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Other Added - This Chiropractic Marketing Tip Is Almost Too Easy
No doubt that most entrepreneurs want to succeed in business and I wont argue that failing is on the top of the do list for anyone. Here are five things you must do to fail in business.1 You must want to become an overnight success. Isn’t it great to hear about some new product becoming an instant hit? Realistically, most overnight success stories take a lot more than one night of work. Think of any popular brand and think how long it took to create it. Even though things can happen quickly online, it takes a lot of testing and trying of what works for your business.2 You must do it all alone. It takes a tea
Most of the time 3 properly written contacts to a list of 10 inactive patients will turn into 4 to 6 reactivated patients for you.
Really!
Now, because of the automation and ease that comes with email, and online audio and video, I'm personally partial to using the Internet with chiropractic marketing to reactivate patients.
But, again, you don't have to use the Internet.
However, with something online like the Chiropractic Dashboard you don't have to worry about sending out letters or postcards or whether your staff is making the calls to your inactive patients at the correct time or not like you do with traditional chiropractic marketing.
Online, with something like the Chi
Six-Sigma provides a methodical, disciplined, quantitative approach to continuous process improvement. Through applying statistical thinking, Six Sigma uncovers the nature of business variation and its affect on waste, operating cost, cycle time, profitability, and customer satisfaction.The term “six sigma” is defined as a statistical measure of quality, specifically, a level of 3.4 defects per million or 99.99966% high-quality. To put into practice the Six Sigma management philosophy and achieve this high level of quality, an organization implements the Six Sigma methodology. The fundamental objective of the Six S
And, frankly, I probably shouldn't even be telling you this because it DOESN'T even require the Chiropractic Dashboard to work like crazy.
In fact, you can start benefitting from this powerful chiropractic marketing tip immediately after you finish this email.
Excited yet?
No?
Just hang tight, you will be. Trust me.
First, a question...
Have you ever stained a deck?
Yeah... a deck... a wooden one... have you ever stained one?
No?
Well, me neither.
I was absent the day the Big Guy upstairs handed out "handyman" skills.
Anyway, when I lived in New Jersey I had this really nice cedar and Trex deck installed overlooking my backyard of about a 1/4 acre.
It kind of had this mid-western feel to it... really nice.
If you're not familiar with Trex, it's sort of like a tough plastic that doesn't require any maintenance, and is sometimes used as decking.
Perfect for a 'home repair challenged' guy like myself.
The only maintenance it did require was an annual application of the cedar stain on the cedar.
Of course, I had to call our handy man in each year to do it for me, but nevertheless, it got done. :-)
I think we paid him around $400 or so to restain all of the cedar which was fine by me and good for him.
What amazed me, though, was that every year when it was time to have the deck restained again, if I didn't call the handyman to come back he would never call me.
And, because of that, there were many years where I didn't end up calling the handyman back for well over a year and a half, if not more.
What the heck does my deck and lack of maintenance skills have to do with your chiropractic practice?
A heck of a lot!
Here's why:
Most of your patients are just like me.
No... not bad with tools... but... busy.
Sometimes so busy, running around with tons on their personal To Do list that their chiropractic care falls by the wayside.
In some cases, it falls by the wayside for so long that they either forget about it altogether or, more likely, they become uncomfortable calling your office to schedule a new appointment, embarrassed that it's been so long.
What happens then?
They don't call and don't come back for care with you.
And, the typical chiropractic office chalks them up as a former patient... a lost patient.
Meanwhile, they're not lost.
They're just what we would call INACTIVE.
And, until you do something proactive to REACTIVATE them, they're going to stay inactive.
The good news is that statistics show over 50% of your inactive patients would become active again in your office if you simply contacted them about getting started again.
That's 5 out of 10 inactive patients you're currently not seeing right now, that would come back in to your office and start-up their care program again with you, if you simply contacted them.
Contact them, how?
Doesn't matter.
Postcard, letter, staff call, email, online video, audio postcard.
The key is just letting them know you're concerned about them, not angry or upset with them, and would love to get them back on the right track again.
And, if you can contact them more than once, for the ones who don't respond to your initial contact, even better.
Most of the time 3 properly written contacts to a list of 10 inactive patients will turn into 4 to 6 reactivated patients for you.
Really!
Now, because of the automation and ease that comes with email, and online audio and video, I'm personally partial to using the Internet with chiropractic marketing to reactivate patients.
But, again, you don't have to use the Internet.
However, with something online like the Chiropractic Dashboard you don't have to worry about sending out letters or postcards or whether your staff is making the calls to your inactive patients at the correct time or not like you do with traditional chiropractic marketing.
Online, with something like the Chir
When used effectively, classified ads can be one of the quickest and most inexpensive ways to increase your sales. A well written classified ad can generate thousands in sales, yet could cost you pennies to write and run.Most people don’t appreciate the power of well written classified ads. They think classified ads are for selling cars, or finding jobs, and not for expanding a business. While it’s true a classified ad is a good way to achieve the above, it is also true that classified ads can be used to launch and expand multi million pound businesses.Many businesses rely exclusively on these low cost ad
If you're not familiar with Trex, it's sort of like a tough plastic that doesn't require any maintenance, and is sometimes used as decking.
Perfect for a 'home repair challenged' guy like myself.
The only maintenance it did require was an annual application of the cedar stain on the cedar.
Of course, I had to call our handy man in each year to do it for me, but nevertheless, it got done. :-)
I think we paid him around $400 or so to restain all of the cedar which was fine by me and good for him.
What amazed me, though, was that every year when it was time to have the deck restained again, if I didn't call the handyman to come back he would never call me.
And, because of that, there were many years where I didn't end up calling the handyman back for well over a year and a half, if not more.
What the heck does my deck and lack of maintenance skills have to do with your chiropractic practice?
A heck of a lot!
Here's why:
Most of your patients are just like me.
No... not bad with tools... but... busy.
Sometimes so busy, running around with tons on their personal To Do list that their chiropractic care falls by the wayside.
In some cases, it falls by the wayside for so long that they either forget about it altogether or, more likely, they become uncomfortable calling your office to schedule a new appointment, embarrassed that it's been so long.
What happens then?
They don't call and don't come back for care with you.
And, the typical chiropractic office chalks them up as a former patient... a lost patient.
Meanwhile, they're not lost.
They're just what we would call INACTIVE.
And, until you do something proactive to REACTIVATE them, they're going to stay inactive.
The good news is that statistics show over 50% of your inactive patients would become active again in your office if you simply contacted them about getting started again.
That's 5 out of 10 inactive patients you're currently not seeing right now, that would come back in to your office and start-up their care program again with you, if you simply contacted them.
Contact them, how?
Doesn't matter.
Postcard, letter, staff call, email, online video, audio postcard.
The key is just letting them know you're concerned about them, not angry or upset with them, and would love to get them back on the right track again.
And, if you can contact them more than once, for the ones who don't respond to your initial contact, even better.
Most of the time 3 properly written contacts to a list of 10 inactive patients will turn into 4 to 6 reactivated patients for you.
Really!
Now, because of the automation and ease that comes with email, and online audio and video, I'm personally partial to using the Internet with chiropractic marketing to reactivate patients.
But, again, you don't have to use the Internet.
However, with something online like the Chiropractic Dashboard you don't have to worry about sending out letters or postcards or whether your staff is making the calls to your inactive patients at the correct time or not like you do with traditional chiropractic marketing.
Online, with something like the Chi
It's funny , I have been in the water damage restoration industry for over 20 years. Yet every time I answer a call from a customer who has a water damage it's amazing that the same issues and questions are still asked. Here are a sample of some of the questions I have been asked and the answers that I know will help you in a tight situation.Here is a story that happened many years ago. I received a call a couple of years ago from a man that said he had a sewage damage in his basement. It seems that the sewage line backed up into his basement and he had about two inches of sewage. I told him about our service a
What the heck does my deck and lack of maintenance skills have to do with your chiropractic practice?
A heck of a lot!
Here's why:
Most of your patients are just like me.
No... not bad with tools... but... busy.
Sometimes so busy, running around with tons on their personal To Do list that their chiropractic care falls by the wayside.
In some cases, it falls by the wayside for so long that they either forget about it altogether or, more likely, they become uncomfortable calling your office to schedule a new appointment, embarrassed that it's been so long.
What happens then?
They don't call and don't come back for care with you.
And, the typical chiropractic office chalks them up as a former patient... a lost patient.
Meanwhile, they're not lost.
They're just what we would call INACTIVE.
And, until you do something proactive to REACTIVATE them, they're going to stay inactive.
The good news is that statistics show over 50% of your inactive patients would become active again in your office if you simply contacted them about getting started again.
That's 5 out of 10 inactive patients you're currently not seeing right now, that would come back in to your office and start-up their care program again with you, if you simply contacted them.
Contact them, how?
Doesn't matter.
Postcard, letter, staff call, email, online video, audio postcard.
The key is just letting them know you're concerned about them, not angry or upset with them, and would love to get them back on the right track again.
And, if you can contact them more than once, for the ones who don't respond to your initial contact, even better.
Most of the time 3 properly written contacts to a list of 10 inactive patients will turn into 4 to 6 reactivated patients for you.
Really!
Now, because of the automation and ease that comes with email, and online audio and video, I'm personally partial to using the Internet with chiropractic marketing to reactivate patients.
But, again, you don't have to use the Internet.
However, with something online like the Chiropractic Dashboard you don't have to worry about sending out letters or postcards or whether your staff is making the calls to your inactive patients at the correct time or not like you do with traditional chiropractic marketing.
Online, with something like the Chi
Can I replace my existing trade show graphics with printed fabric graphics?Maybe. It depends on the type of display and how it assembles. Your display provider should be able to consult with you to see what different configurations and graphic mediums are possible with your display.Are graphics easy to change on fabric displays?Yes. One of the most attractive features of fabric displays is their versatility. Fabric panels can be changed frequently at a much lower cost that than older heavy plastic graphic panels. This allows companies to keep their display looking fre
They're just what we would call INACTIVE.
And, until you do something proactive to REACTIVATE them, they're going to stay inactive.
The good news is that statistics show over 50% of your inactive patients would become active again in your office if you simply contacted them about getting started again.
That's 5 out of 10 inactive patients you're currently not seeing right now, that would come back in to your office and start-up their care program again with you, if you simply contacted them.
Contact them, how?
Doesn't matter.
Postcard, letter, staff call, email, online video, audio postcard.
The key is just letting them know you're concerned about them, not angry or upset with them, and would love to get them back on the right track again.
And, if you can contact them more than once, for the ones who don't respond to your initial contact, even better.
Most of the time 3 properly written contacts to a list of 10 inactive patients will turn into 4 to 6 reactivated patients for you.
Really!
Now, because of the automation and ease that comes with email, and online audio and video, I'm personally partial to using the Internet with chiropractic marketing to reactivate patients.
But, again, you don't have to use the Internet.
However, with something online like the Chiropractic Dashboard you don't have to worry about sending out letters or postcards or whether your staff is making the calls to your inactive patients at the correct time or not like you do with traditional chiropractic marketing.
Online, with something like the Chi
Auto insurance can make all of the difference in the world in the unfortunate event of an accident. Not only does it cover property damage, but auto insurance offers other protections as well.For example, liability coverage will cover damage you cause to other vehicles in an accident, and it can also cover others' medical expenses.The type of policy you have will determine the dollar amount of coverage you receive in these areas. The cost of the policy will be affected by the level of protection you buy, and other factors such as your age, and driving record.Given the importance of auto insurance, it'
Most of the time 3 properly written contacts to a list of 10 inactive patients will turn into 4 to 6 reactivated patients for you.
Really!
Now, because of the automation and ease that comes with email, and online audio and video, I'm personally partial to using the Internet with chiropractic marketing to reactivate patients.
But, again, you don't have to use the Internet.
However, with something online like the Chiropractic Dashboard you don't have to worry about sending out letters or postcards or whether your staff is making the calls to your inactive patients at the correct time or not like you do with traditional chiropractic marketing.
Online, with something like the Chiropractic Dashboard, you can have the 3 contacts being done for you, with email, audio, and video, all on total autopilot without you ever having to think about it.
Regardless, though, remember...
Don't lose patients and cash flow just because they haven't been into your office in a while.
Even if it's been months, it's important to recognize, with some simple contacts executed at the correct time you could start bringing back half of your inactive patients.
Think of the financial impact that would have on your practice and lifestyle.
HUGE!
Sidebar: I wonder how much money our former handyman is losing ever year by not contacting former customers about having their decks restained.
Probably THOUSANDS!
With some simple contacts he could probably reclaim most of that.
You too, in your practice, with your chiropractic marketing.
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