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    Advertising In The Local Press
    There are three main reasons why I would hesitate when deciding to advertise in the local press:• Everyone else is doing it• Nobody buys a paper for the adverts• The odds are it won’t workJust because everyone else is doing it, doesn’t mean it’s a good thing, or more importantly – that it actually works! However it seems the natural thing to do – you need to rai
    projects that you are working on, even if you are in-between client engagements.

    Running surveys to find out

    Six Sigma Certification – Benefits for Your Business
    No matter what, your business will benefit from Six Sigma certification; unless, of course, some unforseen situation happens to disrupt the implementation of the Six Sigma methodology; not the least of which is inadequate Six Sigma training.Six Sigma Certification - Will It Really Benefit Your Organization?The success of Six Sigma certification and implementation depends on m
    If you want to attract more clients… get busy. Because activity attracts.

    Your busy-ness should include:

    Being seen at industry or networking events.

    Writing articles that get published – at least in your own newsletter.

    Participating in industry meetings.

    Participating in web-based discussion groups. Don’t just be a lurker on the list.

    Getting out and meeting people, prospects and referral partners.

    Having projects that you are working on, even if you are in-between client engagements.

    Running surveys to find out

    Decision Support Systems, Part 1 - Detailed Business Performance Capture
    A simple analysis of the functionality of a decision support system, is presented. In an effort to analyze the performance of a Business, and develop strategy for the future positioning in a competitive environment, the dimension of time is crucial (this is why all data warehouse systems have a time dimension and maintain historical data). In this article series, we describe three functi
    p>Being seen at industry or networking events.

    Writing articles that get published – at least in your own newsletter.

    Participating in industry meetings.

    Participating in web-based discussion groups. Don’t just be a lurker on the list.

    Getting out and meeting people, prospects and referral partners.

    Having projects that you are working on, even if you are in-between client engagements.

    Running surveys to find out

    7 Tips for Better Ads
    The content of advertising is basically the same no matter what the media. It is good and it works, or it is bad. Some TV ads are so clever people tend to remember the cleverness and forget the product.Here are seven tips to help you create better ads. Better ads for Newspaper, Radio, Billboards, Cable, Yellow Pages, anything with your name on it.1. It's Not About YOU.
    sletter.

    Participating in industry meetings.

    Participating in web-based discussion groups. Don’t just be a lurker on the list.

    Getting out and meeting people, prospects and referral partners.

    Having projects that you are working on, even if you are in-between client engagements.

    Running surveys to find out

    Approachability FAQ's Answered, Part 2
    The following questions come directly from hand-written audience evaluations from my speeches. I hope they provide you with great insight into approachability!How can I get over fear of rejection? First of all, you’re not alone. Fear of rejection is the #1 reason humans are terrified of public speaking, afraid to approach others, and especially, ask others out on date
    st be a lurker on the list.

    Getting out and meeting people, prospects and referral partners.

    Having projects that you are working on, even if you are in-between client engagements.

    Running surveys to find out

    Is One Of Your Employees Holding You Hostage?
    I just learned of another NBA player who has been accused of domestic violence. This is the third or fourth time that this player has had off-court problems which are in addition to numerous on-court issues. I am waiting to hear the lame excuse his team officials are going to use to defend this guy.Oh, did I mention he is an all star?This guy is a cancer on his team and is
    projects that you are working on, even if you are in-between client engagements.

    Running surveys to find out more about your market space.

    And more...

    What I’m saying here is that you should have a planned approach for increasing your perceived level of “activity”. Your potential clients want you to be busy, because it implies that you are good at what you do. Plus it could mean you are one of the few hip, happening, and tuned-in professionals in your field.

    Before you increase your activity, first understand who your market is. That’s right, you need to d

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