’m usually asked in seminars and workshops – even by some of the business owners I coach – is, “Ho
    is client.

    Here's the nitty gritty: Man (Let's call him Mr. Jordan) puts home on market with real estate agent. Many months later, the house is still for sale, has had

    Employee Benefits
    Meant to increase the economic security of employees, employee benefits are non-wage compensations in addition to normal wages or salaries. Employee benefits could be in the form of health and dental plans; retirement benefit plans; group-term life and long-term-care insurance plans, legal assistance plans, adoption assistance, relocation assistance, child care benefits and miscellaneous employee discou
    Home stagers are cropping up all over the globe (though home staging has been around since the 1970's) and real estate agents need to get savvy so as not to get sued by their clients after selling their home for them.

    Home staging is the art of decorating a home to sell for top dollar and in the least possible amount of time.

    Recently in Ontario, Canada, a real estate agent was sued by his client AFTER having sold the home. It would appear that the real estate never spoke to his client about home staging (because he didn't know it existed). The court decided the real estate agent should not only have known what a home stager was, but the agent should have offered the service to his client.

    Here's the nitty gritty: Man (Let's call him Mr. Jordan) puts home on market with real estate agent. Many months later, the house is still for sale, has had

    What Is Competitive Advantage?
    All of us in business are constantly thinking of ways to stay ahead of our competitors, but what actually is competitive advantage? Many strategy specialists discuss competitive advantage and the need for it in business, yet very few of them actually define the term. The difficulties in finding a suitable definition may simply be the result of competitive advantage meaning what it is; i.e. an advantage
    clients after selling their home for them.

    Home staging is the art of decorating a home to sell for top dollar and in the least possible amount of time.

    Recently in Ontario, Canada, a real estate agent was sued by his client AFTER having sold the home. It would appear that the real estate never spoke to his client about home staging (because he didn't know it existed). The court decided the real estate agent should not only have known what a home stager was, but the agent should have offered the service to his client.

    Here's the nitty gritty: Man (Let's call him Mr. Jordan) puts home on market with real estate agent. Many months later, the house is still for sale, has had

    The Ten Commandments of Successful Marketing
    I’ll start off with a somewhat controversial declaration: Marketing Rules! Okay, maybe it’s not that controversial. What I mean by that is business is all about marketing when you break it down to the basics. Therefore, successful business is all about successful execution of the company’s marketing function. Don’t believe me? I can swap stories with you that illustrate millions of dollars of lost value
    Ontario, Canada, a real estate agent was sued by his client AFTER having sold the home. It would appear that the real estate never spoke to his client about home staging (because he didn't know it existed). The court decided the real estate agent should not only have known what a home stager was, but the agent should have offered the service to his client.

    Here's the nitty gritty: Man (Let's call him Mr. Jordan) puts home on market with real estate agent. Many months later, the house is still for sale, has had

    Expecting Your Staff to Multitask? It's Not Necessarily a Good Idea
    Multitasking became a popular corporate buzzword in the mid-nineties, and now job ads routinely include the phrase "ability to multitask." For both support staff and management, juggling multiple responsibilities in the course of a day is expected, and employees who don't succeed in this juggling act rarely last long.However, more and more information suggests that multitasking, rather than being
    cause he didn't know it existed). The court decided the real estate agent should not only have known what a home stager was, but the agent should have offered the service to his client.

    Here's the nitty gritty: Man (Let's call him Mr. Jordan) puts home on market with real estate agent. Many months later, the house is still for sale, has had

    Jobs - Paper Boy
    Okay, don't laugh. It's a job and it can be a darn good paying one if you have a good route. Being a newspaper delivery boy isn't what it used to be many years ago. Today, newspapers are much more efficiently run and the delivery services themselves have been upgraded drastically. Today's paper boy doesn't work anywhere near as hard as the paper boy of the 1970s. So if you're thinking this is somet
    is client.

    Here's the nitty gritty: Man (Let's call him Mr. Jordan) puts home on market with real estate agent. Many months later, the house is still for sale, has had no offers and few visitors. Real estate agent suggested lowering the price. Mr. Jordan wanted to sell, so followed the expert advice of his agent and lowered the price thousands of dollars. The house finally sold UNDER the asking price that had already been reduced.

    On the same street, just a couple of doors down, another man (Let's call him Mr. Wills) put his house up for sale with another real estate agent. Within just a few weeks, Mr. Wills house sold ABOVE the asking price.

    Since Mr. Jordan and Mr. Wills live in townhouses EXACTLY ALIKE except for the decorating, Mr. Jordan just couldn't figure it out. Until Mr. Wills explained that his real estate agent suggested hiring a

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