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    Why Companies Perform Random Drug Testing
    Perhaps the most controversial of all drug screenings is the random drug test. Employers have the legal authority to request a random drug test, whether they have a reasonable suspicion or not. Many companies have implemented a policy of completely random drug testing. This practice can be likened to that of a lottery. If your name is selected then it is your turn for random drug testing; the employee may have little or no advance warning in these cases.Employers often exercise their rights to administer random drug testing as a way to determine whether or not an employee is a drug user; drug use in the workplace is often blamed for absenteeism, health problems and on-the-job accidents. Although many companies already require pre-employment drug screenings, many claim that random drug testing is more effective at finding the drug users in their workforce. With a pre-employment dru
    FORGETTABLE?

    UNFORGETTABLE Callers
    OK, now let’s switch roles. You’re the caller. Making an important sales call to the VP of Marketing. And her assistant prompts you with the ever popular, “May I ask who’s calling?”

    When you hear those beautiful five words, you should get excited. Why?

    FACT: this is (yet another) two second opportunity to make the mundane memorable

    Atlanta Dental Jobs
    Dentistry is a dynamic and rewarding profession offering a variety of career options. The dental industry has undergone many changes recently. It has created a lot of job opportunities for dental professionals. Atlanta dental jobs play a vital role in the state. Anyone who has passed the D.D.S. (Doctor of Dental Surgery) or D.M.D (Doctor of Dental Medicine) degree can apply for the post of dentist in any one of the Atlanta dental clinics.Plenty of exciting dental job opportunities exist in Atlanta for individuals seeking employment or a change in careers. There are several websites that list a variety of career opportunities offered in the field of dentistry. These websites list dental jobs in every specialty. They provide salary information, too, which help job seekers find a better a job. These websites list dental jobs by area so that job seekers can search for jobs in a partic
    In 2006, a study of 2,300 British consumers conducted by Harris Interactive revealed the general public's frustration with poor phone service. According to their research, 65% of consumers withdrew their business due to poor service experiences.

    Wow.

    Well, it’s 2007. How many customers are you going to lose from poor phone service this year?

    Hopefully, zip. But let’s explore five keys to UNFORGETTABLE phone service just to make sure.

    UNFORGETTABLE Openers
    Customers will form an impression of you – and your company - within the first few seconds of their phone call. That’s why the first words out of your mouth are absolutely crucial.

    What’s your present opening line? “Hello?” “Good morning?” Or is it some other boring, corporate handbook greeting that fades into the unmemorable multitude of every other phone call your customer will make that day?

    FACT: phone greetings are opportunities to make the mundane memorable. To make the customer on the other line smile before she even asks you a question. You must project positivity, uniqueness and approachability within seconds. You can do better can “Hello?”

    PERFECT EXAMPLE: for years, I’ve been answering my phone the same way: “HELLO, my name is Scott!” It’s nothing fancy, but nobody else uses it. And that’s the key. It’s fun, quick and usually gets a laugh 90% of the time. More importantly, those five words also happen to be the name of my company, the title of one of my books and the essence of my branding.

    LET ME ASK YA THIS…
    Are your first few seconds UNFORGETTABLE?

    UNFORGETTABLE Callers
    OK, now let’s switch roles. You’re the caller. Making an important sales call to the VP of Marketing. And her assistant prompts you with the ever popular, “May I ask who’s calling?”

    When you hear those beautiful five words, you should get excited. Why?

    FACT: this is (yet another) two second opportunity to make the mundane memorable a

    Independent Contractors
    Many small companies are trying to empower their employees and alleviate some of the hardships of over regulations, taxation and paper work. Often these small businesses will attempt to make their employees Independent Contractors. Where this might sound like a good idea it is also a very gray area of law and can get you into a real bind if not done correctly.Even so for some types of businesses it does make a lot of sense. For instance those types of businesses, which are offsite where supervision is next to impossible and you need to make sure you get your monies worth. If you have workers who use their own vehicles it might even make more sense to attempt using Independent Contractors. It might be worth discussing this with one of the parasites of the Earth, an attorney. Like company middle managers, independent contractors are in charge of their crew and the image of the crew.
    re five keys to UNFORGETTABLE phone service just to make sure.

    UNFORGETTABLE Openers
    Customers will form an impression of you – and your company - within the first few seconds of their phone call. That’s why the first words out of your mouth are absolutely crucial.

    What’s your present opening line? “Hello?” “Good morning?” Or is it some other boring, corporate handbook greeting that fades into the unmemorable multitude of every other phone call your customer will make that day?

    FACT: phone greetings are opportunities to make the mundane memorable. To make the customer on the other line smile before she even asks you a question. You must project positivity, uniqueness and approachability within seconds. You can do better can “Hello?”

    PERFECT EXAMPLE: for years, I’ve been answering my phone the same way: “HELLO, my name is Scott!” It’s nothing fancy, but nobody else uses it. And that’s the key. It’s fun, quick and usually gets a laugh 90% of the time. More importantly, those five words also happen to be the name of my company, the title of one of my books and the essence of my branding.

    LET ME ASK YA THIS…
    Are your first few seconds UNFORGETTABLE?

    UNFORGETTABLE Callers
    OK, now let’s switch roles. You’re the caller. Making an important sales call to the VP of Marketing. And her assistant prompts you with the ever popular, “May I ask who’s calling?”

    When you hear those beautiful five words, you should get excited. Why?

    FACT: this is (yet another) two second opportunity to make the mundane memorable

    Good Time to Apply for Pharmaceutical Rep Jobs?
    I was asked the other day an interesting question regarding whether it is presently a good time to apply for pharmaceutical rep jobs. Has the industry reached a peak? Is it in a slump or in between? Well, the answer is it depends on the company. Each pharmaceutical company goes through cycles where there seems to be growth in sales force numbers at times and then there are low periods where hiring freezes and even layoffs could occur. These depend largely on what's happening to the pharmaceutical company's product lines.Many companies have been caught without new products for the market when suddenly some of their original blockbuster drugs got genericized or pulled from the market due to other factors. The drug Vioxx from Merck is such an example. With nothing else new to promote, sales forces can be cut back. During launches of new drugs, it is the opposite with huge sales forc
    eeting that fades into the unmemorable multitude of every other phone call your customer will make that day?

    FACT: phone greetings are opportunities to make the mundane memorable. To make the customer on the other line smile before she even asks you a question. You must project positivity, uniqueness and approachability within seconds. You can do better can “Hello?”

    PERFECT EXAMPLE: for years, I’ve been answering my phone the same way: “HELLO, my name is Scott!” It’s nothing fancy, but nobody else uses it. And that’s the key. It’s fun, quick and usually gets a laugh 90% of the time. More importantly, those five words also happen to be the name of my company, the title of one of my books and the essence of my branding.

    LET ME ASK YA THIS…
    Are your first few seconds UNFORGETTABLE?

    UNFORGETTABLE Callers
    OK, now let’s switch roles. You’re the caller. Making an important sales call to the VP of Marketing. And her assistant prompts you with the ever popular, “May I ask who’s calling?”

    When you hear those beautiful five words, you should get excited. Why?

    FACT: this is (yet another) two second opportunity to make the mundane memorable

    Use The Right Benefit Statements on Your Website (and in All Your Marketing)
    The experts say you need benefit statements in all your marketing – on your website, on your brochures and flyers, in your 30-second introduction and in all types of advertising. This is true.There could be so many benefit statements for your business, how do you choose?Marketing is the process of communicating to people about your product or service so they can make a purchase if they perceive they want or need it. If they are not aware of it, don't know how to purchase it or don't perceive it fulfills a want or need, there can be no sale.The key word in that paragraph is ‘perceive'. Your marketing, and therefore your benefit statements, should focus on the perception in the marketplace, not necessarily the actual benefit.For example, in my business one of the greatest benefits many of my clients realize AFTER working with me is confidence. My clients' co
    years, I’ve been answering my phone the same way: “HELLO, my name is Scott!” It’s nothing fancy, but nobody else uses it. And that’s the key. It’s fun, quick and usually gets a laugh 90% of the time. More importantly, those five words also happen to be the name of my company, the title of one of my books and the essence of my branding.

    LET ME ASK YA THIS…
    Are your first few seconds UNFORGETTABLE?

    UNFORGETTABLE Callers
    OK, now let’s switch roles. You’re the caller. Making an important sales call to the VP of Marketing. And her assistant prompts you with the ever popular, “May I ask who’s calling?”

    When you hear those beautiful five words, you should get excited. Why?

    FACT: this is (yet another) two second opportunity to make the mundane memorable

    Turkey - 7th Heaven
    Turkey EconomyTurkey's dynamic economy is a complex mix of modern industry and commerce, along with a traditional agriculture sector that still accounts for more than 35 per cent of employment. It has a strong and rapidly growing private sector, yet the state still plays a major role in basic industry, banking, transport and communication. The largest industrial sector is textiles and clothing, which accounts for one third of industrial employment. It faces stiff competition in international markets with the end of the global quota system. However, other sectors, notably the automotive and electronics industries, are of rising importance in Turkey's export mix.For many years real GNP growth has exceeded 6 per cent. The economy is turning around with the implementation of economic reforms, and 2004 GDP growth reached 9 per cent, followed by roughly 5 per cent annual growth i
    FORGETTABLE?

    UNFORGETTABLE Callers
    OK, now let’s switch roles. You’re the caller. Making an important sales call to the VP of Marketing. And her assistant prompts you with the ever popular, “May I ask who’s calling?”

    When you hear those beautiful five words, you should get excited. Why?

    FACT: this is (yet another) two second opportunity to make the mundane memorable and project your uniqueness to someone new.

    PERFECT EXAMPLE: “Yes. Tell Mrs. Freidman that it’s The Nametag Guy,” I usually say.

    In most cases, three things happen next: 1) The gatekeeper chuckles and transfers me, 2) The entire company hears over the loud speaker, “Mrs. Friedman, you have The Nametag Guy holding on line 7,” and 3) The person I’ve called picks up the phone (already laughing) and says, “Hi Scott!”

    Score!

    LET ME ASK YA THIS…
    Do you have the balls to say something other than your name?

    UNFORGETTABLE Waiting
    When I was working at the Ritz Carlton, the phone light would start blinking rapidly after thirty seconds of hold time. If an employee was in the area and didn’t pick up the phone to assist the guest, he was written up.

    Sure, it was harsh. But you better believe we picked up every call within thirty seconds! Dominoes would have been proud.

    Look. Hold time is still a tough issue. I’m not going to get into the technical side of it, i.e., on-hold jazz music, advertisements, wait time and the like. However:

    FACT: callers become more frustrated with every passing second.

    Unless.

    PERFECT EXAMPLE: my friend Dave is a pro at lessening hold time. Whenever he has another call or needs to put me on hold, he doesn’t say, “Can I put you on hold?” or “Would you mind holding for a minute?” Instead, Dave says, “Scott, do me a favor: count to ten and I’ll be right back!”

    I still count every time. And Dave almost always comes back as promised.

    LET ME ASK YA THIS…
    What words could you use

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