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  • Other Added - Taking The Helm: A Dinghy Sailor's View Of Business Startup

    Six Sigma Black Belt Training
    Black belts are to Six Sigma what main masts are to ships. Both are prime movers in their own respects. The fundamental and distinguishing personality traits of a black belt candidate are their leadership skills and brilliant overall ability. Personality traits of these candidates usually overlap the A and B types. What is more, these are devoted individuals whose pleasurable moments intersect with the success of tasks on hand.Black Belt Training For CandidatesTypically, Six Sigma Black Belt training is given over 24 days and spread over 5 months. The full course training costs up to $14,950. The objective of Black Belt training is to develop data driven and competent Six Sigma practitioners who can lead from the front. However, it goes without saying that the training can be effective for those students who are already exposed to Six Sigma environments in their work places.Objectives Of The Training CourseThe objectives of Six Sigma black belt training are to present the principles that are essential for Six Sigma implementation methodology to professionals. The training also focuses on familiarizing the participants with the tools and techniques to independently select and implement Six Sigma in their organizations. The participants are trained to be able to identify potential for improvements in terms of financial returns as a result of implementing Six Sigma.Six Sigma Black Belt training can be more meaningful provided it helps to develop leadership and communication skills, which are essential for the success of Six Sigma. This is ensured by facilitating collaboration and communication channels between practicing Six Sigma organizations and prof
    have back-up plans. What if the sales do not come in as quickly as hoped, what if it takes longer than expected to get into full production? Having a fall-back position is not to be pessimistic. It is rather to be prudent.

    There are very few startups whose business plans work out to the letter. That is why, when you are learning to sail, it pays to stay near the shore, where getting help is easier than in open water. If you grow too fast, you may get out of your depth. Having a life jacket makes sense; it does not mean you are a greenhorn. Organize a line of credit at the bank before you need it; if you wait till you are on the verge of capsizing, it will probably be too late.

    If you sense you are getting into trouble, take early action. Like the sailor who can luff up (point the boat into the wind) to relieve wind pressure while he makes alterations, the entrepreneur can rein in expenditure and focus on the essentials while he figures out the best course of action.

    Landing

    I have a friend who built his own 40ft yacht, launched it and started sailing away from the quayside without ever having sailed before. He had picked up the rudiments of navigation from a book, but had overlooked the docking procedure. Getting back ashore was very tricky!

    The difficulty is that you will be dealing with the wind and wanting to bring the boat to a stop at the right place. If you are aiming at a jetty, you may have some maneuvers to accomplish before coming along side. It is not at all like stopping the car; it is more like stopping the car with the gears engaged, or if you drive an automatic, stopping with the car in drive!

    Landing: business startup version

    Setting up the business in such a way that you can work towards less than ten-hour days is very important. A startup will produce an adrenalin rush. Maintaining those high adrenalin levels will be bad for the business and your own health.

    This is the time to be sure that your management controls are giving you the information you need. Maybe it is the end of the quarter, or the year. Of course you will have been monitoring performance as you navigated the shoals during the period, but now you will be wanting to compare out-turn to what you would put in the business plan. You want to finish the quarter or the year in a way that bodes well for the future, even if the variances are considerable. Like with feedback from customers, as you prepare to land, you will be evaluating all the figures to see how you can better come ashore next time around.

    Most startups don not make profits from the start. Early on, a positive cash flow is the vital measure of success

    Job Search Engines: An Effective Job-hunting Tool
    Nowadays, looking for a job is easy; this is because of the tools available online. One effective tool for job hunting is job search engine. It allows you to look for job vacancies on a certain area or even globally. What these job search engines do is create a bank of jobs, which came from different companies. Then, they categorized the collected data so that job seekers can easily locate a job appropriate for them.This also provide convenience to job seekers since the search process has been narrowed down into just job listings instead of using a regular search engine that may provide you a long list of results and some may not even be associated with the job you are looking for.Another advantage of using job search engines is their large job bank. If you are looking for job and does not have restrictions on the job location, then using job search engines is good for you.Unlike the job ads in newspapers, which can only provide you limited search ads and you cannot go back to the ads posted the other day, job search engines provides a wide range of selection and are searchable as long as the job is still offered by the company. However, some job search engines are limited only to certain regions or countries so you may want to check the services offered before choosing a job search engine.Job search engines are also easy to use because all you have to do is using the search box. They even list the job per category so you can also view all job listings for a specific job position. Some job search engine also great features offered by, which will make your job-hunting much easier. These include:• Free resume posting. Job search engines often allow you
    Introduction

    Sailing involves passion! You have to be impelled to do it. It is not even like riding a bicycle, which may be fun but will also enable you to get from A to B. Dinghy sailing is not a practical pursuit. You will only do it if you really love it. Just like starting a business.

    Dinghy sailing may not immediately seem to have lessons for starting a business. However, my experience with both convinces me that it offers some valuable learning for entrepreneurs. Read why I think this is so.

    Watching the wind

    Before you go for a day's sailing in a dinghy, there is a lot to be prepared. It may look like the sailor is fiddling around, looking at the sky, scanning the horizon and seeming to hesitate before getting launched. He is probably going back and forth to the clubhouse, clutching bits and bobs, as well as looking around at pennants fluttering in the breeze, or burgees swivelling at mast heads. He may change his clothes and life jacket. All this has a purpose. Before leaving the shore, he needs to assure himself about the weather conditions, the wind direction and force. It is almost as though he has a checklist in mind.

    Watching the wind: business startup version

    It is not possible to decide to set up in business without making a careful assessment of the opportunity, the product, and your capacity to meet an identified need. But there is no point in taking the trouble to prepare a business plan if you are not passionate about what you are doing. Even so, you may have to test some things out and a false start is not beyond question.

    You will focus on success, and you will know what you are doing. You will surely have identified the downside risks. Just like the sailor who needs to decide if he has the skill to sail in the prevailing wind conditions and how he is going to get back to shore, you will want to consider how you will cope if things don not work out as planned.

    Above all, you will need a deep sense of purpose. Now is the time to feel what it is like to be in business—your business. Right here, on dry land before you launch your startup.

    Rigging the boat

    There is the jib to rig, the mainsail to raise, the kicking strap to adjust, the tiller to slot in and the rudder to fix. Are the halyards taught? Is the Cunningham cleated, the outhaul stretched and the clew tied down in a reef knot? Is there a figure of eight knot at the inboard end of the main sheet? This all takes time. The sailor may have announced that he was only going to sail for a couple of hours and since arriving at the club he has already been preparing to set sail for half an hour or more.

    Rigging the boat: business startup version

    What business model will you use? You will want to be clear about the value that your customers will get from your products and the most effective way to deliver them. No doubt you will know what resources and equipment you will need to set up shop. What business structure is right for you? Are you going to be a sole proprietor or do you need to incorporate? If the latter, which is right form for your business? You will be deciding how to get sales and orders filled.

    The business plan is great, but it is only a plan. Now you have to put all the pieces in place. It is more than walking down Main Street with a bag of samples on your arm. You cannot do any of this unless you have already cleared the decks for action.

    Setting sail and leaving the shore

    The sailor is finally ready. The boat needs to be pointing into the wind with the sails flapping freely so that it does not suddenly take off before the he is ready. He is probably by now knee-deep in the water and and jostling the hull. If he is setting off from the jetty, the method will be different and he may prefer to have the painter held by someone onshore till he has pushed off. Of course, he will have to determine how he is going to leave the shore, depending upon the wind direction. Then he sets off in a frenzy of activity, with eyes everywhere: sails, rudder, centreboard, other boats...

    Setting sail and leaving the shore: business startup version

    For the business startup, setting sail is getting the first sale! Now that you have achieved your first bit of revenue, you will also probably get some customer feedback. This is vital information; what is good about the product; how is the price; what does it lack? Just like the sailor who gets feedback from the boat's reaction to the wind. He can adjust the trim and sail more sweetly. At this early stage the startup entrepreneur's attention needs to be unwavering.

    This is the point where economy is vital. Keep cash in the business by avoiding spending too lavishly and making sure that invoices are settled on time.

    You will need to make many early adjustments to the business. Reality will be very different to the plan. That is OK and only to be expected. Keep your focus, but be prepared to change the forecast, seek more funding, delay hiring—taking the actions necessary to stay afloat.

    Positioning the helmsman and crew

    The helmsman always sits on the windward side of the boat. The crew sits towards the bow and has the job of trimming the jib and counterbalancing the helmsman. The two must work together, both reacting to shifts in the wind, especially gusts, and the set of the sails. Both also pay attention to the boat's trim by adjusting their positions fore and aft, as well as pulling in or letting out the sails. The purpose of all this is to improve the boat's performance, sailing more comfortably and faster. It is the helmsman who directs and he uses the tiller to steer an effective course, combined with the set of the sail and the position of the crew.

    Positioning the helmsman and crew: business startup version

    Now that you are actually in business (sailing) and the planning stage is over, you need to start thinking about growing the business and expanding your horizons. It is more than just staying afloat. The advantage of a small boat or a small business is that you can tweak things easily, but you need to be aware that the business climate can change abruptly, just like the winds on the water.

    Your pre-launch expectations will prove to have been wide of the mark. You will find you have probably too many resources in one area and not enough in another. Products that fared well in tests may flop in the market or the prices that looked right on paper will not wash with customers.

    When you launch and for a while you will be keeping your hands firmly on the tiller, but soon it will be important to let your crew take a hand on it. They watch you for a while and then you need to get out of the way and let them feel what it’s like to take the helm. You are not handing over control, for you remain the skipper, but they get to share responsibility and learn the ropes.

    Points of sailing

    Reaching involves the wind blowing at right angles to the boat from behind the helmsman's back and is generally a good steady state. The secret of it is to keep the sail trimmed to sail a straight course. A dinghy cannot go straight into the wind, so you use beating, with the sails forming a kind of wedge to the wind at about a 45? angle to the wind to propel the boat forward—tacking from one side to the other.

    Going about can be hazardous because the boat has to have good speed to effect the change of direction. There is a dead point when facing directly into the wind, where you can lose momentum and direction, making the boat is unstable. When the bow has swung around, both helmsman and crew have to change sides, readjust the sails and their balance to pick up speed again in the new direction.

    Running is sailing with the wind directly behind you and the mainsail fully out to one side or the other. You pull up the centreboard and for me, this is the scariest, though often the fastest kind of sailing. The boat becomes very skittish.

    It is very exciting, but it is at these moments that you risk uncontrolled gybing - i.e., when the sail flips over from one side to the other and the boom travels almost 180?. Even a controlled gybe I find hard. You are traveling fast and need to pull in the mainsheet quickly to avoid the boom hitting you on the head.

    Points of sailing: business startup version

    Of course, the business will not be plain sailing, either. Marketing campaigns will not only change according to available budget, but the focus and type of promotional activity will need to be adapted. If you are picking up speed, you should not assume that sales volume will get rid of all your problems.

    Chances are that hikes in sales will require more finance in the short term, rather than less. Bear in mind that if revenue is, say, $50,000 a month, for example, with an average settlement of 45 days you will need cash of $75K in the business, just to cover those sales. If settlement stretches to 60 days because you are so busy chasing other things, you will need $100K. If your sales double at the same time, so will the cash need—to $200,000.

    Seasonality or the business cycle may mean sometimes sailing as near to the wind as possible, cutting variable costs and maintaining fixed costs at a minimum. In periods of rapid expansion, you may need more hands on deck. It could be wise to subcontract rather than adding to the permanent payroll that could sink you when things slack off.

    Dealing with surprise—the capsize

    Everyone capsizes. If you don not, you not really trying. You get wet and you may panic, and even with your life jacket on you will be flapping around in the water with lots of decisions to make. The water is cold and you will tire quickly.

    Experienced sailors do not have to think about capsizing, but the nervous newbie tends to develop mental pictures of flipping over. This is a mistake. A positive image of successful sailing will most likely have you returning to shore exhilarated and dry. The inner game plan will have a strong effect on the real outcome. If you picture capsize, that is what you will surely get. I know this from experience.

    It is most important to stay with the boat, not attempt to swim ashore. You will have some uncomfortable actions to get the boat upright and to scramble back aboard. You may scrape your limbs and find that your ropes are in a tangle.

    Dealing with surprise—the capsize: business startup version

    Small business survival rates are notoriously low. Most startups fail and some capsize very quickly. Even good ones can keel over, which is why it is wise to consider downside risks and have back-up plans. What if the sales do not come in as quickly as hoped, what if it takes longer than expected to get into full production? Having a fall-back position is not to be pessimistic. It is rather to be prudent.

    There are very few startups whose business plans work out to the letter. That is why, when you are learning to sail, it pays to stay near the shore, where getting help is easier than in open water. If you grow too fast, you may get out of your depth. Having a life jacket makes sense; it does not mean you are a greenhorn. Organize a line of credit at the bank before you need it; if you wait till you are on the verge of capsizing, it will probably be too late.

    If you sense you are getting into trouble, take early action. Like the sailor who can luff up (point the boat into the wind) to relieve wind pressure while he makes alterations, the entrepreneur can rein in expenditure and focus on the essentials while he figures out the best course of action.

    Landing

    I have a friend who built his own 40ft yacht, launched it and started sailing away from the quayside without ever having sailed before. He had picked up the rudiments of navigation from a book, but had overlooked the docking procedure. Getting back ashore was very tricky!

    The difficulty is that you will be dealing with the wind and wanting to bring the boat to a stop at the right place. If you are aiming at a jetty, you may have some maneuvers to accomplish before coming along side. It is not at all like stopping the car; it is more like stopping the car with the gears engaged, or if you drive an automatic, stopping with the car in drive!

    Landing: business startup version

    Setting up the business in such a way that you can work towards less than ten-hour days is very important. A startup will produce an adrenalin rush. Maintaining those high adrenalin levels will be bad for the business and your own health.

    This is the time to be sure that your management controls are giving you the information you need. Maybe it is the end of the quarter, or the year. Of course you will have been monitoring performance as you navigated the shoals during the period, but now you will be wanting to compare out-turn to what you would put in the business plan. You want to finish the quarter or the year in a way that bodes well for the future, even if the variances are considerable. Like with feedback from customers, as you prepare to land, you will be evaluating all the figures to see how you can better come ashore next time around.

    Most startups don not make profits from the start. Early on, a positive cash flow is the vital measure of success—

    Creative, Inexpensive, and BIG Value Marketing Gift Ideas
    "Tis the season to be jolly!" A great attitude is easy to have when you design your gifts with a lot of thought and don't allow the experience take you to the cleaners. One of the traditions I like at this time of year is remembering all the people that were there for me this past year. Especially those that didn't receive anything in return for it -- in the smallest or largest way. Meaningful gift giving does not have to be expensive. In fact, some of the most precious gifts are the ones that cost very little, but mean a great deal because of the time and effort it took to select, or create, and mail. Here are eight ideas I have used over the last few years. You can use these as Christmas gifts; add them to your "leave-behind" marketing package, a referral thank you, or "thanks for helping me" gift. It does make a difference if your logo or advertising information is on the gift. It does affect the perceived value on their part and can make a difference in your relationship. Make the choice to add your information or leave it off with their perception in mind. Remember, marketing is all perception and not product or service. 1. Purchase discontinued note card sets from Hallmark and other card shops during the year. If you call and ask your nearest store as to the time of year when they discount "previous season" items, they will gladly tell you. You can save from 50% to 75% on these items. 2. Create a logo candy jar. You can purchase candy jars with different seasonal markings. Then create a stencil with your company logo or web site address (I prefer the web site address). You can buy the stencil supplies and the empty candy

    Rigging the boat: business startup version

    What business model will you use? You will want to be clear about the value that your customers will get from your products and the most effective way to deliver them. No doubt you will know what resources and equipment you will need to set up shop. What business structure is right for you? Are you going to be a sole proprietor or do you need to incorporate? If the latter, which is right form for your business? You will be deciding how to get sales and orders filled.

    The business plan is great, but it is only a plan. Now you have to put all the pieces in place. It is more than walking down Main Street with a bag of samples on your arm. You cannot do any of this unless you have already cleared the decks for action.

    Setting sail and leaving the shore

    The sailor is finally ready. The boat needs to be pointing into the wind with the sails flapping freely so that it does not suddenly take off before the he is ready. He is probably by now knee-deep in the water and and jostling the hull. If he is setting off from the jetty, the method will be different and he may prefer to have the painter held by someone onshore till he has pushed off. Of course, he will have to determine how he is going to leave the shore, depending upon the wind direction. Then he sets off in a frenzy of activity, with eyes everywhere: sails, rudder, centreboard, other boats...

    Setting sail and leaving the shore: business startup version

    For the business startup, setting sail is getting the first sale! Now that you have achieved your first bit of revenue, you will also probably get some customer feedback. This is vital information; what is good about the product; how is the price; what does it lack? Just like the sailor who gets feedback from the boat's reaction to the wind. He can adjust the trim and sail more sweetly. At this early stage the startup entrepreneur's attention needs to be unwavering.

    This is the point where economy is vital. Keep cash in the business by avoiding spending too lavishly and making sure that invoices are settled on time.

    You will need to make many early adjustments to the business. Reality will be very different to the plan. That is OK and only to be expected. Keep your focus, but be prepared to change the forecast, seek more funding, delay hiring—taking the actions necessary to stay afloat.

    Positioning the helmsman and crew

    The helmsman always sits on the windward side of the boat. The crew sits towards the bow and has the job of trimming the jib and counterbalancing the helmsman. The two must work together, both reacting to shifts in the wind, especially gusts, and the set of the sails. Both also pay attention to the boat's trim by adjusting their positions fore and aft, as well as pulling in or letting out the sails. The purpose of all this is to improve the boat's performance, sailing more comfortably and faster. It is the helmsman who directs and he uses the tiller to steer an effective course, combined with the set of the sail and the position of the crew.

    Positioning the helmsman and crew: business startup version

    Now that you are actually in business (sailing) and the planning stage is over, you need to start thinking about growing the business and expanding your horizons. It is more than just staying afloat. The advantage of a small boat or a small business is that you can tweak things easily, but you need to be aware that the business climate can change abruptly, just like the winds on the water.

    Your pre-launch expectations will prove to have been wide of the mark. You will find you have probably too many resources in one area and not enough in another. Products that fared well in tests may flop in the market or the prices that looked right on paper will not wash with customers.

    When you launch and for a while you will be keeping your hands firmly on the tiller, but soon it will be important to let your crew take a hand on it. They watch you for a while and then you need to get out of the way and let them feel what it’s like to take the helm. You are not handing over control, for you remain the skipper, but they get to share responsibility and learn the ropes.

    Points of sailing

    Reaching involves the wind blowing at right angles to the boat from behind the helmsman's back and is generally a good steady state. The secret of it is to keep the sail trimmed to sail a straight course. A dinghy cannot go straight into the wind, so you use beating, with the sails forming a kind of wedge to the wind at about a 45? angle to the wind to propel the boat forward—tacking from one side to the other.

    Going about can be hazardous because the boat has to have good speed to effect the change of direction. There is a dead point when facing directly into the wind, where you can lose momentum and direction, making the boat is unstable. When the bow has swung around, both helmsman and crew have to change sides, readjust the sails and their balance to pick up speed again in the new direction.

    Running is sailing with the wind directly behind you and the mainsail fully out to one side or the other. You pull up the centreboard and for me, this is the scariest, though often the fastest kind of sailing. The boat becomes very skittish.

    It is very exciting, but it is at these moments that you risk uncontrolled gybing - i.e., when the sail flips over from one side to the other and the boom travels almost 180?. Even a controlled gybe I find hard. You are traveling fast and need to pull in the mainsheet quickly to avoid the boom hitting you on the head.

    Points of sailing: business startup version

    Of course, the business will not be plain sailing, either. Marketing campaigns will not only change according to available budget, but the focus and type of promotional activity will need to be adapted. If you are picking up speed, you should not assume that sales volume will get rid of all your problems.

    Chances are that hikes in sales will require more finance in the short term, rather than less. Bear in mind that if revenue is, say, $50,000 a month, for example, with an average settlement of 45 days you will need cash of $75K in the business, just to cover those sales. If settlement stretches to 60 days because you are so busy chasing other things, you will need $100K. If your sales double at the same time, so will the cash need—to $200,000.

    Seasonality or the business cycle may mean sometimes sailing as near to the wind as possible, cutting variable costs and maintaining fixed costs at a minimum. In periods of rapid expansion, you may need more hands on deck. It could be wise to subcontract rather than adding to the permanent payroll that could sink you when things slack off.

    Dealing with surprise—the capsize

    Everyone capsizes. If you don not, you not really trying. You get wet and you may panic, and even with your life jacket on you will be flapping around in the water with lots of decisions to make. The water is cold and you will tire quickly.

    Experienced sailors do not have to think about capsizing, but the nervous newbie tends to develop mental pictures of flipping over. This is a mistake. A positive image of successful sailing will most likely have you returning to shore exhilarated and dry. The inner game plan will have a strong effect on the real outcome. If you picture capsize, that is what you will surely get. I know this from experience.

    It is most important to stay with the boat, not attempt to swim ashore. You will have some uncomfortable actions to get the boat upright and to scramble back aboard. You may scrape your limbs and find that your ropes are in a tangle.

    Dealing with surprise—the capsize: business startup version

    Small business survival rates are notoriously low. Most startups fail and some capsize very quickly. Even good ones can keel over, which is why it is wise to consider downside risks and have back-up plans. What if the sales do not come in as quickly as hoped, what if it takes longer than expected to get into full production? Having a fall-back position is not to be pessimistic. It is rather to be prudent.

    There are very few startups whose business plans work out to the letter. That is why, when you are learning to sail, it pays to stay near the shore, where getting help is easier than in open water. If you grow too fast, you may get out of your depth. Having a life jacket makes sense; it does not mean you are a greenhorn. Organize a line of credit at the bank before you need it; if you wait till you are on the verge of capsizing, it will probably be too late.

    If you sense you are getting into trouble, take early action. Like the sailor who can luff up (point the boat into the wind) to relieve wind pressure while he makes alterations, the entrepreneur can rein in expenditure and focus on the essentials while he figures out the best course of action.

    Landing

    I have a friend who built his own 40ft yacht, launched it and started sailing away from the quayside without ever having sailed before. He had picked up the rudiments of navigation from a book, but had overlooked the docking procedure. Getting back ashore was very tricky!

    The difficulty is that you will be dealing with the wind and wanting to bring the boat to a stop at the right place. If you are aiming at a jetty, you may have some maneuvers to accomplish before coming along side. It is not at all like stopping the car; it is more like stopping the car with the gears engaged, or if you drive an automatic, stopping with the car in drive!

    Landing: business startup version

    Setting up the business in such a way that you can work towards less than ten-hour days is very important. A startup will produce an adrenalin rush. Maintaining those high adrenalin levels will be bad for the business and your own health.

    This is the time to be sure that your management controls are giving you the information you need. Maybe it is the end of the quarter, or the year. Of course you will have been monitoring performance as you navigated the shoals during the period, but now you will be wanting to compare out-turn to what you would put in the business plan. You want to finish the quarter or the year in a way that bodes well for the future, even if the variances are considerable. Like with feedback from customers, as you prepare to land, you will be evaluating all the figures to see how you can better come ashore next time around.

    Most startups don not make profits from the start. Early on, a positive cash flow is the vital measure of success

    Over Forty? Give Yourself Permission Now to Follow Your Heart; it May Save Your Life
    There isn’t a better timeHave you defined and written down exactly what you want in your vocational life? Have you talked about it with others? Now is a perfect time to follow your heart and become a magnet for your dreams.Give yourself permission to live the life you chooseThis is harder than you might think. There are many obstacles to cross before doing the work you love. These include financial concerns, relationship concerns and family concerns; the list is endless.Your life is not endlessAt forty, we suddenly realize that our life has a finite length. So what better time could there be to create a more fulfilling and meaningful second half of your life?Examine your beliefsAre your beliefs helping you or holding you back? Go ahead and make a list of the beliefs you hold about yourself. Change the beliefs right now that are not helpful for the next stage of your life journey.Look at yourself as a productThere is no product you’ll feel better about selling than you. What are your best features? Who would benefit from using your best features? Who is the best audience for your services and or products?Build your support network nowMaking changes to your life cannot be done in isolation. Building a support network can provide you with the support you will need to attain your goals.A three tier approach:The bottom third of the tier is made up of “interested people”. These are people who you know are interested in your work. They make you feel good to just be around them. You should have 15-20 of these people in your network People in the middle-second tier are your “supporters”. These are the
    s in the wind, especially gusts, and the set of the sails. Both also pay attention to the boat's trim by adjusting their positions fore and aft, as well as pulling in or letting out the sails. The purpose of all this is to improve the boat's performance, sailing more comfortably and faster. It is the helmsman who directs and he uses the tiller to steer an effective course, combined with the set of the sail and the position of the crew.

    Positioning the helmsman and crew: business startup version

    Now that you are actually in business (sailing) and the planning stage is over, you need to start thinking about growing the business and expanding your horizons. It is more than just staying afloat. The advantage of a small boat or a small business is that you can tweak things easily, but you need to be aware that the business climate can change abruptly, just like the winds on the water.

    Your pre-launch expectations will prove to have been wide of the mark. You will find you have probably too many resources in one area and not enough in another. Products that fared well in tests may flop in the market or the prices that looked right on paper will not wash with customers.

    When you launch and for a while you will be keeping your hands firmly on the tiller, but soon it will be important to let your crew take a hand on it. They watch you for a while and then you need to get out of the way and let them feel what it’s like to take the helm. You are not handing over control, for you remain the skipper, but they get to share responsibility and learn the ropes.

    Points of sailing

    Reaching involves the wind blowing at right angles to the boat from behind the helmsman's back and is generally a good steady state. The secret of it is to keep the sail trimmed to sail a straight course. A dinghy cannot go straight into the wind, so you use beating, with the sails forming a kind of wedge to the wind at about a 45? angle to the wind to propel the boat forward—tacking from one side to the other.

    Going about can be hazardous because the boat has to have good speed to effect the change of direction. There is a dead point when facing directly into the wind, where you can lose momentum and direction, making the boat is unstable. When the bow has swung around, both helmsman and crew have to change sides, readjust the sails and their balance to pick up speed again in the new direction.

    Running is sailing with the wind directly behind you and the mainsail fully out to one side or the other. You pull up the centreboard and for me, this is the scariest, though often the fastest kind of sailing. The boat becomes very skittish.

    It is very exciting, but it is at these moments that you risk uncontrolled gybing - i.e., when the sail flips over from one side to the other and the boom travels almost 180?. Even a controlled gybe I find hard. You are traveling fast and need to pull in the mainsheet quickly to avoid the boom hitting you on the head.

    Points of sailing: business startup version

    Of course, the business will not be plain sailing, either. Marketing campaigns will not only change according to available budget, but the focus and type of promotional activity will need to be adapted. If you are picking up speed, you should not assume that sales volume will get rid of all your problems.

    Chances are that hikes in sales will require more finance in the short term, rather than less. Bear in mind that if revenue is, say, $50,000 a month, for example, with an average settlement of 45 days you will need cash of $75K in the business, just to cover those sales. If settlement stretches to 60 days because you are so busy chasing other things, you will need $100K. If your sales double at the same time, so will the cash need—to $200,000.

    Seasonality or the business cycle may mean sometimes sailing as near to the wind as possible, cutting variable costs and maintaining fixed costs at a minimum. In periods of rapid expansion, you may need more hands on deck. It could be wise to subcontract rather than adding to the permanent payroll that could sink you when things slack off.

    Dealing with surprise—the capsize

    Everyone capsizes. If you don not, you not really trying. You get wet and you may panic, and even with your life jacket on you will be flapping around in the water with lots of decisions to make. The water is cold and you will tire quickly.

    Experienced sailors do not have to think about capsizing, but the nervous newbie tends to develop mental pictures of flipping over. This is a mistake. A positive image of successful sailing will most likely have you returning to shore exhilarated and dry. The inner game plan will have a strong effect on the real outcome. If you picture capsize, that is what you will surely get. I know this from experience.

    It is most important to stay with the boat, not attempt to swim ashore. You will have some uncomfortable actions to get the boat upright and to scramble back aboard. You may scrape your limbs and find that your ropes are in a tangle.

    Dealing with surprise—the capsize: business startup version

    Small business survival rates are notoriously low. Most startups fail and some capsize very quickly. Even good ones can keel over, which is why it is wise to consider downside risks and have back-up plans. What if the sales do not come in as quickly as hoped, what if it takes longer than expected to get into full production? Having a fall-back position is not to be pessimistic. It is rather to be prudent.

    There are very few startups whose business plans work out to the letter. That is why, when you are learning to sail, it pays to stay near the shore, where getting help is easier than in open water. If you grow too fast, you may get out of your depth. Having a life jacket makes sense; it does not mean you are a greenhorn. Organize a line of credit at the bank before you need it; if you wait till you are on the verge of capsizing, it will probably be too late.

    If you sense you are getting into trouble, take early action. Like the sailor who can luff up (point the boat into the wind) to relieve wind pressure while he makes alterations, the entrepreneur can rein in expenditure and focus on the essentials while he figures out the best course of action.

    Landing

    I have a friend who built his own 40ft yacht, launched it and started sailing away from the quayside without ever having sailed before. He had picked up the rudiments of navigation from a book, but had overlooked the docking procedure. Getting back ashore was very tricky!

    The difficulty is that you will be dealing with the wind and wanting to bring the boat to a stop at the right place. If you are aiming at a jetty, you may have some maneuvers to accomplish before coming along side. It is not at all like stopping the car; it is more like stopping the car with the gears engaged, or if you drive an automatic, stopping with the car in drive!

    Landing: business startup version

    Setting up the business in such a way that you can work towards less than ten-hour days is very important. A startup will produce an adrenalin rush. Maintaining those high adrenalin levels will be bad for the business and your own health.

    This is the time to be sure that your management controls are giving you the information you need. Maybe it is the end of the quarter, or the year. Of course you will have been monitoring performance as you navigated the shoals during the period, but now you will be wanting to compare out-turn to what you would put in the business plan. You want to finish the quarter or the year in a way that bodes well for the future, even if the variances are considerable. Like with feedback from customers, as you prepare to land, you will be evaluating all the figures to see how you can better come ashore next time around.

    Most startups don not make profits from the start. Early on, a positive cash flow is the vital measure of success

    Career Training? Why Do You Need It?
    For people who are serious about their career, continuous career training is essential. The more professional their career, the more important career training is. Lawyers need to be up to date with the law, doctors need to be up to date with medical knowledge and treatments, and computer systems analysts need to keep track of all developments in the computer world, and in that of their particular markets; their careers demand it, otherwise they become incompetent.Even for those who have studied hard at college, school and university, study of some form or another is unlikely to come to an end once they take their first career step. That "study" will be most likely to come in the form of career training, focused study and practical training related specifically to their chosen career. Those who take that training most seriously, and apply what is learnt in practice, are those who are most likely to go on and do well in their careers.In a profession, career training is an absolute essential, otherwise negligence is an increased possibility as time goes on. However, it is not just in professions that career training plays an important role. Almost every job will undergo change in a fast moving world, and staff need to be trained to meet those changes.Another reason career training is important to an individual is for their own career progression. Even if the industry they are in never changed, career training could play a key part in how they progress their careers through promotion. Competitive environments in particular will demand that an employee will need to undergo as much career related training as possible to further their career.Sources of Career T
    is very exciting, but it is at these moments that you risk uncontrolled gybing - i.e., when the sail flips over from one side to the other and the boom travels almost 180?. Even a controlled gybe I find hard. You are traveling fast and need to pull in the mainsheet quickly to avoid the boom hitting you on the head.

    Points of sailing: business startup version

    Of course, the business will not be plain sailing, either. Marketing campaigns will not only change according to available budget, but the focus and type of promotional activity will need to be adapted. If you are picking up speed, you should not assume that sales volume will get rid of all your problems.

    Chances are that hikes in sales will require more finance in the short term, rather than less. Bear in mind that if revenue is, say, $50,000 a month, for example, with an average settlement of 45 days you will need cash of $75K in the business, just to cover those sales. If settlement stretches to 60 days because you are so busy chasing other things, you will need $100K. If your sales double at the same time, so will the cash need—to $200,000.

    Seasonality or the business cycle may mean sometimes sailing as near to the wind as possible, cutting variable costs and maintaining fixed costs at a minimum. In periods of rapid expansion, you may need more hands on deck. It could be wise to subcontract rather than adding to the permanent payroll that could sink you when things slack off.

    Dealing with surprise—the capsize

    Everyone capsizes. If you don not, you not really trying. You get wet and you may panic, and even with your life jacket on you will be flapping around in the water with lots of decisions to make. The water is cold and you will tire quickly.

    Experienced sailors do not have to think about capsizing, but the nervous newbie tends to develop mental pictures of flipping over. This is a mistake. A positive image of successful sailing will most likely have you returning to shore exhilarated and dry. The inner game plan will have a strong effect on the real outcome. If you picture capsize, that is what you will surely get. I know this from experience.

    It is most important to stay with the boat, not attempt to swim ashore. You will have some uncomfortable actions to get the boat upright and to scramble back aboard. You may scrape your limbs and find that your ropes are in a tangle.

    Dealing with surprise—the capsize: business startup version

    Small business survival rates are notoriously low. Most startups fail and some capsize very quickly. Even good ones can keel over, which is why it is wise to consider downside risks and have back-up plans. What if the sales do not come in as quickly as hoped, what if it takes longer than expected to get into full production? Having a fall-back position is not to be pessimistic. It is rather to be prudent.

    There are very few startups whose business plans work out to the letter. That is why, when you are learning to sail, it pays to stay near the shore, where getting help is easier than in open water. If you grow too fast, you may get out of your depth. Having a life jacket makes sense; it does not mean you are a greenhorn. Organize a line of credit at the bank before you need it; if you wait till you are on the verge of capsizing, it will probably be too late.

    If you sense you are getting into trouble, take early action. Like the sailor who can luff up (point the boat into the wind) to relieve wind pressure while he makes alterations, the entrepreneur can rein in expenditure and focus on the essentials while he figures out the best course of action.

    Landing

    I have a friend who built his own 40ft yacht, launched it and started sailing away from the quayside without ever having sailed before. He had picked up the rudiments of navigation from a book, but had overlooked the docking procedure. Getting back ashore was very tricky!

    The difficulty is that you will be dealing with the wind and wanting to bring the boat to a stop at the right place. If you are aiming at a jetty, you may have some maneuvers to accomplish before coming along side. It is not at all like stopping the car; it is more like stopping the car with the gears engaged, or if you drive an automatic, stopping with the car in drive!

    Landing: business startup version

    Setting up the business in such a way that you can work towards less than ten-hour days is very important. A startup will produce an adrenalin rush. Maintaining those high adrenalin levels will be bad for the business and your own health.

    This is the time to be sure that your management controls are giving you the information you need. Maybe it is the end of the quarter, or the year. Of course you will have been monitoring performance as you navigated the shoals during the period, but now you will be wanting to compare out-turn to what you would put in the business plan. You want to finish the quarter or the year in a way that bodes well for the future, even if the variances are considerable. Like with feedback from customers, as you prepare to land, you will be evaluating all the figures to see how you can better come ashore next time around.

    Most startups don not make profits from the start. Early on, a positive cash flow is the vital measure of success

    Cross Cultural Communication Consultants
    Cross Cultural Communication Consultants Cross cultural communication consultants have come a long way in the short period of time such specialists have been in demand. No longer are they expatriates with a few years overseas experience and the capability to impart their knowledge onto others. Cross cultural consultants now bring expertise that is founded upon a number of key factors. Cross cultural consultants generally have a broad knowledge and experience of two or more different cultures. This knowledge is then employed to assist companies and individuals overcome challenges brought about through cross cultural differences in business. Areas in which assistance is needed may range from relocation briefings to company mergers or management techniques. The ability to diagnose and treat cross cultural problems is developed through their experience in a number of different fields. Academic Knowledge Cross cultural consultants will generally have an academic background either in specific courses such as ‘Cross Cultural Communication and Trade’ or ‘Cross Cultural Psychology’ or in related courses such as ‘International Relations’ or ‘Business Studies’.  Their studies will equip them with the academic skills and knowledge of the field that will later be applied in the business context. Business Know-how It is critical for cross cultural consultants to have considerable business experience. If this is lacking then academic knowledge is not usually sufficient to understand the mechanics of business operations. In order to understand how things work and the different challenges facing managers
    have back-up plans. What if the sales do not come in as quickly as hoped, what if it takes longer than expected to get into full production? Having a fall-back position is not to be pessimistic. It is rather to be prudent.

    There are very few startups whose business plans work out to the letter. That is why, when you are learning to sail, it pays to stay near the shore, where getting help is easier than in open water. If you grow too fast, you may get out of your depth. Having a life jacket makes sense; it does not mean you are a greenhorn. Organize a line of credit at the bank before you need it; if you wait till you are on the verge of capsizing, it will probably be too late.

    If you sense you are getting into trouble, take early action. Like the sailor who can luff up (point the boat into the wind) to relieve wind pressure while he makes alterations, the entrepreneur can rein in expenditure and focus on the essentials while he figures out the best course of action.

    Landing

    I have a friend who built his own 40ft yacht, launched it and started sailing away from the quayside without ever having sailed before. He had picked up the rudiments of navigation from a book, but had overlooked the docking procedure. Getting back ashore was very tricky!

    The difficulty is that you will be dealing with the wind and wanting to bring the boat to a stop at the right place. If you are aiming at a jetty, you may have some maneuvers to accomplish before coming along side. It is not at all like stopping the car; it is more like stopping the car with the gears engaged, or if you drive an automatic, stopping with the car in drive!

    Landing: business startup version

    Setting up the business in such a way that you can work towards less than ten-hour days is very important. A startup will produce an adrenalin rush. Maintaining those high adrenalin levels will be bad for the business and your own health.

    This is the time to be sure that your management controls are giving you the information you need. Maybe it is the end of the quarter, or the year. Of course you will have been monitoring performance as you navigated the shoals during the period, but now you will be wanting to compare out-turn to what you would put in the business plan. You want to finish the quarter or the year in a way that bodes well for the future, even if the variances are considerable. Like with feedback from customers, as you prepare to land, you will be evaluating all the figures to see how you can better come ashore next time around.

    Most startups don not make profits from the start. Early on, a positive cash flow is the vital measure of success—survival. In the second phase volume will probably matter more and only in a third phase will profitability will be key.

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