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  • Other Added - Referral Strategies - Part 3

    Traveling Soon? Keep a Little Money Hidden Away-Just in Case
    Unsuspecting tourists are robbed every day for one simple reason: they have money! Sooner or later you may find yourself in a dark alley at the mercy of some crackhead...or in a foreign country when the taxi cab driver informs you that he REQUIRES a larger tip...or next time a pick pocket jacks your wallet and disappears into the crowd...make sure you aren't keeping all your eggs in one basket. Have you ever seen this in a movie---"Give me all of your - Disposable Lighters!"---I don't thinks so.Introducing: "The Packrat Hole" Travel Companion Secret stash compartment that is overlooked in plain site EVERYTIME! Looks like a 'real' disposable light
    rley Ride

    Gift Vouchers to Favorite Store

    Favorite Alcoholic Beverage

    Bottle of Wine – (standard)

    Tickets to Sporting Event

    Hot Air Balloon Ride

    Book/s

    DVD’s

    CD’s – music

    CD’s – area of interest (i.e. self-help etc)

    Send them a Special Report (from my Immortals Site like this one – cheers!)

    Massage voucher

    Subscription to a magazine

    Hire them a dream car for a day (Ferrari etc)

    Flowers to turn up at their house / office

    Organize a caterer to turn up at their house and cook a meal for them

    Chocolates

    Bath and Relaxation Products

    I am sure this list will stimulate some ideas for you – time to make your own list or add to this one. The more yo

    Seven Key Qualities of Successful Entrepreneurs
    A recent poll conducted by Forbes magazine shows that majority of its readers would prefer to become a billionaire rather than a Nobel peace prize winner, a great scientist or a famous athlete. There is no secret that most of the average people dream about getting rich albeit very few makes any real effort to become one.According to statistics, more than 100 thousand people become millionaires each year in the United States alone! Overwhelming majority out of them is self-made and owners of business. This means, if you would like to pursue your goal of becoming rich, you have to start your own venture.Becoming an entrepreneur is no
    Referral Rewards Let’s go through a list of rewards you could give people for referring you business. (Please read the Special Report on “Automatic Success” to understand the psychology behind this – it’s available in your Immortal Members Area under “Sales”)

    There are two ways to reward. 1. For referrals whether you sell them or not 2. For referrals where you make the sale

    I encourage you to have systems for both. And like much of what’s on the list below, you need to know your numbers to successfully use some of these methods I am about to share.

    If you want to make each referral gift stay on the profitable side, you need to know –

    • Cost per lead
    • Cost per appointment (if you have this in your sales process)
    • Cost per sale
    The Marketing Analysis Calculator spreadsheet I prepared for you in the Software > Free Software of your Immortals Membership area is an easy way to begin tracking this information if you don’t know it. Specific Rewards To go to a ‘World Class’ level, you need to know your customers and keep notes on what your customers like and dislike. If you have good referral sources, you want to start rewarding them with things they really like personally. Not some generic across the board gift that any Tom, Dick or Harry is going to be given.

    Your top referral sources deserve special treatment. Once you see a pattern of giving from someone, you may phone their secretary or business partner to find out a couple of things like –

    You start by saying,

    “Hi Mary, I wanted your help on something. John has been referring quite a bit of business to us and we wanted to do something special to thank him. Can you tell me if there is anything he particularly loves to do in his spare time?"

    This will lead on to questions like -

    What does John do on weekends?

    What hobbies does he have?

    What Team does he follow in sport?

    Does he have any goals in life you could share with me?

    Does he have a favorite movie, book or something else?

    Then you ask them to keep your call a secret so you can surprise him. You organize your gift and send it through – BAM! Now that has serious “Wow Factor”.

    So let’s go through a list of rewards you can put on your list. You may decide to arrange 5-10 rewards for varying amounts of sales generated. For example, $100 sales you give away ‘X’ gifts. For $250 sales, you give ‘Y’ Gifts, $500 plus you give ‘Z’ gifts – you get the idea.

    Rewards (combine many on the list to create ultimate thoughtful gifts)

    I find the key is to give people lifestyle enhancing gifts – money is a boring cop-out! Money trading for referral strategies falls into a Joint Venture strategy under my definition.

    Referral Rewards include things like -

    Limo ride

    Dinner for 2

    Movie tickets

    Live Show

    Holiday

    Flights

    Weekend Away

    Harley Ride

    Gift Vouchers to Favorite Store

    Favorite Alcoholic Beverage

    Bottle of Wine – (standard)

    Tickets to Sporting Event

    Hot Air Balloon Ride

    Book/s

    DVD’s

    CD’s – music

    CD’s – area of interest (i.e. self-help etc)

    Send them a Special Report (from my Immortals Site like this one – cheers!)

    Massage voucher

    Subscription to a magazine

    Hire them a dream car for a day (Ferrari etc)

    Flowers to turn up at their house / office

    Organize a caterer to turn up at their house and cook a meal for them

    Chocolates

    Bath and Relaxation Products

    I am sure this list will stimulate some ideas for you – time to make your own list or add to this one. The more you

    Five Ways To Achieve A Higher Ranking Within Google
    Search engine optimization abbreviation of SEO. The main objective of implementing search engine optimization techniques is to make your website search engine friendly. To enhance the search engine ranking position (SERP); various affecting criteria are taken up in to mind. It makes your business profitable and enhances online activity of your business. It has been taken very seriously by web site owners. Accurate implemented optimization techniques can generate nice profits for any web site owner. so it is very important for any website owner to adopt SEO services for his business.ADZ Media have served many companies with several internet marketing nee
    ou have this in your sales process)
  • Cost per sale
  • The Marketing Analysis Calculator spreadsheet I prepared for you in the Software > Free Software of your Immortals Membership area is an easy way to begin tracking this information if you don’t know it. Specific Rewards To go to a ‘World Class’ level, you need to know your customers and keep notes on what your customers like and dislike. If you have good referral sources, you want to start rewarding them with things they really like personally. Not some generic across the board gift that any Tom, Dick or Harry is going to be given.

    Your top referral sources deserve special treatment. Once you see a pattern of giving from someone, you may phone their secretary or business partner to find out a couple of things like –

    You start by saying,

    “Hi Mary, I wanted your help on something. John has been referring quite a bit of business to us and we wanted to do something special to thank him. Can you tell me if there is anything he particularly loves to do in his spare time?"

    This will lead on to questions like -

    What does John do on weekends?

    What hobbies does he have?

    What Team does he follow in sport?

    Does he have any goals in life you could share with me?

    Does he have a favorite movie, book or something else?

    Then you ask them to keep your call a secret so you can surprise him. You organize your gift and send it through – BAM! Now that has serious “Wow Factor”.

    So let’s go through a list of rewards you can put on your list. You may decide to arrange 5-10 rewards for varying amounts of sales generated. For example, $100 sales you give away ‘X’ gifts. For $250 sales, you give ‘Y’ Gifts, $500 plus you give ‘Z’ gifts – you get the idea.

    Rewards (combine many on the list to create ultimate thoughtful gifts)

    I find the key is to give people lifestyle enhancing gifts – money is a boring cop-out! Money trading for referral strategies falls into a Joint Venture strategy under my definition.

    Referral Rewards include things like -

    Limo ride

    Dinner for 2

    Movie tickets

    Live Show

    Holiday

    Flights

    Weekend Away

    Harley Ride

    Gift Vouchers to Favorite Store

    Favorite Alcoholic Beverage

    Bottle of Wine – (standard)

    Tickets to Sporting Event

    Hot Air Balloon Ride

    Book/s

    DVD’s

    CD’s – music

    CD’s – area of interest (i.e. self-help etc)

    Send them a Special Report (from my Immortals Site like this one – cheers!)

    Massage voucher

    Subscription to a magazine

    Hire them a dream car for a day (Ferrari etc)

    Flowers to turn up at their house / office

    Organize a caterer to turn up at their house and cook a meal for them

    Chocolates

    Bath and Relaxation Products

    I am sure this list will stimulate some ideas for you – time to make your own list or add to this one. The more yo

    Tips for Conducting a Criminal Background Check
    If you're seriously interested in knowing about criminal background checks, you need to think beyond the basics. This informative article takes a closer look at things you need to know about criminal background checks.A criminal background check can give rise to many types of information about criminal/legal issues including arrests and convictions. If an allegation of child abuse is to be found it will be in the report as well. Criminal records information is not available to the general public in every state. Some states have criminal information online that is accessible whereas other states are more particular and require that a person interested i
    y or business partner to find out a couple of things like –

    You start by saying,

    “Hi Mary, I wanted your help on something. John has been referring quite a bit of business to us and we wanted to do something special to thank him. Can you tell me if there is anything he particularly loves to do in his spare time?"

    This will lead on to questions like -

    What does John do on weekends?

    What hobbies does he have?

    What Team does he follow in sport?

    Does he have any goals in life you could share with me?

    Does he have a favorite movie, book or something else?

    Then you ask them to keep your call a secret so you can surprise him. You organize your gift and send it through – BAM! Now that has serious “Wow Factor”.

    So let’s go through a list of rewards you can put on your list. You may decide to arrange 5-10 rewards for varying amounts of sales generated. For example, $100 sales you give away ‘X’ gifts. For $250 sales, you give ‘Y’ Gifts, $500 plus you give ‘Z’ gifts – you get the idea.

    Rewards (combine many on the list to create ultimate thoughtful gifts)

    I find the key is to give people lifestyle enhancing gifts – money is a boring cop-out! Money trading for referral strategies falls into a Joint Venture strategy under my definition.

    Referral Rewards include things like -

    Limo ride

    Dinner for 2

    Movie tickets

    Live Show

    Holiday

    Flights

    Weekend Away

    Harley Ride

    Gift Vouchers to Favorite Store

    Favorite Alcoholic Beverage

    Bottle of Wine – (standard)

    Tickets to Sporting Event

    Hot Air Balloon Ride

    Book/s

    DVD’s

    CD’s – music

    CD’s – area of interest (i.e. self-help etc)

    Send them a Special Report (from my Immortals Site like this one – cheers!)

    Massage voucher

    Subscription to a magazine

    Hire them a dream car for a day (Ferrari etc)

    Flowers to turn up at their house / office

    Organize a caterer to turn up at their house and cook a meal for them

    Chocolates

    Bath and Relaxation Products

    I am sure this list will stimulate some ideas for you – time to make your own list or add to this one. The more yo

    Touring for Dollars
    What impression do you give you want your visitors to get when they tour your facilities? Are all visitors treated the same? Is a funder treated the same as a potential client? Does any thought what-so-ever go into planning the outcome of a tour? What do you want your visitor to do when they leave your agency? My husband often recounts the story of the young man who gave the tour of Earlham College. He clearly knew who the decision maker was, Frank’s parents. Everything was pitched to them. Frank and his parent’s were so impressed with this young man, that not only did Frank go to Earlham College, but Frank also followed this young man to Washington University
    ious “Wow Factor”.

    So let’s go through a list of rewards you can put on your list. You may decide to arrange 5-10 rewards for varying amounts of sales generated. For example, $100 sales you give away ‘X’ gifts. For $250 sales, you give ‘Y’ Gifts, $500 plus you give ‘Z’ gifts – you get the idea.

    Rewards (combine many on the list to create ultimate thoughtful gifts)

    I find the key is to give people lifestyle enhancing gifts – money is a boring cop-out! Money trading for referral strategies falls into a Joint Venture strategy under my definition.

    Referral Rewards include things like -

    Limo ride

    Dinner for 2

    Movie tickets

    Live Show

    Holiday

    Flights

    Weekend Away

    Harley Ride

    Gift Vouchers to Favorite Store

    Favorite Alcoholic Beverage

    Bottle of Wine – (standard)

    Tickets to Sporting Event

    Hot Air Balloon Ride

    Book/s

    DVD’s

    CD’s – music

    CD’s – area of interest (i.e. self-help etc)

    Send them a Special Report (from my Immortals Site like this one – cheers!)

    Massage voucher

    Subscription to a magazine

    Hire them a dream car for a day (Ferrari etc)

    Flowers to turn up at their house / office

    Organize a caterer to turn up at their house and cook a meal for them

    Chocolates

    Bath and Relaxation Products

    I am sure this list will stimulate some ideas for you – time to make your own list or add to this one. The more yo

    Restaurant Wine Serving Tips
    If your restaurant will be serving wine, you must take care to serve it properly. Wine served properly can enhance and optimize the taste and bouquet, while serving it improperly will cause your wine to taste differently, even badly.TemperatureMost wines have a proper serving temperature for optimal taste. Light colored wines, including white wines, ros?s and most sparkling wines will taste their best if served chilled at about 45 to 50 degrees. This temperature can be obtained by refrigerating the wine for about 1 - 2 hours before serving. Red wines are usually best served at a slightly cool room temperature, typically 60 to 65 degrees. Remember
    rley Ride

    Gift Vouchers to Favorite Store

    Favorite Alcoholic Beverage

    Bottle of Wine – (standard)

    Tickets to Sporting Event

    Hot Air Balloon Ride

    Book/s

    DVD’s

    CD’s – music

    CD’s – area of interest (i.e. self-help etc)

    Send them a Special Report (from my Immortals Site like this one – cheers!)

    Massage voucher

    Subscription to a magazine

    Hire them a dream car for a day (Ferrari etc)

    Flowers to turn up at their house / office

    Organize a caterer to turn up at their house and cook a meal for them

    Chocolates

    Bath and Relaxation Products

    I am sure this list will stimulate some ideas for you – time to make your own list or add to this one. The more you do this and get to know your customers, the easier this is.

    Now to my favourite... and WHY?

    I think one of the best referral gifts you can give is a magazine subscription.

    Why?

    #1 - Because it is low cost.

    #2 - It is something physical that gets sent to them and will act as a surprise every time it hits the letterbox.

    #3 - You can custom choose the magazine based on what they have a passion or interest in - this is ultimate personalization.

    "It's the thought that counts"

    #4 - The monthly reminder keeps you top of mind for future referral generation.

    #5 - It is systemized for you by the company that fulfills the orders - you only need to order it once - how easy is that?

    #6 - The entire cost of annual subscription can be absorbed in the first sale you make (do your numbers)

    #7 - They get 12 gifts for the one referral - over delivering at its best!

    #8 - This gift naturally engages the Law of Reciprocity. If they fail to send more referrals, then every month they get a reminder when that magazine hits their desk. Before long, the natural Law of Reciprocity kicks in and they make an effort to send more people to you.

    The system that you initiated and gets fulfilled by someone else creates a system of ongoing referrals - "Ultimate Leverage" Need I say more?

    In Part 4, I will reveal the critical step - this is where most businesses fail to maximize their referral systems.

    Until then...

    Think BIG! Act BOLD! Have FUN!

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